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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

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Investing in Corporate Reputation Via Responsible, ESG Investing

Reputation Us

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. Gaining profit and peace-of-mind is a pretty strong combo. Survey says….

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

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4 Corporate Communications Lessons From Hurricane Harvey

PRSay

Companies, too, have many potential allies in a crisis — including employees, industry groups, financial analysts, community and consumer advocacy groups, and think tanks. Fortunately, nonprofits and religious communities helped organize relief efforts and connected volunteers with families in need.

Corporate 108
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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. These devices have provided the means for consumers to connect to the internet wherever and whenever.

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FTC Endorsement Guidelines: What Agencies Need to Know

Shift Communications

The underlying purpose was straight forward – that word-of-mouth advertising campaigns online should, in fairness to consumers, disclose when someone writing a review, talking about a product or otherwise promoting a product of business, was being paid or compensated for their services. Who’s Likely to Be Under Scrutiny?

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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

It’s a wide umbrella, spanning everything from consumer banking, investment banking, credit cards, fintech, insurance, and more. Financial services content is also incredibly complicated. Companies in this space have a unique opportunity to build meaningful relationships with consumers. Key Findings.

Financial 111