Remove 2024 Remove Internal Remove Journalism Remove Media Relations
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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Staying ahead of the media relations curve is strategic and necessary for effective communication. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

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What’s Going On With Media – And How Does It Impact Your Public Relations Strategy?

Stern + Associates

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. How long have you been in journalism and how did you get started?

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

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PR Agency Life: What to Expect

Burrelles Fresh Ideas

Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.

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Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal

Bianchi Biz Blog

I’m the Chief Editor of Commercial Carrier Journal (CCJ). I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. How long have you been in journalism and how did you get started?

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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

I took a close look at PRophet back in March of this year and wrote up a briefing – have a look if it sounds interesting: This AI is ‘Taylor’ made for media relations; prophet adds generative AI to PR software. Both products are organized under a “Comms Tech Unit,” which is led by PRophet founder Aaron Kwittken.

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