Deirdre Breakenridge

NOVEMBER 13, 2017

Storytelling will become more creative. In 2018, we will see the rise of more storytelling. More specifically, companies will need to craft more creative stories in order for them to get any attention at all. Follow her on Twitter @emmaaingramm or connect with her on Linkedin.

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ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate.

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PRSay

JANUARY 1, 2020

that will hopefully make your 2020 even more successful: Remember not to skimp on storytelling. Your team may have many components — at MediaSource, we’ve got creatives, strategic types and PR practitioners — but ultimately, your work should always come back to storytelling. Connect with Lisa on Twitter: @LisaArledge.

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ReimaginePR

JULY 25, 2016

Instagram boasts 400 million users; Twitter comes in at 320 million. So with the help of today’s article, I’ll show you how to use social media even when technology is not your strong suit. As someone who believes in the power of storytelling, this platform is high on my radar. Facebook currently claims 1.09 Click Here.

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Prohibition

AUGUST 3, 2023

With three significant social media channels focused on maximising the use of vertical video, content captured in a horizontal format (as seen mostly on Twitter) will continue to decline across the industry. As technology continues to evolve, we can expect more advanced AR features that blur the line between reality and digital content.

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Karen Freberg

SEPTEMBER 17, 2017

Adidas made 111 of these (to celebrate the number of wins Coach Petrino has) and did this creative execution at the event as well as on social media. As each season comes and goes, one thing is pretty consistent, and that is the innovation and creative execution of storytelling by the Clemson Tigers social and digital teams.

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Deirdre Breakenridge

MARCH 8, 2017

ET, the #PRStudChat community will gather to discuss how storytelling and content help to build relationships with your community. How do you know the best type of content to share to support your storytelling? She went on to work at a number of leading technology firms and one of the top global PR agencies.

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PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. If we think for a moment that we are in ‘just” a technology and social revolution, make no mistake that public relations and news are in the midst of a similar evolution and revolution.

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Sword and the Script

SEPTEMBER 19, 2022

Most respondents say Twitter (64%) and LinkedIn (59%) are effective channels in the world of investor and financial communications; many are on the fence about Reddit 42% say it’s effective and 37% say it’s ineffective. Twitter and LinkedIn will come up again later in this post. Other interesting statistics: Agencies say creative.

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wiredPRworks

APRIL 20, 2022

In the book, David provides a step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Storytelling success stories. Twitter [link]. What you need to know about Newsjacking.

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Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

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OnePitch

OCTOBER 20, 2022

Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients. The technology in this story was a design application. Shoot us a Twitter DM or email us at info@onepitch.co

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Deirdre Breakenridge

NOVEMBER 5, 2018

Fortunately, social media and technology, when implemented strategically, can serve as effective channels to navigate change and leverage it to help one become more original and creative, which are desirable characteristics of PR professionals. Change is hard and change is uncomfortable. ET, to discuss change and social media.

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Deirdre Breakenridge

DECEMBER 11, 2015

Staying relevant and up-to-date with the latest technology, trends and techniques will set you on the right path. Creative PR : According to the #PRStudChat Twitter community , creativity can’t be taught but it can certainly be inspired. Regardless, creativity is a big part of PR today. You cannot be complacent.

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Beyond PR

OCTOBER 18, 2016

One of the most engaging tactics you can employ on Twitter is hosting a contest. However, many social media marketers shy away from hosting a Twitter contest out of fear that there will be no one who participates. Or worse, they pour time, effort and resources into a Twitter contest that fails to garner any reaction.

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The Resolution Blog

MAY 7, 2019

Adam Hirsh We recently got the chance to chat to Adam Hirsch , former COO at Mashable and current senior vice president of emerging media and technology at Edelman Digital , about AI in PR. The reality is storytelling is definitely not a craft that AI can do just yet. We took this opportunity to grill Adam?—?a a bonafide tech expert?—?about

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Deirdre Breakenridge

NOVEMBER 23, 2016

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I’m able to catch up on what’s new in technology by walking through the exhibit hall. However, your shout outs can also be in your own storytelling.

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The Resolution Blog

OCTOBER 15, 2019

Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. The day resulted in 27 creative assets from the agencies that attended , and a better understanding of Facebook ads all around. They leveraged the power of YouTube, LinkedIn, Facebook, Twitter, and?—?for

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PR 20/20

JANUARY 16, 2023

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Check out (and follow) Joe Pulizzi’s Twitter list, CMI Content Contributors , for more. Check out (and follow) Buffer’s Twitter list, SM Thought Leaders , for more. a free marketing course).

