Reputation Us

JUNE 21, 2021

In the second of a two-part series , three more executives discuss social justice initiatives and how they impact their organization’s reputation. Last week, Credit Union Times ran responses from the three other executives in part one of this two-part article series. Why and how? Every member. billion, Vancouver, Wash.):

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

In the second of a two-part series , three more executives discuss social justice initiatives and how they impact their organization’s reputation. Last week, Credit Union Times ran responses from the three other executives in part one of this two-part article series. Why and how? Every member. billion, Vancouver, Wash.):

Financial 78

Financial Education Community Employee 78

Cision

JULY 29, 2015

All your audience has to do is plug in a pair of headphones and listen to what you have to say. Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , recently sat down with us to answer a few questions on how to build a podcasting strategy and give us a glimpse at what she’ll cover at her Cision webinar.

Interviews 120

Interviews Comparison Video Exercises 120

Sword and the Script

MAY 28, 2019

Political messages have permeated every possible medium from the mailbox to social media and everywhere in-between. Most of it is shouting, and there is very little listening. That’s not what we’re talking about here and in my observation, there have been more voices urging brands to take a political position. Click To Tweet.

Survey 126

Survey Brand Branding Analysis 126

Doctor Spin

APRIL 4, 2023

Here we go: Table of Contents What Is a PR Strategy and Why Do You Need One? Everything you do or say as an organisation will add or subtract from those willing to listen, read, or view. Everything you don’t do or say as an organisation will add or subtract from those willing to listen, read, or view.

Strategy 52

Strategy How To Hotels Analysis 52

PR 20/20

JUNE 26, 2018

And what should you expect from your marketing agency partners? Consider it a starting point, and let us know your additional tips and resources! We digest web copy, blog articles, news releases, downloads, product guides—anything that’s public-facing is read, highlighted, commented on, and shared by our team. Read some more.

Industry 58

Industry Insurance Insurance Resources 58

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. On a recent post on Bill Sledzik’s blog , you commented that you, “usually read blogs to find out what people are saying rather than as a means of passing on opinions.”

Reputation 52

Reputation Social Media Internal International 52

Cision

APRIL 6, 2015

32 million people listen to podcasts monthly. 32 million people listen to podcasts monthly. Users listen to about 22 minutes per podcast. The most popular podcasts have a disproportionate number of listeners / viewers. It follows then that… Content planning matters. The average commute time in the U.S.

Engineering 120

Engineering Tools Examples YouTube 120

Reputation Specialist Michael Toebe

JANUARY 26, 2022

It doesn’t matter to critics and adversaries what the offender believes. While there are many notable instances of crisis situations and resilient outcomes, this particular article was inspired by a story I recently read about country music artist Morgan Wallen. Let’s answer the latter part of that question first.

Reputation 52

Reputation Banking Crisis Video 52

Cision

JULY 13, 2015

In Grant’s book Give and Take: Why Helping Others Drives Our Success , he tells the story of venture capitalist David Hornik (you may be familiar with him from his site, ventureblog ) and how his nature as a giver made him a bit of a revolutionary within the VC community. Want to build your support base and spread your ideas?

Writing 120

Writing Social Media Community Course 120

Prohibition

JANUARY 7, 2022

In a recent article, it was stated that “a crisis has an impact of 10 times greater than a positive message or an idea.”. Don’t think for a second that your company couldn’t be at risk for such a thing happening – let alone what kind of damage would befall your brand should an unforeseen event occur.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PR 20/20

JULY 6, 2020

From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. A practicum exercise to put what we’ve learned into actionable recommendations for the agency. Team members are more confident.

Training 72

Training How To Course Software 72

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. Here’s how to put your plan together, what to remember and how you can access specialist support. What is a PR Crisis? What is a PR Crisis Plan? What is Consumer Sentiment? It could be natural—an earthquake or a flood.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR 20/20

JUNE 25, 2019

Here’s what it means to you. Nearly two-thirds of global consumers (64%) will buy from or boycott a brand solely based on its position on a social or political issue. Beyond price and quality, 66% will buy from a brand with a great culture—it does what it says it will do and delivers on its promises. And it’s not just B2C.

Marketing 52

Marketing Storytelling Technology Community 52

Waxing UnLyrical

AUGUST 25, 2010

And that led to the article. And that led to the article. Here are five productivity tools I really like; a couple that I included in the aforementioned article, and a couple more. You see, I’ve been there, done that. Silent Night The night was silent. “It’s time,&# she heard it whisper.

Tools 100

Tools Google Twitter Facebook 100

ZudePR

MARCH 22, 2018

In this 8,000-word article , you’ll discover how I – a 45-year-old Brit with no writerly mates – turned my pipedream into a not-so-shitty first draft of 87,000 words. 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? . #1 What book? #1

Writing 83

Writing Google Blogging Exercises 83

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? What can I say? So I answered the question that Twitter used to ask at the time (what are you doing?) And guess what? So, what will you have for lunch?

