Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. This fee will cover an expanded profile in print which will run even sooner – within 30 days of purchase, in addition to an online listing,” according to the publisher’s message [emphasis added].

Journalism 65

Journalism Brand Branding Advertising 65

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. For example, recently, a right-wing, low-reliability publication condemned Pizza Hut. Understanding earned but unwanted media.

Communications 189

Communications Journalism Advertising Advertising 189

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. Keep a check on their pricing as they’re expensive.

SEO 279

SEO Print Financial Product Launch 279

Maxim Behar

MAY 13, 2024

And I don't want to belittle the journalist profession - journalism is extremely responsible, influential, and highly qualified because it influences society. In social media, every person, living anywhere, can publish faster and more reliable information than, for example, a newspaper. Kamelia: That's right. Maxim: Yes, exactly.

Social Media 64

Social Media Newspapers Television Radio 64

The Proactive Report

NOVEMBER 21, 2023

For example, roughly half of users on X (53%) get news there. These platforms encompass everything from industry-specific newsletters to independent journalism collectives, providing in-depth coverage of topics often overlooked by larger publications. Today, half of U.S. adults get news at least sometimes from social media.

Newspapers 130

Newspapers Social Media Data Consumer 130

Maxim Behar

FEBRUARY 15, 2024

In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025. Max, you’re going against your livelihood — you started in the press, with the printing press and newspaper ink! And by “press,” I don’t just mean newspapers, but also the actual printing press.

Newspapers 59

Newspapers Print Media Social Media 59

Communications Conversations

SEPTEMBER 10, 2020

Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. I really appreciated my time in radio and print journalism. Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. I did– and it is epic! ).

Radio 167

Radio Journalism Interviews Energy 167

Prakkypedia

NOVEMBER 5, 2017

I thought it would be useful to share some sources of news on Australia’s journalism industry (in no particular order): The Australian – Media. Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. This is “journalists talking journalism”.

Media 76

Media Journalism Radio Print 76

Cision

JUNE 14, 2016

For example, I subscribe to the Wordfence distribution list , which shares plug-in security vulnerabilities when they come up. I don’t mean to say that as a bad thing, for example Google Alerts might return a Mashable link to a keyword search and a Talkwalker Alert might return a blog post. Newspapers and Their Derivatives.

Google 120

Google Newspapers Trends Print 120

Critical Mention

FEBRUARY 6, 2020

As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job. During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding.

How To 106

How To Media Radio Print 106

Axia PR

NOVEMBER 28, 2017

Plenty of media outlets – digital and print – leverage individuals with special expertise, large followings or authoritative diatribe to round out editorial coverage in the form of columns. Walt Mossberg earned fame amid the pages of the Wall Street Journal for uncovering and demystifying technology.

Print 48

Print YouTube Journalism Instagram 48

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

Bianchi Biz Blog

NOVEMBER 11, 2021

Traditional print titles, who now also have large online audiences, still have tremendous power and credibility. For example, a typical news story in the Wall Street Journal may be read by up to 100,000 C-suite executives.

Automotive 78

Automotive Media Report Print 78

Critical Mention

FEBRUARY 27, 2020

Telling a story – sharing your experiences and giving examples- allows viewers to experience emotions, which will make you memorable (think about the Google Ad in Super Bowl LIV). Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. Share Tweet Share.

Journalism 78

Journalism Social Media Radio Fashion 78

Cision

FEBRUARY 26, 2016

How have traditionally print newspapers made sense of the changing media landscape? Last year, for example, they launched “Big Story, Small Screen,” an app for the Apple Watch. We’ve maintained our capacity to deliver quality journalism, reached a whole new audience and dominate in digital.”

Newspapers 120

Newspapers Print Mobile Pitching 120

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Take a small coffee company, Candid Cup, for example. In today’s era, anyone with a smartphone can share news and by the time it makes it into the national papers and headlines, it’s far too late.

How To 149

How To Social Media B2C Television 149

The Resolution Blog

APRIL 23, 2018

Steph share’s an example; “I had a PR agency client that was regularly updating a coverage clip tracker. By placing your data neatly into these rows and columns, it makes it much easier for example to answer questions such as: ‘How many of our articles featured the brand name in the headline over the past quarter?’

Data 120

Data Measurement Examples Tools 120

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

Here are some examples of how to leverage the ones you have and cement others. ” A former colleague of mine made a smooth transition to print journalism years ago and has remained a great source for story pitches and interviews. To us, it simply means PR people are skilled at making and maintaining relationships.

