2002 Internal Technology Writing 
Sword and the Script
FEBRUARY 2, 2022
SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks. Here’s a roundup of other news and links from the world of PR technology. Case in point? PR tech mentions.
wiredPRworks
APRIL 20, 2022
Thanks to David for writing the book, including me in the first one – such an honor!, In the book, David provides a step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. And, he even added links to their sites.
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wiredPRworks
MAY 18, 2022
Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. As a member of the Entrepreneurship Hall of Fame, he has also taught entrepreneurship as an adjunct professor at the Illinois Institute of Technology. How could such a busy person find time to meet so many people? Great advice!
Cision
MAY 7, 2015
An ardent entrepreneur, Sandra has spent the last 20 years helping technology, healthcare and professional services companies achieve their communications goals. Companies treated social like a shiny new toy and used it to show their audience that they were hip, innovative and keeping up with new technologies.
Cision
FEBRUARY 3, 2017
With increased competition arrives extra scrutiny as to those companies practicing internally what they promote and sell externally as a service or product. Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint.
PRSay
APRIL 19, 2016
Create a small editorial guideline around the interview time and write Pulses for a few days before the interview, and after. Internal Signage and Content Marketing – For brands with brick and mortar locations, you should be mirroring your website promotions or content marketing. Prior to founding Wax Marketing, Inc.,
Sword and the Script
SEPTEMBER 2, 2014
In 2002 one of my oldest clients, who had become a good friend, approached me about joining a start-up he was doing. Much of your writing too, such as your blog, traditionally focus on PR, but has shifted. Today you’re often writing, commenting or otherwise talking up content marketing.
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