Agility PR Solutions

APRIL 28, 2024

Video is the most popular consumer medium, and that goes double for marketing and communications. New research from video editing platform Filmora explores the top video marketing trends that are shaping the industry today—emphasizing the need for businesses to implement video content in their marketing strategies to improve ROI ASAP.

Video 96

Video Trends Industry Marketing 96

PRSay

SEPTEMBER 4, 2020

As the pandemic summer of 2020 winds down, it is abundantly clear that working from home and video meetings will continue to be the norm, even as some companies have begun to partially return to physical workplaces. What are some of the best practices of video conferencing that have emerged over the last six months of remote work?

Conference 195

Conference Video Software Privacy 195

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

Video 109

Video Marketing SEO Social Media 109

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

recognized multiple Crenshaw Communications clients as part of their respective editorial award programs. Recognize Crenshaw Communications Clients appeared first on Crenshaw Communications. Digiday and Inc. Cooler Screens, Digital Remedy, and Yahoo were among the companies named to the Digiday Technology Awards shortlist.

Communications 156

Communications Enterprise Sports Technology 156

Deirdre Breakenridge

MARCH 13, 2020

Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. As we witness the stock market lows, travel bans, event cancellations and more businesses asking employees to work from home, here are three tips to help guide your communication.

Communications 297

Communications Ethics Travel Employee 297

PRSay

NOVEMBER 5, 2018

Consider this: Where both video and text are available at the same source , 72 percent of people prefer video to learn about a product or service. Anyone on my team will tell you how much I love video. Eighty-one percent of people have been convinced to buy a product or service by watching a brand’s video.

Video 116

Video Communications Strategy Product Launch 116

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

Social Media 118

Social Media Video Marketing Media 118

Cision

NOVEMBER 13, 2017

In our ongoing series, Jay Baer, founder of Convince & Convert and New York Times bestselling author poses and discusses important questions facing the communications industry. In this video, Baer tackles the issue of what’s required to accurately measure earned media. Its must demonstrate a link between coverage and revenue.

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Measurement Video Tools Communications 0

Mark My Words

MARCH 20, 2024

The Washington Post Mark Borkowski, a public relations and crisis consultant, told The Post that the palace communications team was “struggling with the age of social media where any news vacuum is filled with the most ridiculous theories … like ‘Kate is dead’ or ‘it’s being covered up’ or that she was ‘abducted by aliens.’

Video 60

Video Communications Crisis Social Media 60

PRSay

MAY 5, 2020

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. While many of them are entering the world of video production and user generated content (UGC) for the first time, there are a few things to keep in mind before firing up that smartphone or webcam.

Video 202

Video Film Energy Local 202

Burrelles Fresh Ideas

FEBRUARY 20, 2024

Often, short and snappy, engaging explainer videos have all the core attributes you need in a piece of content to help make your brand more memorable — but for that to be the case, these videos need to be more than just ‘explanatory.’ In general, explainer videos often need to convey a lot of information in a short amount of time.

Video 86

Video Brand Branding Energy 86

Cision

DECEMBER 8, 2017

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. The focus of the Goldie videos was to stress to communicators that they have mere seconds to catch their audience’s attention. We’re first exposed to the Social Video.

Video 189

Video Creativity Conference Education 189

Mark My Words

MARCH 25, 2024

PR guru Mark Borkowski says communications for the royals is “the most difficult job in the world… you have good days and bad days”, but that the princess’ statement “settles everything for a moment” “They’ve managed to take back control.”

Video 60

Video Strategy Social Media Examples 60

Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online.

Video 118

Video Social Media Media YouTube 118

Agility PR Solutions

JULY 18, 2023

Social media trends move at light speed, and keeping up with the best engagement practices at any given moment can be the difference between digital campaign virality and vanquishment—and social media video is all the rage right now, according to new research from customer engagement platform Emplifi, which provides marketers and communicators with (..)

Social Media 147

Social Media Video Trends Viral 147

Deirdre Breakenridge

MARCH 24, 2020

Yes, these are uncertain times and communication can either help or it can be confusing. You have to choose wisely how you communicate and interact with the people and the communities around you. In the spirit of helping, giving and FEELing for others, I’ve decided to do something a little different myself.

Communications 236

Communications Resources Leadership Video 236

Mark My Words

MARCH 25, 2024

PR guru Mark Borkowski says communications for the royals is “the most difficult job in the world… you have good days and bad days”, but that the princess’ statement “settles everything for a moment” “They’ve managed to take back control.”

Video 60

Video Strategy Social Media Examples 60

Agility PR Solutions

OCTOBER 29, 2018

Research has shown that video offers brands the best content opportunity for connecting with consumers, especially influential Millennials and Gen Zers. Video was […]. Video was […]. The post Social video influences consumers most—how are communicators responding?

Video 113

Video Consumer Communications Social Media 113

Deirdre Breakenridge

FEBRUARY 5, 2019

Modern Communicators need to FEEL and THINK before they communicate. In this video I break down the FEEL model and why it’s important to FEEL first, then THINK, before you share your story, especially with younger generations.

Communications 208

Communications Ethics Groups Video 208

The Stalwart Blog

MARCH 5, 2020

And communications may be something either that they haven’t really perfected in terms of business communications or haven’t really ever been taught. And also, some of the softer side of things, the communication, the emotional side of things. Interviewer: There’s a lot of riding on those types of individuals.

