Bianchi Biz Blog

OCTOBER 11, 2022

I tried making up for the poor camera quality by getting creative with my shots. How long have you been in journalism and how did you get started? I have been in journalism since I graduated from Southern Illinois University in 2018. What advice do you have for PR people that want to pitch you?

Automotive 63

Automotive Meeting Media Journalism 63

Bianchi Biz Blog

JANUARY 9, 2023

But the creative ways AI is being used to speed development, increase safety and advance toward possible autonomy is also something we’re looking out for. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? It has been a minute.

Automotive 74

Automotive Groups Meeting Technology 74

ImPRessions - Crenshaw Communications

MAY 13, 2021

Assistant Account Executives play an important role in keeping teams organized, tracking activity status, recapping outcomes of meetings, tracking coverage and monitoring social conversations of clients and competitors and the industry. Participate in brainstorming sessions to develop strategic/creative thinking for clients.

B2B 203

B2B Policies Case Study Enterprise 203

Bianchi Biz Blog

SEPTEMBER 26, 2022

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. How long have you been in journalism and how did you get started? I started right after graduation from the Grady College of Journalism at the University of Georgia.

Meeting 74

Meeting Automotive Media Journalism 74

Bianchi Biz Blog

JANUARY 24, 2022

That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. Our creative director Alex Hartman joined me for the press days at Motor Bella. Similarly, I had the opportunity to meet a young automotive technician named Jose Campos.

Meeting 78

Meeting Automotive Media Technology 78

Contently - Strategy

DECEMBER 12, 2018

After hundreds of meetings and workshops this year, I feel confident that content marketing is about to take a big leap—thanks to a few key factors. Creativity strikes back. The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently. ” she told me.

Content Marketing 111

Content Marketing Creativity Marketing Travel 111

Bianchi Biz Blog

NOVEMBER 19, 2020

This is part of the reason we created our Meet the Media blog series. In this post, we’ve pulled some excerpts from our more than 100 Meet the Media profiles to help answer the vital question: what do journalists want? Pro Tip : When putting together a story to pitch, consider what human element you can offer to the reporter.

Automotive 86

Automotive Journalism Interviews Engineering 86

Solo PR Pro

JULY 5, 2022

I try not to schedule any calls or meetings after 3 p.m. I write or pitch media in the mornings, so I am only available beginning at noon daily. Two lessons here: First, my writing mornings are protected and, second, I see an increase in meetings with prospective clients and networking contacts. if I can help it. Bottom line?

Meeting 98

Meeting Writing Pitching Case Study 98

Buzzstream

MAY 2, 2024

Some journalists love to get pitched great stories. But they are so bombarded with irrelevant stories and weak pitches that they don’t put their email addresses front and center. This post isn’t about writing a media pitch because we’ve already done that. In the digital PR world , journalists and reporters promote our content.

Digital PR 62

Digital PR Report How To Pitching 62

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly.

Agency 89

Agency Energy Crisis Management Industry 89

Landis PR

OCTOBER 25, 2021

Another important lesson is that you must meet your audience where they are. The rise of “good news journalism” presents another opportunity for media outreach. If I think of some crazy pitch or stunt or partnership, I put it in there. It’s the pandemic version of “no such thing as a bad idea in a brainstorm meeting.”

Healthcare 98

Healthcare Communications Measurement Resources 98

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

Presumably your account is being serviced by the same competent, experienced team who pitched your business. Does your agency partner meet and exceed expectations? We may live in a world full of texting errors and sloppy online journalism, but that’s no excuse for a professional PR team to slack off.

Agency 136

Agency Print Course Travel 136

The Hoffman Agency

MARCH 23, 2021

From giving up on a nursing degree to stepping away from journalism, I have taken a lot of detours in my life. I was often approached and received pitches, emails, press releases from public relations professionals, so it seemed natural to make the leap to PR since my experience as a recovering journalist gives me the leverage to succeed.

Storytelling 69

Storytelling Crisis Management Internal International 69

Communications Conversations

AUGUST 31, 2018

And, more to the point, I’ve been MEETING with more of these people. Others I’m meeting for the very first time. Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. It was a tough journey.

Media 112

Media Journalism Report Video 112

The Hoffman Agency

FEBRUARY 21, 2023

By Ming Gao, Intern Entering college, I always knew I wanted to major in something that could combine my interest in business and marketing with my creative side. I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter.

Wireless 36

Wireless Internal International Agency 36

The Hoffman Agency

FEBRUARY 21, 2023

By Ming Gao, Intern Entering college, I always knew I wanted to major in something that could combine my interest in business and marketing with my creative side. I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter.

Wireless 36

Wireless Internal International Software 36

Onclusive

JUNE 14, 2017

But let’s be honest: we’re all fighting an uphill battle in reducing organizational drag , and not everyone needs to be in your weekly marketing meeting. PR’s job is to pitch and secure stories that align with the brand, as told through third-party endorsement. Magazine, and more.

Marketing 170

Marketing Measurement Trends B2B 170

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

Don’t fall for a slick pitch. Charity Navigator, The Journal of Philanthropy and even the Better Business Bureau offer updated information. If the company you’re representing doesn’t have quite as natural a tie-in, it may be wise to do some creative brainstorming at the outset to help determine the right cause.

