Bianchi Biz Blog

FEBRUARY 21, 2022

I’m the executive editor of FleetOwner magazine and FleetOwner.com. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. I started off covering education and other local issues.

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Meeting Transportation Media Sports 95

ImPRessions - Crenshaw Communications

MARCH 27, 2018

As The Atlantic writes, noting that the Parkland students quickly raised $3.7 New York magazine recounts how survivor David Hogg came back to the school over his parents’ objections after finally making it home the day of the shooting. He flagged a Fox News crew and immediately offered an interview. “I

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Interviews Groups Storytelling Social Media 200

Cision

NOVEMBER 11, 2015

Dreaming of a major website or newspaper writing about your brand? While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance. While you’re never guaranteed that a journalist will write about you, these five tips will at least give you a fighting chance.

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Pitching Newspapers Writing Local 120

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. When you start to become blasé and complacent about your writing, that’s when you stop doing such a good job. How did you get your start in journalism?

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Newspapers Pitching Interviews Writing 120

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

AUGUST 22, 2022

I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet. Meet the Media: Lauren Fletcher, Executive Editor at Work Truck Magazine. That was followed by four years as a TV sports reporter and anchor before a return to the newspaper business.

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Automotive Meeting Newspapers Sports 87

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

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Engineering Automotive Agriculture Media 78

Barokas

NOVEMBER 1, 2017

As a reporter, I was often tasked with writing 1,500 words on a nonsense subject. If you can write that much on why army green complements horizontal stripes, you can spin a story out of anything. Even while working at small, local publications, I never had an empty inbox. You learn to how to write for an audience.

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Report Fashion Pitching Journalism 68

Cision

MARCH 17, 2017

I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. At the same time, I had been hired to write copy for a jewelry company, which had quickly turned into running PR and marketing, followed by eventually managing a small team.

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Fashion Travel Interviews Instagram 227

PR Fuel

MARCH 19, 2021

We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Write for Journalists. Writing press releases as if they are already leading stories is a winning strategy. Including the city and state helps localize for regional coverage. Not Too Long. Body of Answers.

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Small Business Writing Engineering Infographics 91

Bianchi Biz Blog

JANUARY 11, 2021

Freelancing means you never know what you’ll be writing about on any given day, so my portfolio has broadened in surprising ways since starting this freelance version of a career back in 2017. That’s a broad request, but it ended up being a lot of fun to track down and write. Cooking, hiking or playing board games.

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Automotive Meeting Report Media 55

Rock the Status Quo

SEPTEMBER 16, 2015

When a client asks us to write a new hire press release, it’s easy to dismiss its importance, churning out a cookie cutter release talking about their new role, their background and a quote that sounds like a million OTHER new hire quotes. Write it differently. I found it fabulously inspiring! The idea stuck in my head.

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Pitching Local Trends Interviews 100

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news.

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Automotive Engineering System Media 82

Bianchi Biz Blog

JANUARY 24, 2022

The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. I began writing for 605 Magazine in early 2010 in Sioux Falls, South Dakota. I hope the NAIAS organizers do it again!

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Meeting Automotive Media Technology 78

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period.

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Pitching Real Estate Banking How To 100

Bianchi Biz Blog

JUNE 21, 2022

I’m not boasting here, but nobody was more surprised than me to win that award, as I had not formal training in writing. Whether it’s writing about establishing a tire maintenance program or explaining how hydrogen fuel cells work, I get great satisfaction from hearing a reader say, ‘thanks, I learned something from that story.’.

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Meeting Media Chemicals Radio 87

MaccaPR

MAY 23, 2018

What could the producers and editors of The Wall Street Journal , “The Dr. Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? If you have a story you know a local editor won’t want to miss, try a call. Consider the Medium.

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Pitching Print Journalism Local 82

Deirdre Breakenridge

AUGUST 26, 2014

While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. I switched jobs and have been in this area for more than a dozen years, even utilizing my initial job experience when working in the PR department of a consumer travel magazine.

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Industry Fashion Travel Tourism 316

Ethical Voices

APRIL 22, 2024

She worked for a statewide magazine. About 50% had trust in the news they got on social media, and about 56%, so a six-point spread, for national news, and then I think closer to 62% for local news. I’ve done 170-plus interviews and it’s the first one like this I’ve heard. Thank you for sharing it.

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Report How To Ethics Nonprofit 90

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

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Newspapers Financial Crisis System 120

Bianchi Biz Blog

OCTOBER 24, 2022

I’m the editor in chief of FleetOwner magazine and FleetOwner.com. In my role today, the most fun stories I get to write come from test-driving trucks. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. Our newspaper ended up winning an award for our reporting.

