Remove 2022 Remove Pitching Remove Print Remove Web
article thumbnail

Propel is a viable alternative for all-in-one PR software [PR Tech Briefing]

Sword and the Script

This PR software company was started by a former PR agency owner; pitch analytics is where Propel really shines I have a soft spot for startups because I’ve been employed or consulted with many of them over my career. b) The second way is to search for articles that are related to the topic you want to pitch.

Software 144
article thumbnail

Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

The quality of queries changed too as the web evolved. However, I learned a lot about reporters and pitching in that capacity. In January of 2022, a private equity firm acquired Kantar Reputation Intelligence, PRgloo and Onclusive – and merged them under the Onclusive brand. It was a very humbling experience. Reddit data.

Reddit 178
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). What advice do you have for PR people that want to pitch you? Provide enough details to give a good idea of what you’re pitching and how it’s relevant.

article thumbnail

Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms [PR Tech Sum]

Sword and the Script

as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. Q3 2022 total revenue grew year-over-year 6.6%

article thumbnail

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. Someone with a PR background or degree is now somehow expected to know graphic design, videography, web design and development, photography and social media and more.”. Comms more valued.

article thumbnail

PE Firm Buys 3 PR Tech Vendors and Combines Them into One [PR Tech Sum]

Sword and the Script

For example, you could build a media list in your tools and then use it to send and track pitches, but it didn’t provide the data. It built its own web crawler and put a lot of emphasis on earned media attribution. The company provides media monitoring across print, broadcast and social in New Zealand and Australia.