Cision

AUGUST 28, 2017

Fashion bloggers generate not only visual and social buzz for a brand but often drive more traffic and attention to what you are promoting than traditional media, due to the organic and personalized voice of a blogger. So how do you capture the attention of a fashion blogger with your pitch?

Fashion 236

Fashion Pitching How To Real Estate 236

Sword and the Script

DECEMBER 20, 2022

Be careful whose advice you buy, but be patient with those who supply it. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Baz Luhrmann, The Sunscreen Song, 1998.

Marketing 187

Marketing Content Marketing Data Social Media 187

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

From creating a positive brand image to reinforcing your marketing messages, we’ve curated the eight ways PR can help your video marketing campaigns. Modern public relations (PR) for marketing campaigns Public Relations (PR) is about building trust and genuine connections between brands and those who matter to them.

Video 108

Video Marketing SEO Social Media 108

Buzzstream

FEBRUARY 9, 2024

Below is a list of white hat link building tactics that won’t get you in trouble. What is White Hat Link Building? In short: White hat: completely safe Gray hat: moderately safe to risky Black hat: definite penalties If you want to play it safe, stick with these white hat link building methods we list below.

Google 71

Google Infographics Pitching Resources 71

Buzzstream

DECEMBER 28, 2023

That’s why building a tool kit is essential. Here are my go-to tools for blogger outreach and some tips on how to use them effectively. You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. You can even sync up your Hunter.io

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

That’s why building a tool kit is essential. Here are my go-to tools for blogger outreach and some tips on how to use them effectively. You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. You can even sync up your Hunter.io

Tools 71

Tools Blogging Pitching Google 71

PR Fuel

MAY 19, 2022

No matter what you write, the ending can be tough to draft. You are concluding your thoughts, so you want to make them impactful. Are you prepared to be a part of the onslaught of public relations with your press releases? What is a Press Release? They should average 400 to 500 words.

How To 100

How To Writing Video Fashion 100

NewsWhip

DECEMBER 21, 2023

We’ve been reflecting on all that has happened in 2023, and future-gazing into what 2024 will bring, which is particularly interesting to us as marketers. Either way, AI is here to stay, and you can expect to see it integrated in a lot more places in 2024. Attention rose, and then slightly fell away again after July.

Trends 78

Trends Social Media Community Viral 78

Buzzstream

DECEMBER 28, 2023

That’s why building a tool kit is essential. Here are my go-to tools for blogger outreach and some tips on how to use them effectively. You can vet the sites using integration with Moz and Ahrefs for information like Domain Authority, number of external links, or blog publish frequency. You can even sync up your Hunter.io

Tools 62

Tools Blogging Pitching Google 62

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Our impressive group of solo PR professionals often step outside the traditional media relations box to offer clients a wide range of offerings in their suite of services. What are some other services you offer to clients in addition to PR?

Media Relations 97

Media Relations Media Social Media Internal 97

5W PR

NOVEMBER 23, 2021

It’s also the fastest growing among the larger social media platforms. You already know about them. You should know that IG allows around 30 per post and that you can delete them from the post and put new ones in immediately one time. So, what hashtags should you use?

Instagram 158

Instagram Publicity How To Social Media 158

Buzzstream

MAY 25, 2021

Specifically, we asked: “When it comes to the execution of your idea, which of the following do you find to be the most effective in generating links?”. This is important because the way in which you execute an idea should be led by the idea, not the format. The attributes of long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

Buzzstream

AUGUST 28, 2019

When working with data to create content for your brand, it can feel like every time you come across a relevant data set, it’s already been covered extensively. . But when creating content for your site, your goal is to create something newsworthy, interesting, and original. . Why it works: It’s credible and newsworthy.

Survey 98

Survey Data Comparison Analysis 98

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data.

Survey 174

Survey Marketing B2B Study 174

Deirdre Breakenridge

MARCH 14, 2018

I teach Communication, Public Relations, and Social Media classes at a public university in New Jersey, United States. My blog posts focus on the intersection of social media and education. Last year, I earned a Top Writer status in Social Media on Medium. Without an audience on the other end, you do not exist.

Education 224

Education Community Social Media Energy 224

Buzzstream

FEBRUARY 15, 2024

As brands constantly ask how many links they need to build , the question should be, how many quality links do I need to build? Quality may differ depending on the site’s goal, but backlinks should always drive value. Let’s dig deeper into quality backlinks, what to look for, and strategies you can employ to build them.

How To 71

How To SEO Google Examples 71

Konnect Agency

NOVEMBER 16, 2022

With infinite digital space coupled with dwindling consumer attention spans, a PR agency’s greatest task is to cut through the content clutter and help brands attract, capture, and retain consumers by way of the media’s reporting. What does this mean for brands and public relations? A PR Agency’s Brand Video Fundamentals.

Video 52

Video Agency Viral Nonprofit 52

Cision

SEPTEMBER 9, 2016

As we explore in the 3 Stages of Expanding Your Content’s Reach , i f you don’t deliver your news in a compelling way, you’ll fail to gain your audience’s attention. . Why should they click to read more? . Also, be sure your headline is a good representation of what your press release is about. Multimedia.

Infographics 120

Infographics Guidelines Creativity Pitching 120

Cision

MARCH 21, 2016

For our newest findings, check out the State of the Media 2016 Report! Emerging technology continues to change the way readers consume the news and how media outlets report it. Without understanding these changes, your ability to build relationships and secure earned media coverage will suffer. Multimedia.

Trends 120

Trends Mobile Media Print 120

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Interviews Radio 100

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. What is the most important rule you recommend? Or - make stock exchanges, adequate and brave decisions, they may not even be so adequate or so brave, but make them quickly and take the risk.

