Stephen Waddington

OCTOBER 13, 2020

The GCS COVID-19 Communications Industry Report tells the story of a profession demonstrating agility, innovation and resilience. I’ve had the unique position of recording the huge changes in how private and public sector organisations in the UK have communicated during the COVID-19 crisis.

Report 144

Report Communications Government Crisis 144

Agility PR Solutions

APRIL 29, 2020

As consumer behaviors continue to evolve during the COVID-19 crisis, new research from tax and advisory services firm EY defines four distinct consumer behavior segments, with key insights for marketers and communicators.

Consumer 161

Consumer Crisis Communications Marketing 161

ImPRessions - Crenshaw Communications

JUNE 29, 2020

But there are good reasons why brands should stick with PR and marketing as the COVID-19 pandemic drags on, even if in a modified way. A pause in ordinary, pre-COVID marketing has frozen many brands in place. Some cafes and restaurants are using parking lots and sidewalks to build outdoor service opportunities.

Marketing 225

Marketing Leadership Crisis Healthcare 225

Agility PR Solutions

JANUARY 13, 2021

COVID-19 has given the public a re-appreciation of leaders and organizations pushing through previously unimagined challenges to continue to advance their business, protect employees, and improve their service to customers.

Employee 159

Employee Publicity Marketing 159

Stephen Waddington

NOVEMBER 3, 2021

The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy. There was a week in January 2020 when the leaders of every organisation assembled a cross-functional team to get to grips with the looming threat of COVID-19.

Corporate 113

Corporate Communications Government Crisis 113

ImPRessions - Crenshaw Communications

MAY 21, 2020

In the initial weeks of the COVID-19 shutdown, brands struggled to find the right response. As the pandemic progressed and the news grew worse, many stepped up with substantive offers of help, workforce tributes, or public service messages. Magid conducted a study of consumer responses to COVID-19 marketing by generation.

Brand 296

Brand Branding Advertising Advertising 296

The Hoyt Organization

APRIL 1, 2023

In support of Aesthetica Medical Spa (AMS) and Hydription IV Therapy (Hydription) new location, AMS and Hydription called upon THO to help launch their new location – during the COVID-19 pandemic. AMS and Hydration needed to reach the local community and boost its overall brand awareness.

Local 98

Local Community Brand Branding 98

PRSay

APRIL 16, 2020

Natalia Lopez , vice president of marketing firm FINN Partners and moderator of the webinar titled “Meet the Travel Media: Pivoting Media Strategies Amid COVID-19,” said PR pitches shouldn’t be “too salesy or tone deaf” during the shutdown. For her publication, “Not everything should be about COVID-19,” she said.

Travel 208

Travel Pitching Airlines Media 208

PRSay

MAY 26, 2020

As hospitals and health care services gradually reopen in the coming weeks and months, communications and PR professionals will be helping patients, caregivers and staff adjust to the new normal after COVID-19. Hospitals are taking steps to ensure the safety of patients as medical facilities and services begin to reopen.

Communications 189

Communications Crisis System Healthcare 189

Stephen Waddington

APRIL 13, 2022

Services grew by 0.2% A second COVID-19 recession is wholly avoidable Just as businesses are starting to recover from COVID-19 there’s a new crisis on the near horizon. A second COVID-19 recession looks almost inevitable. Gross domestic product (GDP) grew by 0.1% in February 2022, following 0.8%

Energy 131

Energy Government Crisis Policies 131

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020.

Healthcare 131

Healthcare Privacy Print Community 131

Stephen Waddington

JANUARY 27, 2021

In digital marketing and PR it has returned to pre-COVID-19 levels but several sectors remain challenged. Impact of COVID-19 on recruitment in digital marketing and PR Organisations are focused not only on replacement hires but also investment and growth. Recruitment is a leading indicator of economic recovery.

Marketing 140

Marketing Travel Storytelling Healthcare 140

Stephen Waddington

NOVEMBER 25, 2021

COVID-19 has had an awful human cost to society but it has also been a period of incredible innovation for organisational communication and public relations. we’ve recorded many of these stories through work for the Government Communication Service, NHS, and with agency and in-house clients. At Wadds Inc. At Wadds Inc.