Twitter 65

Twitter Measurement Tourism Social Media 65

Waxing UnLyrical

DECEMBER 14, 2010

An ability to listen. My own ability to listen has given me story ideas , helped when dealing with journalists and been infinitely beneficial in pitch meetings. In fact, it was my old PR course – RMIT University’s Bachelor of Communication (Public Relations). It was eye opening to say the least.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

DECEMBER 13, 2010

Because that’s what will happen this afternoon, at various Metro stations from 5 pm or so onwards. I’m going to be one of what I suspect will be at least 100 people singing Christmas carols and holiday songs as folks wend their way home after work. You know what I have to say to you, NBCW? Repair work? Bah, humbug.

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

JANUARY 14, 2011

‘Cos it’s not just what you read, it’s how what you read looks that could entice you to hang around, chat a while… and maybe subscribe. ‘Cos it’s not just what you read, it’s how what you read looks that could entice you to hang around, chat a while… and maybe subscribe.

Blogging 93

Blogging Facebook Twitter Measurement 93

Waxing UnLyrical

OCTOBER 14, 2010

Why, sometimes, steps are not OK The title of this post, if you couldn’t detect it, is a play on articles that follow a certain naming pattern: ### [NOUN - plural, syn. Here are a few reasons why I prefer posts like Shonali’s rather than the two I mentioned before. Image: jim crossley via Flickr, CC 2.0

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro. It’s easy.

Facebook 108

Facebook Twitter Blogging Social Media 108

Waxing UnLyrical

NOVEMBER 19, 2010

Don’t stay silent Whether comments lodged against you, your company or your client are true or false, perceptions matter to people. TaJinYo, formed in May, harassed Tablo’s family and ex-girlfriend , and contacted Tablo himself with death threats. Defamation is bad for business Defamation doesn’t just affect celebrities.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

DECEMBER 4, 2010

What’s taking so long? Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? You mean the sun still rose in the east, and your days have been going (relatively) according to plan? And a lot of us are fatigued right now.

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Waxing UnLyrical

JANUARY 18, 2011

Why not give them to you all at once, you ask, a little miffed? Why not give them to you all at once, you ask, a little miffed? What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. What Flexo Archives does is collapse the months into each year.

Blogging 81

Blogging Facebook Twitter Measurement 81

Waxing UnLyrical

NOVEMBER 17, 2010

In other words, while your content might be fabulous in its essence, your reader is doing exactly what we grew up being told not to do: judge a book by its cover. D’oh, you say. It’s not just thinking about writing that I’ve been engaging in. It’s the Google generation’s way of thinking.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

SEPTEMBER 13, 2010

But look at what he says when examining what someone wrote in an article entitled “public relations comes of age&# : Besides not knowing the difference between public relations and publicity (see Seth Godin’s definition here ), the author clearly missed the boat by thinking public relations measurement is based on WOM and media mentions.

Measurement 53

Measurement Blogging Tourism Twitter 53

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. My opinion on this is nuanced.

Blogging 73

Blogging Twitter Facebook Measurement 73

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. What about real-life examples?

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 4, 2010

Digging into DoshDosh What I am good at doing, though, is digging. Probably the best resource I found, as I dug, was the one from DoshDosh on customizing your 404 error page. Probably the best resource I found, as I dug, was the one from DoshDosh on customizing your 404 error page. So they’d leave. Double yikes.

Blogging 96

Blogging Facebook Twitter How To 96

Waxing UnLyrical

SEPTEMBER 30, 2010

Philip ( PhilipDeFranco ) What about him? Videos about “things that matter&# to him are released Monday-Thursday at 5PM ET. Videos about “things that matter&# to him are released Monday-Thursday at 5PM ET. Image: Jixar ‘s Flickrstream, CC 2.0 She’s a funny gal from Sydney who loves Lamingtons.

YouTube 54

YouTube Video Measurement Print 54

PR Fuel

MARCH 17, 2020

What Does PR Stand For? Probably the first question on your mind is, what does PR stand for? PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. You don’t have to devote all your resources to one type of promotion.

Publicity 70

Publicity Small Business Advertising Advertising 70

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. What is the purpose of Digital PR?

Digital PR 170

Digital PR Industry Strategy Film 170

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach Social listening tools | Jump to text. Watch webinar. Read transcript. Brett Lofgren.

Data 78

Data Media Analytics Energy 78

Cision

DECEMBER 28, 2015

Here’s why: in 2015, Twitter’s growth was negligible and its utility (despite different enhancements and tweaks) remains pretty consistent. That said, Twitter is a social platform that is uniquely positioned for: Customer-initiated social care (customer service). Direct influencer-outreach. Content distribution.

Twitter 120

Twitter Brand Branding Customer Service 120

Sword and the Script

FEBRUARY 2, 2016

It’s fitting then, and perhaps quite timely, social and otherwise, that mindfulness is extending itself to social media marketing. What is Mindfulness? 7 Takeaways from Mindful Social Media. 7 Takeaways from Mindful Social Media. How would you react if you observed a peer, employee, or manager doing so?

Social Media 60

Social Media Marketing Media Employee 60

Waxing UnLyrical

JANUARY 27, 2011

I don’t know if we PR pros have a faulty gene or what, but we make it so easy for other professionals to beat up on us. Which is why some of the “ways to ruin your chances&# include things like: 1. I’m a social media expert as seen on.” By now, everyone is some kind of social media “expert.” And that was it.

Pitching 111

Pitching Facebook Interviews Twitter 111