Publicity 97

Publicity Newspapers Social Media Reputation 97

Solo PR Pro

OCTOBER 27, 2020

But what about goal-setting? When you run your own business, it’s imperative to have a clear idea of where you are and where you want to be. Without clearly defined objectives, you won’t have a path to follow or the foresight to know what to focus on. What are SMART goals?

Small Business 74

Small Business Measurement Resources eBook 74

Solo PR Pro

AUGUST 2, 2022

If you're interested in becoming an adjunct instructor, the good news is, there's lots of opportunities for you. ” We checked in with Kristie, Debra and Gayle to learn more about how they became adjuncts, why they enjoy teaching and their best advice for fellow solo PR pros interested in stepping into the classroom. .”

Education 107

Education Course Nonprofit Resources 107

Marketwired

JANUARY 5, 2016

Everywhere you click, you’ll likely come across some variation of a list of suggestions for improving your life, health, or business in the coming year. So, why not take the plunge? If you happen to be in the same camp, make sure your increase time, resources and efforts spent on content sharing and creation aren’t wasted.

Mobile 100

Mobile Content Marketing Survey Infographics 100

Sword and the Script

FEBRUARY 4, 2020

If you’re are PR representative working for a PR technology solution provider, here’s everything you need to know to get in touch. As such, I’ll be sending you a very rare dedicated email inviting you to participate. You can find the many posts I’ve written about the data all neatly categorized under this tag: JOTW.

Software 101

Software Analysis Data Tools 101

Cision

APRIL 22, 2015

Last week, Cision’s journalism facing brand Help a Reporter Out (HARO) attended New Media Expo in Las Vegas. Anyone can write, but in order to be great at content, and have your content produce results, you have to make it a habit. See Donna’s other reasons why we should stop calling it content here. Writing is appetite.

Media 120

Media Storytelling Content Marketing Journalism 120

Barokas

JULY 10, 2017

If you’re an avid reader of the blog, then you’ve already seen previous posts from my colleagues Holly ( social media monitoring ) and Marney ( 5 common social media mistakes ). Now I’ll share my two-cents on how to further develop your social media savviness. Steps to Mastering Social Media. Create Meaningful Content.

Social Media 60

Social Media How To Media Resources 60

PR 20/20

NOVEMBER 13, 2018

The media scored as the least-trusted global institution, with social media and search engines following closely behind. Knowing that people are skeptical about what they see—especially what’s shared online— how did brands create content and campaigns this year that encouraged people to believe in them?

Brand 69

Brand Branding Sports Consumer 69

Doctor Spin

DECEMBER 7, 2023

It includes skills like visualizing objects, creating mental images, and thinking in three dimensions. It includes skills like visualizing objects, creating mental images, and thinking in three dimensions. According to research, there are several types of intelligences. 1 Gardner, H. 2 Theory of multiple intelligences.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

PRSay

NOVEMBER 5, 2018

This post is brought to you by West Corporation , a proud sponsor of PRSA. Are you relying on text-only assets to drive your messaging? Anyone on my team will tell you how much I love video. Video not only adds context and tells an engaging visual story, but it also can help to humanize a brand and company leadership.

Video 96

Video Communications Strategy Product Launch 96

Sword and the Script

NOVEMBER 5, 2019

1) Talkwalker lets you run your data through their AI. What sort of data? Why would you do this? Well, if you use Talkwalker for social listening, this is a way to evaluate social data against customer data, for example. It compares email data with social media data for Coca-Cola. “It’s

Internal 63

Internal International Data Media 63

PR 20/20

SEPTEMBER 11, 2018

This year’s event offered a wide variety of topics organized into tracks like content strategy , search and data , process and workflow , demand generation , visual storytelling , content distribution , teams and culture , and much (much!) Did you miss this year’s Content Marketing World (or suffer from information overload)?

Content Marketing 76

Content Marketing Marketing Writing Consumer 76

Sword and the Script

DECEMBER 11, 2018

Instead, what you’ll find here are well-considered ideas that equal parts analysis and aspiration. As I’m wont to do at year’s end, I ask many brilliant marketing and PR types for their take on what might transpire over the next twelve months. Finally, if you want to be invited to make a prediction next year, you should sign up here.

Social Media 90

Social Media Marketing Media Creativity 90

MaccaPR

NOVEMBER 4, 2014

This past month, the media have covered football players flouting Bose’s exclusive National Football League deal as the “official sound of the NFL” by wearing Beats by Dre headphones. Here are seven suggestions for brand survivors: #1 – Keep All Eyes On Your Visual Branding. The image was sexy, powerful and massively cool.

YouTube 118

YouTube Brand Branding Crisis 118

PR 20/20

JULY 6, 2020

A practicum exercise to put what we’ve learned into actionable recommendations for the agency. PR 20/20 continually invests in the growth and professional development of our team. Team members are more confident. Clients receive better quality work and consultation. Here’s how we did it. HubSpot Training Program. Weekly Updates. Lead scoring.

Training 72

Training How To Course Software 72

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. How does it feel to be the CEO & Chairman of the Board of M3 Communications Group now & how do you look back to your earlier days when you started as the Managing Editor at Standard Daily?

B2B 52

B2B Communications Media Newspapers 52

Sword and the Script

OCTOBER 1, 2019

You can find previous summaries neatly organized under the PR Tech Sum and this page explains what vendors who aren’t on the list but would like to be added can do to make that happen. 1) Agility reimagines media monitoring. Agility PR Solutions launched “their reimagined media monitoring software” this month.

Pitching 61

Pitching Analysis Report Video 61