ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council. It can be used in direct marketing, particularly email newsletters, press materials, sales presentations, and internal sessions.

Leadership 170

Leadership Industry Conference Trade Shows 170

5W PR

MARCH 23, 2018

I eventually stumbled upon search engine optimization (SEO) and it immediately became something I was very passionate about. Understanding user intent and having proper internal linking strategy to make sure pages contain all relevant information will be more important than ever. I also freelanced many websites throughout college.

Interviews 84

Interviews Agency SEO Google 84

Contently - Strategy

MARCH 22, 2024

SEO content is content optimized for search engines. How to Create an SEO Editorial Calendar The most effective content is SEO-friendly, and you want it friendly because search engines like Google and Bing will stand a better chance of finding your content organically. Add internal content links and remove or update old content.

SEO 52

SEO How To Engineering Mobile 52

Bianchi Biz Blog

JUNE 13, 2024

Held at the Detroit-area offices of SAE International , the event was moderated by Jeff Gilbert, auto reporter at WWJ Newsradio 950 , with Hannah Lutz from Automotive News , Chris Clonts from Automotive Engineering magazine and Breana Noble from The Detroit News serving as the panelists.

Automotive 52

Automotive Media Interviews Pitching 52

ImPRessions - Crenshaw Communications

JUNE 23, 2022

Earned media mentions – those stories, interviews, or broadcast segments featuring a given company – typically carry the most weight when it comes to PR KPIs. The percentage of SOV includes volume or reach of coverage, but also factors in the domain authority, or search engine ranking, of where the coverage is secured.

Measurement 182

Measurement Agency Advertising Advertising 182

PRSay

AUGUST 30, 2022

As someone who’s spent 35 years helping companies manage layoffs, downsizing, right sizing, re-engineering, re-organization and bankruptcies, I’ve seen what works and what doesn’t. Tonal, a competitor to exercise-equipment company Peloton, used an internal memo to announce job losses at the company. And it starts with frank PR counsel.

Employee 87

Employee Real Estate Video Internal 87

Bianchi Biz Blog

OCTOBER 9, 2023

In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. That works both ways. Any pet peeves with PR people?

Transportation 100

Transportation Meeting Newspapers Media 100

Flack's Revenge

APRIL 27, 2021

For example I started interviewing for PR gigs in my late thirties, after taking a circuitous route through various sales, marketing and IT consulting roles. ” One in particular, the owner of a boutique tech PR agency was thrilled that I was an electrical engineer and former IBM-er like him.

Storytelling 177

Storytelling Pitching Interviews Agency 177

PR Job Coach

NOVEMBER 26, 2020

It is time to move away from assumptions and explore outside of the norm communicating openly and effectively to get through to the person on the other side of the interview table. International Harvester, National Semiconductor, Four Phase Systems and the National Aeronautics and Space Administration. The network is the way in.

Corporate 274

Corporate Leadership Advertising Advertising 274

Ishmael's Corner

MAY 5, 2015

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. Good luck finding a webinar for PR that addresses the art of the interview. The interview starts before the interview itself.

Interviews 60

Interviews Storytelling Software Engineering 60

Contently - Strategy

FEBRUARY 16, 2023

This means you need to be intentional and attract the right traffic to your website, and you want to do that with quality content that fulfills the SEO requirements allowing it to rank with search engines. Internal subject matter experts at your organization can also be strong sources of insight into your audience and what they want to know.

SEO 134

SEO Strategy Google Engineering 134

Remote PR Jobs

SEPTEMBER 25, 2023

If you find yourself stumped about how to frame your story, I always suggest reverse-engineering your ideal article. It’s also smart to provide the information directly to internal employees, partners, and customers in a way that underscores key messages and arms them to share the story. What is your perfect headline?

How To 100

How To Report Pitching LinkedIn 100

The Hoffman Agency

FEBRUARY 17, 2023

By Alka Narayana, Intern In my final quarter of college, it looked like graduating in December would be as dreary as it sounded. And there I was, applying to every post-grad opportunity and facing constant rejection after countless interviews. It seemed that no place was going to take a chance on me.

Internal 36

Internal International Software Engineering 36

The Hoffman Agency

FEBRUARY 17, 2023

By Alka Narayana, Intern In my final quarter of college, it looked like graduating in December would be as dreary as it sounded. And there I was, applying to every post-grad opportunity and facing constant rejection after countless interviews. It seemed that no place was going to take a chance on me.

Internal 36

Internal International Software Engineering 36

Bianchi Biz Blog

NOVEMBER 14, 2022

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. Can you tell us what types of stories, trends or issues are on your radar now? What story or stories are you most proud of?

Automotive 82

Automotive Engineering System Media 82

Bianchi Biz Blog

AUGUST 7, 2023

I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. I started professionally in 2003 as an intern at a small Birmingham, Ala. It’s like telling Gordon Ramsey when to flip the burgers.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Stern + Associates

FEBRUARY 1, 2024

When asked about the current challenges in developing robotics, she replied: “One of the things we really need to focus on is inclusion… the world is diverse… the U.S. has one perspective versus Japan, versus Europe, versus Africa.

Technology 114

Technology Policies Government Community 114

wiredPRworks

APRIL 6, 2022

Ted successfully managed challenging stage set-up and tear down with superb sound engineering performance for acts like Toby Keith, Billy Joel, Van Halen, Pat Benatar, and Nana Mouskouri. On tour, every performance requires consistency night after night, regardless of the stage, the weather, and the venue. ” About Growing Social Now.