Community 146

Community Government Engineering Training 146

PRSay

JULY 6, 2020

Many companies are opting to carry on with the work-from-home policies they started during this past March and April. But with COVID-19 still a threat, open office spaces should be reconfigured to help stop the disease from spreading. Encourage community service. Wear cloth face covers. Hold virtual meetings.

Employee 187

Employee Skype Meeting Nonprofit 187

PRSay

NOVEMBER 4, 2022

I was heartened when, more than a year into the COVID-19 pandemic, U.S. Our goal during the deadliest pandemic in more than 100 years was to stop the spread and save lives. By the time the vaccine became available in late 2020, more than 26,000 people in our service area had contracted COVID and more than 300 had died.

Ethics 164

Ethics Social Media Education Resources 164

Agility PR Solutions

NOVEMBER 8, 2020

As the COVID-19 pandemic continues, more than 80 percent of consumers in the U.S. expect customer support to get more empathetic or more responsive—and in some cases, both, according to new research from customer service solution Hiver. The firm surveyed 1000 respondents in the U.S. The firm surveyed 1000 respondents in the U.S.

Customer Service 102

Customer Service Consumer Survey Trends 102

Stephen Waddington

JULY 6, 2020

I’m preoccupied at the moment by the question of whether the behaviours that we’ve adopted during lockdown will stick long term. The COVID-19 crisis has accelerated a shift in flexible and virtual working, but these were trends that were already well underway. In psychology it’s called the end of history illusion.

Report 130

Report Video Television Trends 130

PRSay

AUGUST 10, 2020

Today, some of us completely skip the socks and shoes as we are working from home through COVID-19. During this era of turmoil throughout COVID-19, we are growing accustomed to the software and online services that make virtual brainstorming with others easier. The worst has been done in turmoil.”.

Exercises 176

Exercises Television Meeting Energy 176

Stephen Waddington

FEBRUARY 10, 2021

Initial research into the effect of the COVID-19 on mental health and wellbeing is grim. The mental health impact of COVID-19 on society is unequal. A reluctance to seek help and access to services are cited as issues. The new investment is intended to bring parity to mental and physical health services.

Crisis 109

Crisis Government Healthcare Groups 109

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The COVID-19 pandemic will certainly have lasting effects. Give our services a try.

Study 133

Study Publicity Survey Internal 133

Stephen Waddington

JUNE 3, 2021

The May edition of WaddsCon covered a range of topics from the COVID-19 impact on client/agency relations to the impact on print, and from measurement frameworks to professionalism in public relations. The conference format emerged from the House of Marketing, Media and PR community during the first UK lockdown.

Report 203

Report Energy Print Measurement 203

NewsWhip

MAY 8, 2020

May is mental health month, and it is a particularly pertinent time for it given the potential disruption to our mental health by the COVID-19 pandemic. While much of this has been focused on COVID-19, there was also considerable engagement and coverage before the pandemic began. . And where is it being written? .

Brand 142

Brand Branding Exercises Healthcare 142

Agility PR Solutions

MARCH 29, 2021

COVID has accelerated the pace of artificial intelligence adoption, but many say it’s moving too fast, according to new research from organization of independent professional services firms KPMG. The post AI adoption accelerated during COVID—but is it moving too fast? In the […].

Trends 78

Trends 78

Stephen Waddington

APRIL 14, 2020

The COVID-19 crisis has hastened the structural changes already underway in newsprint media. Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. Please come and join me.

Print 102

Print Newspapers Crisis Local 102

Agility PR Solutions

JULY 5, 2020

Have you had to lay off staff and reduce services to the public during the pandemic? Has COVID-19 forced you to close your doors at a time your clients need you most? Have you had to scale down your nonprofit’s mission or slash budgets?

Communications 109

Communications Nonprofit Publicity Analysis 109

Stephen Waddington

SEPTEMBER 16, 2020

Do you think COVID-19 will have a long term impact on PR? COVID-19 has been a leveller for many areas of business and society including the PR industry. There has in the past, been a feeling that agencies HQ-ed in the regions only service the regions - which has been the source of untold frustration.

