tag working-with-a-pr-agency 
Shift Communications
JUNE 19, 2015
Reading and then understanding said guidelines in the Federal Register caused many a migraine for marketers. Since that time in 2009, the world of social media and social media marketing has grown and changed dramatically. The same is usually true if the endorser has been paid or given something of value to tout the product.
Waxing UnLyrical
NOVEMBER 22, 2010
Maddie : I think PR professionals are pretty savvy to the usefulness of tools like Facebook, Twitter, and LinkedIn to raise awareness when the conditions are right. And the smartest PR agencies get that you have to have a relationship with your community if your PR or marketing messages have any chance of getting anywhere.
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Waxing UnLyrical
NOVEMBER 23, 2010
If you cannot get coverage any other way, you might need a new PR department/agency/consultant; and 2. I recently tried to get a big blogger to participate in a group blog project I am working on (in other words, an ask of far less magnitude than “write about me/my biz”). My opinion on this is nuanced. Let me unpack this a bit.
Waxing UnLyrical
NOVEMBER 24, 2010
Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.
Stephen Waddington
NOVEMBER 19, 2017
They’re not so much predictions as a work in progress. It’s based on insight from my day job working at Ketchum and incorporates crowdsourced feedback to an initial draft. This week has been Working Out Loud week , an initiative promoting collaboration in shared spaces as a means of accelerating learning and development.
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