7 brands experimenting with new social media marketing approaches during COVID-19
Communications Conversations
APRIL 17, 2020
Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. Steak-umm (@steak_umm) April 7, 2020. Especially given consumers are looking for brands to take leadership right now. General Mills is using Zoom to interview execs on key COVID-related topics.
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