Local 120

Local Corporate Groups Ethics 120

Journalistics

SEPTEMBER 13, 2021

A small number of these groups do restrict vendors from agenda participation, but at most industry conferences, any outside 3rd party can purchase a prominent place on the program agenda…and many of those presentations are poorly disguised sales pitches. Do you completely disagree and believe journalism ethics are alive and well today?

Advertising 52

Advertising Advertising Ethics Conference 52

Sword and the Script

DECEMBER 20, 2022

Regular dissemination of good communication, meeting and texting practices is also necessary. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. As Meta (Facebook) languishes, new platforms are emerging to meet the opportunities ahead.

Marketing 190

Marketing Content Marketing Data Social Media 190

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree.

Crisis 0

Crisis Reputation Study Social Media 0

Mora Communications

NOVEMBER 28, 2017

When comes to pitching the media, the harder you sell, the quicker you’ll lose them. . Find creative ways to present and tell your story. You want to tailor your presentations to meet the need of each specific outlet. . There is no such thing as a one-size-fits-all media pitch. Don’t sell.

Pitching 40

Pitching Newspapers Meeting Journalism 40

The Hoffman Agency

SEPTEMBER 3, 2020

I’ve enjoyed being a part of the social team because it gives me the freedom to be creative and innovative with my social posts. Through these experiences, I’ve learned how journalism and public relations work together to apply the storytelling techniques needed to share a compelling story. A glimpse at my work-from-home setup.

Storytelling 69

Storytelling Internal International Instagram 69

Landis PR

MAY 31, 2022

We at Landis would like to welcome our new peers in communications, journalism and public relations. Third, being genuinely interested and excited about your client translates to the copy you write, from pitches and blog posts to social copy. By Landis Staff. Spring is here, which means it is graduation time for many college students.

Communications 52

Communications Software Interviews Journalism 52

Rock the Status Quo

DECEMBER 11, 2014

Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. ” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?”

Interviews 174

Interviews Real Estate Media Pitching 174

Bad Pitch Blog

AUGUST 20, 2011

There’s a breed of PR people out there that can get the meeting, do the interview and chat the darn thing all day long on the phone with journalists, email every producer and blogger on earth and yet.they have an anemic list of coverage, though, and the buzz-o-meter isn’t reporting the faintest blip. No pitch needed to prep.

Pitching 81

Pitching Interviews Journalism Meeting 81

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

Mindful Marketing

APRIL 18, 2016

They create content – everything from award and speaking submissions to infographics, videos, photos, bylines and white papers – as well as train executives on speaking and presentation skills, assist HR with creative ad copy, manage crisis situations and even manage social media channels for brands and executives. And reports.

Analytics 50

Analytics Training Meeting Measurement 50

Sword and the Script

APRIL 8, 2017

Why would any publication accept a story pitch, aside from respecting its readership, if they know another brand will pay for the same space? Add in the trends of fake news, the erosion of trust in journalism , and rampant ad fraud and this has the makings of a perfect storm. Not because it meets a customer need.”. Talk to Us!

Content Marketing 72

Content Marketing Social Media Marketing Media 72

Victorious PR

FEBRUARY 22, 2023

Plus, your team will have access to THREE group coaching calls per WEEK with all the departments that make up our Victorious PR machine: Your team will meet with our Head of PR, Brand Strategist, Editor in Chief, Social Media Manager, And, even ME. and Wall Street Journal just BEGGING us for a quote from a small business owner just like you!

Publicity 52

Publicity Video Pitching Google 52

Sword and the Script

MAY 22, 2018

Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s. But at the same time, we’ve got much better tools to work with, to help meet these more demanding expectations. PR, marketing, sales and journalism. You don’t need to be a big shot so send us a pitch ! But some area.

Marketing 62

Marketing B2B Print Technology 62

Cision

APRIL 5, 2017

If you want to reach real influential individuals, meet them where they live by dealing with the real issues of the world. You’re seeing this at The New York Times, The Wall Street Journal, Slate and The Daily Beast. You’re seeing a lot of brand content that is exciting and that you haven’t seen before and it’s creative.

Report 225

Report Media Advertising Advertising 225

Beyond PR

MARCH 30, 2018

that prefers pitches via e-mail with phone call followup afterward. Is it really so difficult to imagine a bot that would generate pitch ideas for specific journalists? How good it would be if every task could be automated, saving the time of PR professionals for vital tasks such as creative work and decision-making activities?

Publicity 85

Publicity Training Technology Data 85

Ethical Voices

DECEMBER 18, 2023

There are some uncomfortable truths we occasionally have to tell clients things that maybe years ago you could have said, oh, this coverage in the Wall Street Journal is everything you wanted, but did it help them reach their goals. At that point, you’ve got to get the creative juices going and come up with another campaign.

Ethics 105

Ethics Data Training Agency 105

Rock the Status Quo

FEBRUARY 3, 2015

He flew in an hour before a big new business presentation and decided we should throw out our creative and substitute a new theme. We’d shot a video, created branded props, and rehearsed all night, and the program was very solid, so I tried to talk sense to him, but he insisted on rearranging everything, and we didn’t do well in the pitch.

Agency 100

Agency Advertising Advertising Twitter 100

The Proactive Report

JANUARY 30, 2015

Josh Rose, Chief Creative Officer, Weber Shandwick. Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. However, the visuals have to be creative and well-designed and executed. So quite a line up. So yes, there is a blurring of the lines.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100