Remove 2020 Remove Blogging Remove Product Launch
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PR and Communications: 3 Powerful 2020 Trends

5W PR

So what are the three powerful trends that you should keep an eye out on as a PR and Communication professional in 2020? Notably, the rise of self-publishing platforms, informative blogs, and influencers has reshaped the landscape. Niche Targeting. PR and communication professionals cannot afford to be left behind on this trend.

Trends 120
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Setting the right earned media objectives for your brand

Onclusive

And communicators are also more satisfied with their measurement efforts—41% say they are satisfied with their efforts this year, compared to 28% in 2020. Is there a new product launch that needs exposure, a new story that needs to be told, or new messages that you’d like to introduce to your key audiences?

Brand 370
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Be Relevant: 21 Media Relations Insights From 3 Surveys Polling 3,000+ Journalists [UML]

Sword and the Script

I’d do a considerable amount of blogging. Occasionally, I’ll use the service Help a Reporter Out (HARO) to field responses for a blog post. The company said it polled more than 1,000 journalists for the 2020 edition ( cliff notes to the 2019 edition here ). Of all the media relations insights the best one is this: be relevant.

Survey 168
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We’re always engaging: client brand building

Engage PR

Client nominated in the 2020 LDC Top 50 ‘Ones To Watch’ – a programme for UK business leaders. LinkedIn content for company successes, contracts wins and new products launches. Expertise articles; used as press releases, blogs and as part of presentations. Marketing material produced for client’s new website.

Brand 60
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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Data from Agility PR Solutions shows a 30% increase in press releases – and 60% increase in pitches – from March to April 2020. Here’s this month’s PR tech sum.

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You’re Spring Cleaning, I’m Spring Cleaning, Everyone’s Spring Cleaning.

Barokas

For one, 2020 will undoubtably become the most productive spring cleaning season in history. Maybe a major product launch has been delayed due to the impacts of remote work or stalled recruitment. We can all agree that 2020 is not off to a promising start. Do some light remodeling.

Crisis 88
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How to Secure Top-Tier Coverage with Cortney Williams, ARPR

OnePitch

On a day to day basis, that could consist of anything from assisting my team in developing key account plans (tradeshow activations, product launch plans, etc.), Did a client see a social media post about a new product launch, thus read the full press release and ask for a product demo? Want more blogs like this?