Interviews 107

Interviews Video Communications Leadership 107

The Proactive Report

NOVEMBER 1, 2022

Communication is where it all begins. How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. If you communicate properly, you will reap the benefits and see growth over time. Why is communication so important?

Communications 130

Communications Social Media Employee Crisis 130

PRSay

MARCH 19, 2020

Social distancing, quarantining and an increase in working from home have moved many face-to-face meetings and conferences to video chat platforms. Make sure your home network can handle a video call. If you’ve had problems with other video calls, see if you can up your network speed. Have your notes on your screen.

Interviews 210

Interviews Video Meeting Skype 210

PRSay

OCTOBER 17, 2022

in the southwest part of the state that includes the Gulf Coast city of Naples, Trish Robertson, APR, is using every communications tool at her disposal to help restore voters’ trust. On Twitter , she helps Edwards communicate clearly about voting. That’s the communication we try to get out to voters. With the Nov.

Communications 183

Communications Video Social Media Facebook 183

Cision

MAY 1, 2017

Facebook Live Video is an unanticipated content juggernaut. In a recent Facebook post , Facebook VP of Product, Fidji Simo revealed that 20% of all videos posted to Facebook are Live Videos and that Facebook Live Video watch times have increased 400% year-over-year. Live video is a compromise of quality for timeliness.

Video 197

Video Facebook Retail How To 197

ImPRessions - Crenshaw Communications

MARCH 27, 2024

In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. The heartfelt video statement instantly quelled the furious conspiracy-mongering that had consumed coverage of the Royal Family – at least for the time being.

Privacy 332

Privacy Video Crisis Publicity 332

ImPRessions - Crenshaw Communications

APRIL 7, 2017

A current forecast says that 74% of all Internet traffic in 2017 will be video. As the passion for video grows, PR plans are expected to include a video component. To ensure that brands have a smart, targeted video voice, here are some ways to think about using video to boost a PR effort.

Video 149

Video Measurement Survey Creativity 149

Deirdre Breakenridge

JANUARY 7, 2019

Social Media for Strategic Communication by Author, Consultant and Professor Karen Freberg is a book that’s jam-packed with strategy, creative techniques and communication tactics. Once again, you’ve published a resource that will guide many in their communication in 2019 and beyond!

Social Media 269

Social Media Communications Media Storytelling 269

Agility PR Solutions

NOVEMBER 23, 2021

Video has been hailed as a key driver of engagement and sales for some time now, but communicators may not be aware of exactly how powerful the medium is with consumers. New research from marketing-focused video creation firm Animoto shares data that makes it very clear, detailing a shift in social media platforms and video […].

Video 155

Video Social Media Brand Branding 155

Prowly

JANUARY 10, 2018

To use video content in your communication activities in the most effective and efficient way, you must answer one key question. The post Top Video Content Marketing Trends to Watch appeared first on Prowly Magazine. And it’s not about trends, but rather on the purpose of your actions.

Content Marketing 156

Content Marketing Video Trends Marketing 156

PRSay

MARCH 28, 2019

While video games are commonly considered a tool to help people unwind after work, a recent study by Brigham Young University suggests they may have a function at work, too. In addition to improving collaboration among office mates, video games can also boost morale and camaraderie for remote workers. Unifying remote employees.

Video 167

Video Employee Training Study 167

5W PR

MARCH 26, 2024

In the rapidly changing arena of B2B tech , sound, and engaging communication plays a pivotal role in success. Audience The B2B tech landscape varies, each audience segment has unique needs and ways they prefer to communicate. Crisis communication plan Be ready for the unexpected.

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B2B Strategy Communications Case Study 78

PRSay

SEPTEMBER 10, 2019

But one surefire way to stand out from your competition is with excellent video storytelling. No, that doesn’t mean just creating videos. To keep pace, you’ll need to understand how to cater content to your brands, deliver a video to its target audience and measure performance to prove its value. Amplification.

Storytelling 136

Storytelling Video Strategy Analytics 136

Communications Conversations

MARCH 30, 2022

By now, we all know it: Video is a very big deal when it comes to social media marketing. According to Sprout Social, more than half of marketers say that video is the most valuable content type. And, maybe more importantly, half of all social media users prefer video over other types of content. Result: A complete flop.

Video 113

Video Guidelines Advertising Advertising 113

Prohibition

APRIL 7, 2020

In this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence. However, it’s worth noting that the length of a video can affect the engagement rates.

Video 149

Video Social Media Instagram Facebook 149

Agility PR Solutions

APRIL 2, 2021

Creating a landing page for your brand allows you to communicate with your audience in your own terms. The post 6 types of videos that enhance your landing page’s effectiveness appeared first on Agility PR Solutions. So, how can you take full advantage of your landing page’s possibilities? What is the most […].

Video 133

Video Brand Branding Communications 133

Maxim Behar

MARCH 26, 2024

In other words, we prefer honest and accurate professional assessment, which we communicate in detail with colleagues, and - if justified - salary increases rather than a one-time bonus for one project or another. You can learn more about M3 Communications Group, Inc. In short - they're unlimited. You can find the full interview here.

Groups 105

Groups Communications System Employee 105

Prohibition

MARCH 10, 2023

It’s estimated that over eight billion videos (the estimated population of humans on planet Earth) are watched on Facebook each day. Facebook video is a fantastic tool for marketers, looking to capture a brand’s story, promote a campaign or showcase a new product in an imaginative and engaging way.

Facebook 62

Facebook Video How To Mobile 62