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Luxury PR and Marketing: TikTok’s Potential for Luxury Brands

Prohibition

million users in 2021. TikTok, with its immense reach and viral nature, offers luxury brands a unique opportunity to connect with consumers and create impactful digital experiences. By showcasing behind-the-scenes footage, product launches, and creative storytelling, luxury brands can captivate their followers and build brand loyalty.

Brand 71
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10 lessons from 10 years of teaching social media

Karen Freberg

Happy 2021! With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. We have a bit more now in 2021 to tie into current industry trends. storytelling, etc) to the dark side of social media (ex.

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Trending Sources

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#14: What happens when influence outshines advertising?

NewsWhip

MARCH 26, 2021. As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. When a negative story breaks, is this something that’s really going viral? Watch webinar.

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#17: How PepsiCo’s Creators League transforms trends into brand activations

NewsWhip

MAY 7, 2021 | 11:30am EST / 4:30pm GMT. Like the Bernie Sanders mittens, then you’re in position to respond, you can see that going viral, see how big it’s going to become, and respond quickly. There’s no expectation that this needs to go viral or it needs to do this, but you learn a lot from that.

Trends 78
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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. And I would say they don’t make the headlines maybe on a regular basis, but I think whatever infrastructure segment you are in, you have to have the expectation that you have the ability to go viral. 18: The future of storytelling in healthcare communications. Watch webinar.

Data 78
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#18: The future of storytelling in healthcare communications

NewsWhip

May 21, 2021 | 11:30am EST / 4:30pm GMT. The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

If not religious in nature, then it could be a written form of word-of-mouth storytelling as many early pictorial depictions tended to be. The ownership of so-called "smart" televisions - those with internet connectivity and streaming services - was around 80% in 2021 (21).

Ethics 52