Cision

SEPTEMBER 3, 2015

Brands need to keep these truths in mind when considering engaging with someone who is opinionated and who has a lot of social media followers. Social Influencers: Observations for Healthcare Brands. They have larger networks and more social media followers than most of us. Assets can become liabilities over time.

Healthcare 120

Healthcare Brand Branding Pharmaceuticals 120

Bad Pitch Blog

OCTOBER 23, 2012

The brand, founded in 1870, is attempting to regain relevance and insert itself into a broader conversation. The top tier of rewards focus on print publications. I mean, if you''re trying to revitalize your brand, why connect the whole campaign with an event even older than your brand ? The issue with lozenges?

Media 68

Media Journalism Print Pitching 68

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) January 30, 2012.

Social Media 48

Social Media Marketing Media YouTube 48

Waxing UnLyrical

APRIL 2, 2016

If we wanted to get information out, we had to depend on the news media, which meant we had to issue press releases. Today, social media doesn’t raise eyebrows the way it used to. Brands know that these channels need to be a part of our communication spectrum. And that was just the first step in the process! ” Etc.

Strategy 40

Strategy Case Study Community Creativity 40

ZudePR

DECEMBER 30, 2016

Hot off the printed press. I’ve consciously veered off at complete tangents to a conventional PR company’s core skillset (media relations) since setting up my own business nearly 2.5 Be a reverse-positioned brand. Be a hostile brand. 7: The Compound Effect , by Darren Hardy (2012) £9.99.

Writing 84

Writing Google Meeting Airlines 84

Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Cision drops the Vocus brand name, but the underlying technology that all future Cision development will be based on, is Vocus technology.

Technology 12

Technology Software Company Marketing 12

Frederik Vincx

DECEMBER 11, 2015

It goes beyond earned media by including paid media, earned media, and owned media. Use an integrated PESO model and start thinking of PR as a business driver, not just as a brand enhancer. An example media relations workflow is set out below. Example: Improve your influencer relations workflow.

How To 60

How To Software System Employee 60