Remove 2007 Remove Brand Remove Interviews Remove Reputation
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Join #PRStudChat on February 22nd for a Career Day Twitter Chat

Deirdre Breakenridge

What characteristics do professionals look for in an interview candidate? 8. What’s the best way to build your professional brand? Senators, leading consumer brands and national non-profit organizations ranging from tech to healthcare to the fine arts. 5. Is the art or the science of PR more important?

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My recent interview with Vuelio

Norton's Notes

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. I used to measure my subscribers really closely, back when I started in 2007 I used to use tools such as Feedburner. How do you measure the success of your blog?

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The rise and fall of undercover bully Chrissy Teigen

Mark My Words

The Teigen source admitted that the store brands had their hands forced to sever their relationships with the model after being bombarded by customer complaints on social media. “As When people start going after brands, whether warranted or not, it creates a mess for the brands to deal with.” It’s all about authenticity.

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Apple News-buster Seth Weintraub on the State-of-the-scoop

Flack's Revenge

Seth told me how he got started in blogging back in 2007, when he noted a lack of good Apple blogs and saw an opportunity. What do you think about publishing on social platforms, as many media brands are doing now? We met at the Black Cow coffee shop, a Croton institution. People are finding us everywhere. E.g. Vox gets $.25M

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??9 Business Books Recommended as Last-Minute Gifts

David PR Group

Since writing my book How to Protect (Or Destroy) Your Reputation Online, I have met many interesting authors and interviewed a number of them for my blog. Branding expert Bruce Turkel’s latest book, All About Them , represents an ode to change. How to Protect (Or Destroy) Your Reputation Online. My full review: [link].

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The best way to insure your good reputation is to ensure your good reputation

PR in High Definition

Whitney Houston insured her voice, Michael Flatley insured his legs – and America Ferrera insured her smile for $10m in 2007. However, in our industry, reputations are a bit less tangible – but you can nonetheless take out insurance to cover them! According to a study in 2018, reputation represents as much as 41% of the FTSE 100.

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How to Get On in New Communications: Be Nice

ZudePR

Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. I don’t think I draw a line.”