How To 52

How To Engineering System Insurance 52

Sword and the Script

JULY 7, 2020

In an interview with PRWeek, the company likened it to a CRM for PR. Two small international PR tech vendors Prezly, and Propel, both promote a similar concept ( here and here ). Prowly is headquartered in Poland and is among a growing list of newer international PR tech companies worth keeping an eye on.

Technology 123

Technology Publicity Software Print 123

Ishmael's Corner

APRIL 26, 2015

It still surprises me that most PR functions (internal + agency) develop content bereft of anecdotes. Not only did zero job offers materialize, but one particularly harsh salvo came his way: “One interviewer went so far as to question his intellectual capacity when Mr. Zhang asked whether there was any point to gas stations.”.

Storytelling 60

Storytelling Engineering Hotels Training 60

Sword and the Script

JANUARY 17, 2023

International-based all-in-one PR software providers. One interesting feature is a recommendation engine that analyzes pitches and matches the text against contacts in its database. Internal communications tools. I currently only know of one company that focuses on internal comms – and employee engagement.

Technology 93

Technology Software Resources Pitching 93

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. This begins the process of creating the interviewer-interviewee relationship. 406), which can be helpful in encouraging participation.

Interviews 51

Interviews Ethics Education LinkedIn 51

Sword and the Script

JULY 17, 2018

So, with the help of a retired, if not grumpy, master chief petty officer , I invited her to a Q&A interview and she obliged. Our adversaries, whether major international powers or small insurgent groups, rely on misinformation and use communication with the press as a tool of information warfare. materials engineer.

Government 91

Government Publicity Public Affairs Agency 91

ImPRessions - Crenshaw Communications

MARCH 15, 2017

Beware of the trap that many early-stage technology businesses fall into — over-engineered, groupthink—driven messages that are heavy on jargon and light on clarity. Even large companies make the mistake of skimping on funds for internal and external PR, and it sometimes comes back to bite them. Insufficient budget.

How To 149

How To Government Product Launch Internal 149

wiredPRworks

MAY 25, 2022

Let’s find out in the latest episode of Growing Social Now as Barbara Rozgonyi interviews her friend, and wellness expert, Shawna Coronado. Tune in for a spicy interview that will perk up your wellness – and your business – with tips and strategies from a master marketer!

Television 52

Television YouTube Pinterest Radio 52

Bianchi Biz Blog

MARCH 17, 2022

Jason interviews some of the industry’s key thought leaders and industry insiders on various industry topics, trends and projections that are impacting the future of automotive. Disclosure: SAE International is a Bianchi PR client.).

Automotive 77

Automotive Mobile Technology Transportation 77

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. 8) when conducting oral history interviews. This begins the process of creating the interviewer-interviewee relationship.

Interviews 40

Interviews Ethics Education LinkedIn 40

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Many a CEO has declined to make time for a media prep session on the grounds that “no one knows the company better than I do” or “I don’t want to sound ‘canned,'” only to falter in an important interview. For a real dash of schadenfreude, check out these examples of what not to do.

Media Relations 120

Media Relations Agency Media Training Training 120

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016.

Ethics 74

Ethics Brand Branding Internal 74

Journalistics

SEPTEMBER 9, 2021

HARO is a FREE service (recently purchased by Vocus) that emails you three times each weekday with information on journalists looking for sources to interview. NewsCertified Exchange: NewsCertified Exchange (NCE) provides journalists with a searchable database of experts who have been ‘certified’ as interview-ready.

Tools 52

Tools Engineering Interviews Social Media 52

Bianchi Biz Blog

NOVEMBER 2, 2020

As the Editorial Director and Founder/CEO of Futurride, I’m responsible for all aspects of the startup, including website design, development, and sourcing backend systems for content management, search-engine optimization, outbound and inbound marketing, audience development, and enewsletters. now Lear Corp.) now Lear Corp.)

Meeting 57

Meeting Mobile Automotive Transportation 57

Contently - Strategy

NOVEMBER 29, 2023

They help in organizing your content in a way that’s not only beneficial for your audience but also for search engines to understand the breadth and depth of content you have on a particular topic. This method of structuring content helps build relevance and authority in the eyes of your audience and search engines.

How To 52

How To SEO Content Marketing Engineering 52

The Proactive Report

JUNE 17, 2018

And it gets the attention of search engines and the media. You can’t hire just any intern or freelancer and ask them to produce a piece of 10X content. An interview with her posted on the page raised this content from blah to important, and health bloggers and the mainstream media took notice.

B2C 157

B2C Study Exercises Sports 157

PR 20/20

SEPTEMBER 29, 2020

Several steps included (but weren’t limited to) creating a detailed market analysis, identifying buyer personas, pinpointing search engine optimized ideas, and automating reporting. Workflows : Internal and external workflows were used to run all marketing campaigns. Lead generation: HubSpot landing pages and forms captured leads.

Case Study 92

Case Study Study Brand Branding 92

Landis PR

SEPTEMBER 27, 2021

More than twenty years ago, I learned about SEO (search engine optimization) and instituted it to great success for both our agency and our clients. About 15 years ago, we joined the international Public Relations Global Network. . We’ve always been at the cutting edge and continue to be. .

Agency 105

Agency Travel SEO Nonprofit 105

Deirdre Breakenridge

MARCH 7, 2016

We shared our thoughts on a number of important topics, from preparing for your career and interviewing to working with HR recruiters and making yourself stand out online and through social media (the right way). If you are hired as an intern, then there is the opportunity to turn the internship into a full-time position.

Communications 120

Communications Interviews Social Media LinkedIn 120