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Pride Month in a Year of Loathing: Allies Needed

PRSay

PRSA has curated a wide range of professional development and educational resources, all designed to recognize and celebrate the LGBTQ+ population within and beyond the communications profession. It’s about speaking out for our equality and that of every other marginalized community. Check them out here. In 2024, whither Pride?

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Local Reporters Give Advice on How PR Pros Can Build Media Relationships

PRSay

In your pitch, convey how the story affects the community, Thrasher advised. Is it giving kids in the community a chance to do something different?” Make yourself a resource to reporters. That’s the big thing, especially for a more positive story,” he said. How is this [business] impacting people? How is it bringing in new jobs?

Report 172
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Traditional and Social Media Are Sowing Disinformation and Division, Report Says

PRSay

According to the report, leadership from every sector and institution in our society “is our only way out of this crisis. Develop and scale communication tools, networks and platforms that are designed to bridge divides, build empathy and strengthen trust among communities. Local media investment. Local media investment.

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A Guide to Pride Without Pandering

PRSay

And we have a new President and new leadership in Congress. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Educate yourself about the rich history of our community, and understand both trailblazers and current leaders and influencers.

Employee 201
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Brand Awareness: It’s All About Content

Onclusive

Marketers and communicators are now competing for consumer attention amid Facebook posts, Buzzfeed memes, blog posts, articles, texts and more. With the myriad tactics used for brand awareness and the limited resources available to execute on those tactics, finding a silver bullet to build your brand is difficult.

Brand 246
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Navigating global risks: opportunities for corporate communicators to drive positive change

Wadds Inc.

Emphasise the company's role in driving positive change With high expectations for businesses to address societal issues, communications should focus on showcasing the company's efforts in areas such as economic growth, job creation and environmental sustainability.

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Meet PRSA Board of Directors Nominee James Shackelford, APR

PRSay

Our leadership, at every level of the Society, must define what DE&I success looks like for the industry and continue the focus and the discussion on how we steadily improve. Why did you decide on pursuing leadership positions within PRSA, including at the Chapter and Section level? Best leadership advice you’ve ever received?

Meeting 78