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Meeting Automotive Transportation Newspapers 60

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. Ryan posted interviews with key PR leaders. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St.

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Blogging Agency Community Local 78

Mora Communications

AUGUST 31, 2015

Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Why would you want to garner any national, if you only have a local business? Most people will tell you to stay local, because that’s where your bread and butter is.

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Media Local Insurance Insurance 49

Victorious PR

FEBRUARY 22, 2023

Learn how to successfully pitch a journalist and write a successful pitch to get into top publications. Learn how to get the most out of every press coverage and leverage podcasts and TV interviews. Gain the trust of your target audience. Establish credibility for your business.

Real Estate 52

Real Estate Course Pitching Education 52

Shift Communications

DECEMBER 15, 2016

So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market. REALTOR Magazine online , Erica Christoffer (UVM: 297,478): Meet ERA’s New Leader. “I Christine Blain, Account Manager. Client: ERA.

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Print Media Travel Wireless 60

Cision

JANUARY 11, 2016

News, fashion, beauty every day from Britain’s favorite women’s monthly magazine. Glamour Magazine UK (@GlamourMagUK) January 11, 2016. I write Act Four at the@washingtonpost’s @PostOpinions. Celebrity Interviewer, Style Expert, TV Host/Producer. I write about celebrity for the @LATimes.

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Twitter Fashion Television Travel 120

Victorious PR

FEBRUARY 22, 2023

Entrepreneur Magazine? You don’t have to worry, our team will teach your team — you just sit back and get featured in magazines! How to get featured in top publications and podcasts — Learn to successfully pitch a journalist and write a successful pitch to get into top publications. Have you been in the press before?

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Publicity Video Pitching Google 52

Beyond PR

MARCH 21, 2016

This week’s highlights include a new columnist at Cosmpolitan, a new editor-in-chief at The Center for Investigative Reporting, and an interview with a cybersecurity policy journalist from The Hill. Lynch has a wide range of experience in writing about economics and politics and has reported from more than fifty countries.

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Media Fashion Financial Policies 40

MaccaPR

FEBRUARY 25, 2015

Doug Iverson (formerly with the Pioneer Press and Finance & Commerce ) edits healthcare reporter Chris Snowbeck and medical tech writer Joe Carlson (formerly with Modern Healthcare magazine); our Washington, D.C. Otherwise I try to follow the other local publications and whatever catches my eye.". Interviews Media Relations'

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Newspapers Journalism Real Estate Healthcare 48

MaccaPR

JANUARY 15, 2019

Intriguingly, where other brands would be offering their spokespeople for interviews, Fiji Water’s PR staff let the stunt speak for itself. Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. Publicity Stunts Still Work In The Digital Age.

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Marketing Viral Consumer Agency 78

Maxim Behar

OCTOBER 15, 2023

And that's why I decided to write this book because I saw these huge changes happening in our business. And that's why I decided to write the book "The Global PR Revolution.” And I used to put 5-6 sheets of paper on it and write down news about the neighborhood. The one who finds the interesting stories. Host: To reflect them.

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Newspapers Meeting Ethics Social Media 59

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Second, Internship Experience.

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Pinterest Writing Interviews Social Media 52

Sword and the Script

NOVEMBER 29, 2016

Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. Re-write white papers as long form contributed articles. Today, are many more options both on the television – and on the web. The same is true in print.

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Content Marketing Publicity Marketing Television 60

MaccaPR

JANUARY 15, 2019

Intriguingly, where other brands would be offering their spokespeople for interviews, Fiji Water’s PR staff let the stunt speak for itself. Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. Publicity Stunts Still Work In The Digital Age.

Marketing 48

Marketing Viral Consumer Agency 48

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? As it relates to the first point, you need to write compelling subject lines that don’t sound like advertisements or generic, boring stories. Are you a member of your local Chamber of Commerce?

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Web Pitching Local Report 40

PR Conversations

JULY 8, 2016

Images of cooking are ‘front of mind’ when writing about my experiences in commissioning and editing a series of books on the history of public relations. Some authors had studied and worked in the UK, North America or Commonwealth countries but many relied on colleagues and translators when writing academic material.

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Conference Skype Writing Internal 48

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. She’s done an extensive survey and in-dedpth interviews. She also wrote a promotional story that was recently published in Signature Magazine, a Hattiesburg lifestyle magazine.

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