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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

At the SAFElab , where Patton is the founding director, social workers and local residents join Patton and his team to add context to social media messages, which helps programmers build algorithms that interpret messages correctly.

Local 99
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PRSA Chair T. Garland Stansell on Communicating During the Coronavirus Outbreak

PRSay

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. There are several local and national agencies with the experience and expertise with the coronavirus, and they have assembled a wealth of information to explain what is happening in real-time,” Stansell said. “It

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Thoughts on Balancing Your Professional Work and Your Activism

PRSay

Dallas and Fort Worth, Texas, where I now live, and contributed my professional skills to local chapters of Indivisible and Black Lives Matter. In those cases, do we swallow our discomfort and remain professional above all else, or do we join the employees who are rising up as internal activists? Looking to the past.

System 190
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Sending Deskless Workers Relevant Communications That Make Work Better

PRSay

Limeade was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Despite the traditional image of an employee at a desk in an office, a significant proportion of today’s workforce is deskless. A recent report estimated that deskless employees make up 80 percent of the global workforce.

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How McDonald’s has created a culture of real-time communication

NewsWhip

Importance of real-time data Managing the reputation of a household name like McDonald’s is no easy task, and that’s why Sean deGroot and his team lean on NewsWhip’s real-time alerting system to understand when and how news is landing online. Local news coverage Sean and team have also found success in monitoring the news on a smaller scale.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

Although the coronavirus has affected different parts of the country in different ways, hospital systems across the nation are launching communications campaigns to bring patients back. The health system has launched a comprehensive “Welcome Back” campaign to let patients know that they can safely return for care. Dennis Wilson, Jr.,

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Business Crisis Management: Why Press Releases Are Important

PR Fuel

Moreover, before putting out any information, hold a staff meeting with your internal employees and put together a strategy. Johnson and Johnson took what was an absolute crisis and made the system better, giving people quality packaging. Local news outlets always appreciate featuring local stories rather than using national content.