PR Insiders

MAY 5, 2020

In my last two PR Insiders, I shared with you tips for getting media opportunities – without being opportunistic – during the COVID-19 crisis, as well as tips for how to handle media interviews once you land them. This week, let’s look at the next step.

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Interviews Media Crisis How To 78

PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. Which brings me to education and the study/application of theory to PR practice. Opportunity or opportunism?

Education 52

Education Reputation Leadership Technology 52

5W PR

FEBRUARY 24, 2020

That was true the first time it was said, and it’s exponentially truer in the days of digital marketing and online media, when a single interview – good or bad – can be played, indefinitely, on an endless loop, meaning people are “introduced” to new audiences all the time… a dynamic that is often out of their control.

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Interviews Video Television Energy 88

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL).

Interviews 104

Interviews Content Marketing Writing Journalism 104

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

Here are six of the top entrepreneur podcasts for PR teams who want to secure meaningful interviews in the podcast industry. . Episodes are released almost daily, aimed to inspire and educate would-be entrepreneurs. Mixergy is a podcast that brings interviews with some big names, but mostly interviews with lesser-known companies.

Agency 401

Agency Interviews Education Television 401

Karen Freberg

JANUARY 2, 2019

With the new year rolling around, there are a few things that are pretty much guaranteed to see coming across your social media news feeds. I have been named officially as an Adobe Education Leader. What does it meant to be an Adobe Education Leader? New year’s resolutions (still working on some of mine for the new year!),

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Education LinkedIn Social Media Conference 69

PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! It’s important that your media pitch have something valuable for the audience. This could be educational or entertainment but in the end, the value is important. Keep these 3 things in mind anytime you plan to pitch the media.

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Pitching Media YouTube Video 130

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

For PR teams, earned media placements are a key deliverable of a strategic public relations campaign. Earned media offers credibility even though we give up perfect control over the message. But earned media doesn’t always achieve the frequency we need to promote client brands, and some stories have a lengthy gestation period.

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Case Study B2B Study Interviews 390

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Public trust has eroded in all major institutions, including higher education. Public trust has eroded in all major institutions, including higher education. “It Serving the greater good.

Publicity 146

Publicity Journalism Media Education 146

PRSay

APRIL 9, 2024

In an interview with PRSA Publications Director John Elsasser, Day pointed out that falsehoods are nothing new. We need more critical thinking, more media literacy. Our vision is to create a movement that changes human behavior, not dissimilar to the Truth Initiative that educated consumers about the harms of tobacco.”

Education 94

Education Resources Interviews Study 94

Barokas

AUGUST 28, 2018

D efinitely join PRSSA (Public Relations Student Society of America), their entire mission is to enhance members education in PR and help launch students careers after graduation. W in during an interview. The post College Educated, She Graduated…. I never did…whoops! S tay curious above all.

Education 60

Education Interviews Pitching Industry 60

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi’s Threads Launch Commentary When Instagram unveiled “Threads,” Meta’s equivalent to Twitter, it created a social media frenzy. SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership.

Brand 323

Brand Branding eBook Advertising 323

Deirdre Breakenridge

JUNE 25, 2019

Ken and our community of PR students, educators and pros shared their knowledge on how leadership is more than a fancy title, big office or a large salary. How can leaders communicate more effectively through social media?” On June 13th, the #PRStudChat community gathered for a discussion on “Learning Leadership Skills.”

Social Media 184

Social Media Media Leadership Community 184

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Medium Startups need to stop blaming publicists and journalists for their lack of press and learn how the media works. We need at least one media hit a week.” They’re also indicative of a rather significant misunderstanding of how the media works. And by that I don’t mean “to us, the liberal media.”

Print 100

Print Media Pitching Writing 100

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2019

The relationship between PR professionals and media is often seen as a necessary evil , especially by media. Based on interviews with my favorite media contacts, here are four tips for doing just that. Learn the media process. Never mislead media. Unfortunately, it doesn’t always happen that way.

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Media Pitching Report Education 218

ImPRessions - Crenshaw Communications

MAY 8, 2017

When it comes to good public relations , a company can have great potential that for one reason or another is never realized in the form of media coverage. Not literally, but there’s almost no such thing as oversharing when it comes to informing and educating your PR team. Prep your media spokesperson. Take some chances.

Media 199

Media Interviews YouTube Hotels 199

Deirdre Breakenridge

NOVEMBER 19, 2014

At the same time, when women are underrepresented in the media, our initiative helps women to gain valuable media skills. It’s an opportunity to educate, impart advice and share insights with others from the greatest highs of success to the lowest points of defeat. I look forward to sharing more about my show.

Radio 406

Radio Education Interviews Community 406

Sword and the Script

NOVEMBER 1, 2022

By understanding what they’re searching for and providing them with answers to their questions, you’re building up your credibility and increasing your brand relevance while giving them educational resources that are actually useful. The crowded media landscape. Grace creates content for the firm and manages its social media channels.

Media 109

Media Guidelines Survey Education 109

Maxim Behar

MAY 13, 2024

To what extent can we say that speech, the press, and the media are free in Bulgaria? Maxim: First, I'm surprised there's such a day because every day should be a day of freedom of speech, especially now that we have social media. Everything has changed in the last twenty years, mostly thanks to social media.