Employee 120

Employee Print Meeting Financial 120

Cision

MAY 3, 2016

For example, is this a wire or a print story or both? How does your background in journalism give you an edge in managing media relations? For example, do you want to work in travel or financial services? Strategy is the key word in that question. Should there be a broadcast element to the strategy?

Pitching 0

Pitching Training Media Relations Newspapers 0

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. You’ve secured media coverage in outlets like The New York Times, The Wall Street Journal, Entertainment Tonight and more. In a fragmented media environment, the segmentation between print, online and broadcast is disappearing. What’s your secret to success?

Fashion 120

Fashion Pitching Journalism Social Media 120

Maxim Behar

NOVEMBER 23, 2020

In fact, I've been doing this for at least 40 years - first in journalism and then in business. Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules. There are thousands of examples of this around the world every day.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. Especially if it’s about getting print coverage in Bloomberg. Have any other tips to add?

Print 60

Print Product Launch Fashion Report 60

Shift Communications

MAY 6, 2015

Joanne Po at the Wall Street Journal said that the WSJ’s video arm had 32 additional partners, lending a reach that rivals many traditional business broadcast audiences. Example, perhaps a funding announcement could be made via a publisher’s Periscope with a written follow-on. This was one of my personal takeaways from the PCNY event.

Video 60

Video Print Pitching Mobile 60

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR? Of course—every day!

Journalism 79

Journalism Ethics Film Construction 79

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Journalism 120

Journalism Trends Local Print 120

Bad Pitch Blog

OCTOBER 23, 2012

The top tier of rewards focus on print publications. USA Today: $25,000 Associated Press: $20,000 Wall Street Journal: $20,000 The rest of the bounties are broken out on the "PR Bounty" site. Startup founders would have stepped over their mother back in the day for an article in the Wall Street Journal. What Do You Think?

Media 68

Media Journalism Print Pitching 68

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. Newspaper brands continue to suffer as readers shift from print to digital. It’s a theme that Topi? She believes the same issues apply in advertising and PR.

Government 103

Government Education Print Ethics 103

Sword and the Script

AUGUST 28, 2018

Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. For example, the Huffington Post killed their contributor platform in January 20018. See these related articles: The PR Opportunity for Brands as Publishers Tinker with Journalism. Build or Buy an Audience?

Technology 67

Technology Advertising Advertising Community 67

Contently - Strategy

OCTOBER 24, 2019

When the publication shuttered its print version and went completely digital in 2019, editors and strategists were given an opportunity to reach into new markets. Take Nerdwallet’s investing newsletter as an example. For nearly five decades, Money was a glossy finance magazine published by Meredith Corporation.

Financial 79

Financial Banking Content Marketing Writing 79

Waxing UnLyrical

SEPTEMBER 13, 2012

For example, the “vacation effect,” wherein scores drop due to a temporary hiatus from activity, has been addressed. It’s a far more visual experience to check out a person’s influence print. Image: The Eyes of New York via Flickr, CC 2.0. Mark Schaefer addressed some of Klout’s changes at his {Grow} blog.

Measurement 73

Measurement Print Analysis Journalism 73

Waxing UnLyrical

DECEMBER 11, 2013

Look at these examples to understand the changes that the Indian media industry has been going through in the past few months: In May, NDTV Profit cut back on all non-market-hour programming, which meant the channel only needed a handful of anchors and reporters. It is rightly said that PR and journalism are interdependent.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

PR in High Definition

DECEMBER 13, 2017

Attending a recent digital journalism conference, news rewired, showcasing the latest IoT inventions for the media world, we came across PrinterThing. No, we will not all be going offline completely and, no, printed media will not be having a complete revival, but marketers do need to change and re-think how they target consumers online.

Print 48

Print Consumer Conference Video 48

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. And, like many, I particularly enjoy the Sunday edition.

Corporate 148

Corporate Fashion Agency Travel 148

OnePitch

MAY 12, 2022

With my experience behind the scenes and in front of the camera, I can help Bospar clients navigate broadcast journalism like an insider. Provide specific, concrete examples that show viewers that “you know” what you’re talking about and emotional narratives that show people “you care” too. When do they decide on the day’s stories?

Strategy 52

Strategy Interviews Pitching Energy 52

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. For example, my six-year-old daughter walked up to a flat screen TV in the living room and attempted to interact with the device. The impact of audio is going to be dramatic.

Tools 60

Tools Pinterest Marketing Media 60

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103

Media Radio Print Newspapers 103

Sword and the Script

MAY 9, 2017

I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. I seem to remember having both print and broadcast media in attendance. For example, it took crisis communications very seriously. 3) Snakes do Drive Time Radio.

Publicity 89

Publicity Radio Crisis Crisis Communications 89