B2B 151

B2B Banking Corporate Crisis 151

PRSay

AUGUST 23, 2021

West Virginia was an early national leader in delivering COVID-19 vaccines, with 79 percent of the state’s residents over the age of 65 now fully vaccinated and 60 percent of its eligible population having received at least one dose, as of this writing. percent of those vaccinated against the virus that causes COVID-19.

Communications 126

Communications Local Survey Transportation 126

ImPRessions - Crenshaw Communications

MAY 28, 2020

In March, Amazon shared that it would be ramping up hiring and opening 100,000 new roles to support people relying on the company’s services during COVID-19-induced lockdowns. Keep in mind that journalists are looking for “news” – anything that is fresh, different, or evidence of a trend. Make your pitch schedule timely.

Strategy 287

Strategy Media Measurement Product Launch 287

ImPRessions - Crenshaw Communications

MARCH 18, 2020

Now that most organizations are asking employees to work from home due to the COVID-19/coronavirus pandemic, it will quickly become a new normal. Now more than ever, our clients need to know that we’re here to support them, and that holds true for nearly any professional services firm. Working from home is the new normal.

How To 248

How To Conference Instagram Training 248

Reputation Us

MARCH 8, 2020

In response to the unprecedented and fast-changing national reaction to the coronavirus virus, ReputationUs has implemented a designated and discounted array of rapid response services for businesses and nonprofits, if needed. There is no shortage of fear, uncertainty, and misinformation surrounding the recent COVID-19 virus spread.

Nonprofit 88

Nonprofit Crisis Financial Training 88

ImPRessions - Crenshaw Communications

MAY 29, 2020

COVID-19 instantly upended the way brands communicate with customers. According to people-based marketing platform LiveIntent , email newsletter engagement has grown during the pandemic, with particularly sharp gains for those that cover finance (43%), hard news (38%) and especially shopping (83%). And email campaigns work.

Marketing 156

Marketing B2C Retail Print 156

Sword and the Script

APRIL 7, 2020

In pursuing the vendor news and blogs, I noted a lot of them have made Coronavirus or COVID-19 related announcements (the keyword choice is interesting since the virus causes the illness ). It seems fitting then, that this month the summary will focus on who is doing what during this pandemic.

Technology 118

Technology System Tools Government 118

Critical Mention

OCTOBER 15, 2020

This year has been one of the most volatile in recent memory, forcing PR and communications pros to adapt and devise new strategies on the fly to deal with the COVID-19 pandemic and its effects. Review the goals that you were able to reach during the pandemic and alter them if needed. Have a Plan C, just in case.

Tourism 186

Tourism Radio Travel Social Media 186

PRSay

AUGUST 4, 2021

population now fully vaccinated against COVID-19, businesses continue to prepare to return to the office. Organizations that communicate early with their employees, anticipate and manage change fatigue, and follow a change-management model will be more successful during this transition. With approximately half of the U.S.

Communications 157

Communications Employee Transportation Energy 157

Prakkypedia

JULY 5, 2020

Organisations which already had PR assets in place would have been in a better position to communicate during COVID-19. A PR plan is a roadmap to steer your communications, and that’s particularly important during an uncertain time like the COVID-19 era.

Crisis Management 121

Crisis Management Crisis Course Social Media 121

PRSay

NOVEMBER 9, 2021

Establishing a solid understanding of your key audiences makes it easier to meet them where they’re at during a crisis. Proactively and consistently nurturing relationships before a crisis helps leaders establish the trust needed to protect the brand, sustain relationships and support business continuity during times of disruption.

Crisis 195

Crisis Crisis Communications Crisis Management Training 195

Burrelles Fresh Ideas

MARCH 19, 2024

In the wake of continued global shifts and disruptions, the travel and hospitality industry has been on a journey of transformation in the years after COVID-19. It encompasses where and how travelers choose to stay during their journeys.

Travel 91

Travel Trends Tourism Transportation 91