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Expanding into the Hotel Industry

The Hoyt Organization

When a development company decided to expand into the hotel market, they turned to THO to help spread the word. The Challenge Presidio Hotel Group was in the process of acquiring under-performing hotel properties up and down California, then rebranding the sites under specific flagship names such as Hilton Garden Inn, Marriott and others.

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3 Proactive Ways to Protect Your Brand Image and Reputation

Prowly

The media often sensationalizes negative news, thus threatening a business’s reputation, user base, customer trust, and bottom line. Remember the moral protests that tarnished the reputation of the Beverly Hills Hotel? The post 3 Proactive Ways to Protect Your Brand Image and Reputation appeared first on Prowly Magazine.

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Best Brand Moves During The COVID-19 Pandemic

ImPRessions - Crenshaw Communications

Lowe’s builds its reputation. Hotels open their doors. My personal favorite move from an organization during this crisis is from the hotel industry. The effort is called “Hotels for Hope” and is quite a meaningful step in keeping health care workers and their families safe. But still others have stepped up.

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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

In today’s volatile media and social environment, brand reputation is fragile. But when it comes to most types of reputation crises, they are decidedly unwelcome. According to the World Economic Forum , more than twenty-five percent of a company’s market value is directly attributable to its brand reputation.

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Starting your PR strategy with measurement in mind

Onclusive

A robust measurement framework that tracks your KPIs over time can provide a big-picture view into the success of your long-term initiatives, such as increasing brand awareness or improving brand reputation year over year. Being able to track and demonstrate results on a continuous basis will also help secure consistent investment in PR.

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Starting your PR strategy with measurement in mind

Onclusive

A robust measurement framework that tracks your KPIs over time can provide a big-picture view into the success of your long-term initiatives, such as increasing brand awareness or improving brand reputation year over year. Being able to track and demonstrate results on a continuous basis will also help secure consistent investment in PR.

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The Legendary Prince with a Spanish Passport and Bulgarian Heart.

Maxim Behar

We reached the five-star Le Meridien Hotel, where an important delegation of tour operators from Bulgaria was waiting for us for lunch. kindly invited me for breakfast in his apartment at the then Kempinski Sofia Hotel," Behar said. They joined us for a late drink in the hotel bar even. Can you really continue like this?

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