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Does Facebook Work For B2B PR?

ImPRessions - Crenshaw Communications

This is particularly true for B2B PR and marketing teams. It remains the primary content distribution channel for marketers. In 2021, marketers should reassess how they use Facebook and make full use of the tools it offers. When to use Facebook for B2B marketing. New and useful Facebook features for B2B PR and marketing.

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Demystifying PR ROI

Onclusive

MarTech forever changed the way that marketers work, what they report as success and how they do their jobs. CMOs and CEOs are starting to ask: Why can’t PR be measured and attributed the way that marketing efforts can? Therefore owned analytics become a great asset in PR. business objectives). That’s why AirPR was built.

Analytics 170
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How To Keep Your Email Out of Spam Filters

Cision

Nearly any digital marketer will tell you that email is a preferable communications platform compared to social media. Spam filters aren’t discussed enough in the context of digital communications and marketing (specifically, avoiding spam filters). Manual identification is the reporting of spam content by users who received it.

How To 0
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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

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The Best 15+ Link Building Tools for 2024 (Free and Paid)

Buzzstream

Over the past ten years, I’ve tried numerous tools, and the ones below represent the most useful link-building tools on the market today. Enter a target website and use the ‘Best by Links’ report to find pages with backlinks to no longer live pages (404 errors). Pricing: Free trial, $125/mo for Pro account 3.

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How Google Analytics Can Improve Your PR Metrics

Cision

I started writing this piece with the intention of sharing “best practices” for using Google Analytics to measure PR. Google Analytics without an understanding of its mechanisms is useless hammer. What’s the difference between free and premium? Sufficed to say, this post is focused on the free version.

Analytics 120