Remove Agency Remove Communications Remove Pharmaceuticals Remove Reputation
article thumbnail

Code Green: Effective Crisis Communication in Healthcare

Buchanan PR

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings.

article thumbnail

When public expectations are unrealistic

The Stalwart Blog

I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. In other words, consumers will think that the pharmaceutical companies are being ineffective in their development. Their reputation can be damaged as a result. That’s not necessarily the case.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Taking the “Damned if You Do/Damned if You Don’t” Out of Correcting Third-Party Misinformation

ISEBOX

There aren’t many pharmaceutical PR executives who would accuse the FDA of having a sense of humor. But one look at the agency’s Guidance document on correcting misinformation posted on independent, third-party resources, and you really have to wonder. The agency isn’t just trying to make life difficult for pharmaceutical PR teams.

article thumbnail

PR Touts The Season’s Top Turkeys

ImPRessions - Crenshaw Communications

Typically public relations agencies like to count the things we’re thankful for at this time of year. Ryan Lochte swims into murky reputation waters. Where was solid PR and reputation advice when this was going down? What was her corporate communications team thinking? The public is a sucker for wedding stories.

article thumbnail

Behind the Headlines With Fred Lake

Cision

Turned out, I also loved communications strategy. Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. I was hooked. It’s been an incredible career experience.

article thumbnail

The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. You’re Digital Director at ENGINE MHP Can you tell us about the business, especially the areas of special competence that the agency has?

Data 176
article thumbnail

The Multi-Industry Benefits of A PR Firm?

Victorious PR

Not many people know what PR is or what a PR agency does. PR stands for public relations, and PR is all about communications, persuasion, and image. A good public relations agency can make you stand out amongst others in your industry and be seen as the go-to business or expert in a particular field or niche.