Social Media 64

Social Media Newspapers Television Radio 64

ImPRessions - Crenshaw Communications

APRIL 13, 2023

When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me. As I proceeded in the interview process, I noticed more people in the company like me. The first step is education.

Employee 156

Employee Community Groups Interviews 156

The Hoyt Organization

APRIL 23, 2024

That’s why you need a PR strategy that utilizes earned, owned, and paid media to get your message to the public. For a non-profit, goals could range from increasing donations or volunteers to getting more media coverage for a particular cause. It stands for Paid, Earned, Shared, and Owned media.

Strategy 101

Strategy Nonprofit Social Media Leadership 101

Karen Freberg

DECEMBER 13, 2017

I love talking about social media in all formats and situations. I feel it is one of the best areas of focus for practice and education. I had the chance to do a webinar on social media, particularly focusing on future trends to note in 2018 and how educators can become their own micro-influencer.

Education 40

Education Social Media Trends Media 40

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL).

Interviews 60

Interviews Content Marketing Writing Journalism 60

Karen Freberg

OCTOBER 16, 2017

Creative innovation in education is essential. We have to be able to not only help teach creativity, but we also have to be creative as well when we are approaching each of our duties and responsibilities as professionals and educators. I had a chance to not have one, but three meetings while in London for social media.

Education 40

Education Social Media Creativity Conference 40

PR Insiders

JULY 12, 2021

Did you hear that interview on the radio or on a podcast? It’s no secret, of course, that the media landscape has changed drastically over the years – and the changes keep coming at a pace that sometimes makes us all dizzy! Think about TV interviews as just one example. Think about how you get information these days.

Print 78

Print Newspapers Media Skype 78

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. But 89% of practitioners in the UK are still white and 80% are graduates and a third are privately educated. Most successful agencies are now all over paid and owned media as well as earned. PR seems to have got over its inferiority complex.

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Interviews Agency Industry Measurement 115

Mark My Words

JUNE 28, 2022

Giuffre could even do an interview with Oprah Winfrey like Prince Harry and Meghan Markle – a potential nightmare for Andrew. It says: “Through media appearances, speaking engagements, and public education campaigns, SOAR raises awareness and ensures that the voices of survivors are featured in the fight to end sex trafficking.”

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Interviews Exercises Reputation Education 60

PRSay

MAY 14, 2021

APR, Fellow PRSA, a longtime PRSA member and champion of PR education and research, died on May 2 in Richmond, Va., In 2002, Turk joined Virginia Commonwealth University as its director of the School of Mass Communications (now the Robertson School of Media and Culture). PRSA named Turk as its Outstanding Educator in 1992.

Education 150

Education Journalism Leadership Interviews 150

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

For example, we occasionally bring in technical writers to interview engineers or other staff at client companies to create background material for long-form content. And we have an ongoing relationship with a morning show specialist who has a line to the key segment producers and will never give up on cracking the big interview!

How To 315

How To Employee Training Interviews 315

PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. National Economic Education Month *. National Depression Education & Awareness Month. National Family Sexuality Education Month.

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Pitching Financial Small Business YouTube 130

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Maybe the story idea simply isn’t compelling or timely enough to capture media attention. Stakeholders must understand that if they can’t secure assets to round out a story, media may not be interested. We’re living through COVID-19 and a presidential election year, and both eat up a huge amount of media bandwidth.

Publicity 334

Publicity How To Agency Product Launch 334

Medianet Australia

AUGUST 30, 2023

Laura is a Ngiyampaa Weilwan woman and has launched a fortnightly extension of the podcast to educate listeners on the voice, The voice AMA. She hopes to increase community understanding by tackling some big questions head-on.

Interviews 52

Interviews Education Community Media 52

ImPRessions - Crenshaw Communications

JUNE 10, 2020

Traditional learning has formally ended, but you can continue your education. For a newcomer who wants to be more fluent in the language of agencies and PR professionals, reading up on the PR world will help in interviews and networking approachs. Sign up for newsletters from PR publications like PR Daily , PR Week , and O’Dwyers.

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Agency Interviews Journalism Instagram 284

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. If so, how? The coverage was mostly bad and ugly.

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Interviews Ethics Government Internal 105

Critical Mention

AUGUST 26, 2018

It educates PR pros from all types of organizations and aims to be a valuable asset to PR every day. One of PRSA’s goals is to educate people on the need to act on that reality. They think PR is an outcome when it’s really a strategic process, and we aim to educate people inside and outside our profession. SCHEDULE A DEMO.

Interviews 79

Interviews Ethics Conference Leadership 79

Deirdre Breakenridge

MAY 8, 2018

These opportunities align with three main areas of the organization’s mission statement: enhancing education, broadening network and launching careers. Enhancing Education. The most recent one was focused on public relations disasters and social media. Membership benefits extend past the events that students can attend.

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Education Conference Meeting Crisis Management 232

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Can you make it happen?”

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Storytelling Media Nonprofit Government 163