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The Death of the Press Release.

Maxim Behar

1906–2007 The one-time ubiquitous emblem of classic PR, the press release, has technically been dead for a while now. An admittedly arbitrary but still plausibly precise date pinpointing the press release’s death might be November 6, 2007 — the day when Facebook launched its then vastly obscure, and today vastly dominant, Facebook Pages.

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[Guest Post] Five Ways to Ensure Your Next Speaker Lineup Includes More Than Just Middle Aged White Guys

Deirdre Breakenridge

Since 2007, 57 keynote speakers at Apple’s Worldwide Development conference have been men. She has volunteered in India and South Africa, helping empower women through job skills training, in local communities. __. [1] How Many Women Has Apple Put On The WWDC Keynote Stage Since 2007?” How to Get Women Panels.”

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Fast Five: Pitching Your Local Daily, Pitching National Business, Girding up for a Trade Show

Bad Pitch Blog

2) How a Simple, Powerful and Persistent Message to the Media Gained Client, Alsbridge, Coverage in "The Wall Street Journal", "BusinessWeek, "CIO Magazine" and Many Others Alan Weinkrantz PR Web Log Alan’s follow-up notes on achieving national business coverage. This podcast will tell you how. Soak it in, but be smart about it.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. A bit of the back story. Possibly this has been used before. And, in assuming the role of internal chronicler, the organizational narrative can then be framed and shaped accordingly.

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Acting Ethically Means Going Beyond Performative Action – Candace Hamana

Ethical Voices

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? Absolutely.

Ethics 81
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How to Get On in New Communications: Be Nice

ZudePR

“Even if I tell people how to do stuff it doesn’t equate to my experience and expertise. For me, as a local government employee, there are clear political boundaries. “Creating content started paying off quickly, because I knew how to use that content when talking to prospects who were already in the sales funnel.

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Assessing Ottawa Public Health’s ongoing response to the endoscopies infection scare

PR Conversations

In a hastily organized media conference on Saturday, October 15, 2011, the City of Ottawa’s chief medical officer of health, Dr. Isra Levy, announced that a local, privately owned “non-hospital” medical clinic failed to follow proper infection control measures, resulting in the potential exposure of 6,800 patients to Hepatitis and HIV.