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Waxing UnLyrical

AUGUST 11, 2014

You Are Being Tracked Online By A Sneaky New Technology – Here’s What You Need To Know. Kirk Hazlett relays the secret to encouraging creativity with honest and open feedback rather than negativity. 3 TED Talks That Uncover the Secrets of Storytelling. Twitter Facebook Google+ LinkedIn Monday Roundup: Secrets.

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Shift Communications

JANUARY 27, 2015

You can find him on Twitter at @PaulRoetzer and on the PR 20/20 website. Here are quick takeaways from his thoughts: Marketers who can tap into the creative, right-side of their brain along with the data-focused left side of the brain will be the future CMO’s. We have to move past storytelling. Technology has changed.

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Stephen Waddington

JULY 17, 2018

A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. We do it through storytelling.

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Sword and the Script

JANUARY 14, 2020

This includes running a team of seven PR, email, website, social media, multimedia and creative experts. In short, our main goal is to increase the profile and influence of the association through data-based storytelling and creative communications that inspire our audiences to learn more about what we do and become a part of it.

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Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. But it’s also worth mentioning that I’ve worked exclusively in technology media, and before that I worked in IT and software development. It’s really a new challenge for me.

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Karen Freberg

JUNE 24, 2019

This past week attending and working at the Cannes Lions Festival of Creativity was one of the most rewarding, inspiring, and educational professional and personal experiences I have ever had. We had an exclusive talk by Nick Law, Creative Director at Publicis as well for the Educators Summit. How cool is that?! Meeting face-to-face.

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OnePitch

APRIL 14, 2022

Today, she currently serves as ARPR’s HealthIT Practice Group Director, overseeing the management and strategy of her agency’s robust – and growing – healthcare technology client roster. And this is a perfect example of why I love working in healthcare technology – the work some of our clients are doing is truly life-changing!

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Cision

AUGUST 11, 2016

Storytelling is bigger than ever—and it’s a skill that marketers will continually need to hone to stay ahead of the competition. Marketers will no longer be able to ignore new technologies and trends, even if they aren’t sure of the application or ROI. Creativity Unbound. Search Engine Land. Social Media Examiner. SociableBlog.

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Cision

JULY 14, 2016

He is the co-founder and Creative Director of Aftermarq , a video strategy consultancy that specializes in brand amplification storytelling through video and live streaming. Consumer wants and needs have converged with what technology can now offer us — the ability to be anywhere and everywhere, in pockets, homes, work and more.

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Waxing UnLyrical

JUNE 5, 2018

In honor of International Womens Day, all the guests were prominent women in the PR and technology fields including Serena Ehrlich , Aly Saxe , and Ai Addyson-Zhang. – Digital and visual storytelling. A2: from @mikefalkow Your gut may be very creative, but it can’t beat actual data #measurepr. #measurePR March 2018.

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Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. And storytelling is a key part of that. Then, figure out how your brand can solve those problems. You recently joined JConnelly as chief innovation officer.

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Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” A Twitter mindset is helpful in working with journalists. But I find enjoyment in testing new technologies and exploring new trends. But it’s a good, creative practice to stretch clients into spaces where they may be missing potential customers.

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Beyond PR

NOVEMBER 29, 2016

While we focus so much now on technology and tools, paid and organic digital tracking, multimedia, and social media, at the end of the day the basic functions of PR have historic origins. Storytelling for example, finds it roots in cave paintings and the earliest form of communication. Photo Credit: Flickr Creative Commons ).

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Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Morgan McLintic , CEO, Firebrand Communications 6. Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

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Karen Freberg

OCTOBER 18, 2018

There were so many amazing updates here from Adobe with their products, new tools to use to spark our creativity, and opportunities to chat with the great professionals behind the Adobe brand logo. During this time at EDUMax, the official l aunch the Adobe Creative Campus Program with Digital Literacy Thought Leaders. Transformative.

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Waxing UnLyrical

MAY 15, 2018

The most popular trends recognized by the survey for the next 12 months included storytelling at 79%, content marketing (71%) and thought leadership (67%). Creative Commons CC0. Scott Kaminski is a client-side corporate storyteller who currently manages marketing communications and public relations for Häfele America Co.,

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Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Marketing turns to creative to stand out from the clutter .

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Beyond PR

MARCH 4, 2016

Thanks to audiences’ growing appetite for mobile and video, the technology in our phones, tablets, and other mobile devices gets better and better. However, while mobile devices make video storytelling easier, executing a high-quality video is not as simple as whipping out your smartphone, pointing it in a direction, and shooting.

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