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Inside the Influencer’s Perspective — What Marketers Can Learn From The 2022 HAVEN Influencer Conference

MaccaPR

HubSpot Blog’s 2022 Marketing Industry Trends Survey , more than half of marketers (51%) who use short-form video plan to increase their investment in 2022. Blog posts and the power of SEO. By partnering with an influencer on an SEO-optimized blog, content can be easily found and referenced online – forever!

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Google’s Cookie Ban May Put a Brighter Spotlight on Original Content

Contently - Strategy

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. If I can’t advertise with ads, I have to create content that people will share,” said Bruce Clay , an SEO expert and president of Bruce Clay, Inc. , a search marketing agency.

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How to Ideate a Successful Survey Campaign

Buzzstream

I struggled with where to put this tip within my post because it is the most powerful, but it’s also most SEO-heavy. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. But when you look at the coverage, barely anyone shared the infographic or in-post images.

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SaaS Link Building: Expert Tips and Real Life Examples

Buzzstream

Pitchable content in the SaaS world typically falls into one of these two (or sometimes multiple) buckets: Infographics/Animation/Videos/Data Visualizations Surveys/Reports Tools/Templates Interactives/Calculators Complete Guide But before you create your content, you must ensure an audience exists.

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SaaS Link Building: Expert Tips and Real Life Examples

Buzzstream

Pitchable content in the SaaS world typically falls into one of these two (or sometimes multiple) buckets: Infographics/Animation/Videos/Data Visualizations Surveys/Reports Tools/Templates Interactives/Calculators Complete Guide But before you create your content, you must ensure an audience exists.

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The Ultimate Guide to Repurposing Content Like a Boss

Contently - Strategy

Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Organic video content is one of the top media channels in 2022, according to HubSpot’s latest The State of Media & Content Planning report. All these iterations fall under content repurposing. Blog posts to video content.

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