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How to Stay in the Know About Your Media Contacts and Their Beat

Prowly

The post How to Stay in the Know About Your Media Contacts and Their Beat appeared first on Prowly Magazine. We’ve grown accustomed to seeing editors move regularly from one publication to the next, and freelance journalists juggle different beats based on the publications they’re currently working with.

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Your Media Contacts Database: How to Keep It Organized Without Going Crazy

Prowly

After all, what is a PR department without its media contacts database? The post Your Media Contacts Database: How to Keep It Organized Without Going Crazy appeared first on Prowly Magazine.

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How To Develop International Media Contacts

Action PR

How do you go about sharing that news with press outside the UK? Looking for the right international media contacts can seem like a daunting task, but with these six steps you can get yourself off to a flying start. Try to understand the professional and personal routines of your international contacts. Do your research.

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6 PR Pitching Pitfalls And How To Avoid Them

ImPRessions - Crenshaw Communications

Knowing when to contact or respond to press — and when not to — is a highly developed skill. For example, don’t promise a collection of reporters an embargo and another contact an earlier exclusive simultaneously. Generic mass email pitches are a surefire way to be ignored by media contacts. Disaster #5: Generic?

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How to Pitch a Story? Journalists Answer

Prowly

While that’s true in most cases, contacting specific people can be an issue, even if we live in a digital age. The post How to Pitch a Story? The times we live in create an impression that you’re able to reach nearly everyone on planet Earth without leaving your home. Journalists Answer appeared first on Prowly Magazine.

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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Reporters covering a given beat at any publication are in frequent contact with each other, and if you send a pitch to a wrong contact, the reporter may forward your email to the correct person. Never shut the door on a contact. For example, if you know that Tribune Co. But you can always get smart by doing some research. .

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How to find the right PR measurement partner

Onclusive

In order to do that, you need a good media database, and today, the two most important attributes of a contact database are its freshness and accuracy. Ask how often and in which ways the database is being updated — we have found that human curation is important here, too.