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Does PR Help in Reputation Management for Your Company?

Victorious PR

Here is the key: Good PR manages your business’ reputation based on what said business and internal leadership team already stands for. The best PR firms for entrepreneurs, real estate professionals and startups know how to take your Why and run with it. Your personal and professional branding came from somewhere: Your ‘Why.’

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PR Buzzwords That Should Be Banned

ImPRessions - Crenshaw Communications

As a PR professional and secret Zillow enthusiast, I can appreciate real estate euphemisms. There are far too many tired, empty words used in news announcements and other content prepared by PR agencies or their clients. In some cases it’s understandable, or even necessary.

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The PR Agency Review Process is Broken

Ishmael's Corner

The typical process that guides a company in evaluating PR agencies and ultimately choosing a winner is broken. In the vast majority of PR agency reviews, the process puts a premium on showmanship and presentation skills — secondary traits when it comes to an Agency’s ability to execute a campaign month after month after month.

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Why You Need to Leverage PR for Your Cryptocurrency Projects

Victorious PR

Thought-Leadership. In creating content that is easily shareable on social media, your thought leadership potential is already shining. The creative and expressive content that the agency produces is a language in itself that builds trust in the community. Audience Engagement.

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Spotlight on a Solo PR Pro: Meet Meredith LeJeune

Solo PR Pro

Originally from Virginia Beach, VA, Meredith LeJeune got her start as a marketing and communications coordinator for Dominion Enterprises — a marketing services company serving the real estate, automotive and travel industries — doing a little bit of everything from traditional public relations to developing marketing and sales collateral.

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Putting the “PR” in Partnership Relations

PRSay

While members of our industry are often still pigeonholed as press generators, those of us actively engaged on both the client and agency sides of the PR house know there are few professions as diverse and dynamic. Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity.

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PR Isn’t Just for Big Businesses?

Victorious PR

Even if your small business is struggling or you don’t have the income to spend on a long-term contract with an agency, PR can help your business in the following ways. They can promote you as an authority in your field with high-level thought leadership content. Brand awareness and promotion.