PR for Anyone

OCTOBER 12, 2021

Here is a great way to create great content fast: Most Realtors struggle with what content to post on social media and in blogs. Look at holidays and what you can relate your real estate business to and then post things about that. Remember that all of this content can be tweaked to create media pitches as well.

Real Estate 130

Real Estate How To Local Interviews 130

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2017

It’s never too early in the holiday season to start thinking about “gifts” that would improve the public relations industry. What’s on our holiday PR wish list. More media respect for the public relations industry. They waste media time out of ignorance, pressure, or laziness.

SEO 200

SEO Pitching Agency Exercises 200

5W PR

MAY 17, 2021

All of those emails tend to be sent out with one specific goal – getting media coverage for a given organization. After all it can be a game-changer for business if an organization is able to receive media coverage from a notable outlet. That means they don’t have a lot of time to spare for going over a press pitch.

How To 88

How To Media Pitching Google 88

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Fall is a terrific time for creative public relations teams to dream up seasonal ideas that score with media now and through the rest of the year. Another good idea: draft a simple byline or blog post on “Scary Customer Stories” or “Nightmare Product Launches.” Lead with the weather. The clock is ticking!

Film 180

Film Small Business Pitching Comparison 180

5W PR

NOVEMBER 27, 2018

Power Up Your PR This Holiday Season. The Holiday Season, it’s the “most wonderful time of the year” and a tremendous opportunity to amplify your public relations connections and opportunities. Here are a few timely reminders to help you make the most out of this holiday season. But Don’t Stop Your Pitches.

Brand 107

Brand Branding Engineering SEO 107

ImPRessions - Crenshaw Communications

MAY 18, 2017

Recently a journalist posted some basic advice for public relations people to improve media relationships. Creating better relations between PR and journalism begins with PRs getting acquainted with the work of journalists in industries relevant to their clients. Improved Media Relations Means Better Pitches.

Media 212

Media Pitching Report Interviews 212

Rock the Status Quo

DECEMBER 23, 2014

Happy holidays, everyone! To celebrate the end of another year for Rock The Status Quo, I’ve put together a quick eBook for you with my top seven most popular blog posts on pitching media. Public Relations Rock The Pitch' Just click here or on the image to open the PDF. THANK YOU x 100.

eBook 172

eBook Pitching How To Media 172

Konnect Agency

JULY 13, 2022

We know what you’re thinking – it’s July – why are we already talking about the holidays? It seems like the holiday season starts earlier each year. Department stores start stocking their shelves (both in-store and online) for the holidays in early fall as consumers start holiday purchasing earlier each year.

Agency 52

Agency Retail Brand Branding 52

Landis PR

APRIL 4, 2022

Here’s the pitch: In 2019, Landis Communications Inc. As the anticipation of the Royal Baby Birth reached a fever pitch, LCI worked closely with hospital staff to promote CPMC’s own “royal babies” the day the news broke. David Landis, the founder of Landis Communications, posted a blog, How to Create News When There is No News.

Case Study 52

Case Study Television Video Travel 52

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

When hard-won earned media results of an excellent public relations campaign begin to show up, it’s not time to stop. Maximize media placements with a few simple steps. Maximize media placements with a few simple steps. Doing so can extend the life and the audience of the media coverage.

Interviews 136

Interviews Pitching Infographics Print 136

ImPRessions - Crenshaw Communications

MARCH 15, 2018

The advent of spring means that public relations people are devising creative ways to put a fresh spin on program activities as well as spruce up client relationships. Dream up new twists on seasonal pitches. Every season has its appropriate themed pitches, like holiday in December, back-to-school in fall, and so on.

Analytics 130

Analytics Internal International Pitching 130

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.

Digital PR 71

Digital PR Construction Case Study SEO 71

Stephen Waddington

MAY 5, 2019

Facebook privacy, improving your media relations game, report on organic engagement, Comms School on content, and Metia recruitment drive. I’ve had a break from my weekly letter for a couple of weeks due to holidays and my stag do. Tailored pitches have always been the key to success in media relations.

Privacy 60

Privacy SEO Pitching Instagram 60

Public Relations Sydney

DECEMBER 7, 2014

So how can you maximise PR opportunities this holiday season? Capitalise on holiday themes If appropriate for your business, consider creating articles, images, blog posts or media releases that can capitalise on the holiday season. Content calendars are a useful way of planning your business’ social media content.

eBook 90

eBook Newspapers Social Media Pitching 90

Landis PR

DECEMBER 6, 2021

Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. With that in mind, here are five of our top pro tips for a successful media relations program in 2022: .

Media Relations 52

Media Relations Media Sports Report 52

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For those in the public relations industry, success starts with visibility. This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Harness the power of guest blogging. Invite popular influencers and other subject-matter experts to guest blog.

Blogging 136

Blogging Writing Engineering Analytics 136

Landis PR

JANUARY 9, 2023

You may have noticed a sudden uptick in buzz about a potentially revolutionary new AI-powered chatbot called ChatGPT over the holidays, which has very quickly become a potential game-changer for almost every industry, from academics and law to journalism and communications. By Diana Haven & ChatGPT. How will it change?

Ethics 52

Ethics System Crisis Management Data 52

Beyond PR

DECEMBER 19, 2017

With so many moving pieces and parts in your content and social media marketing strategy, it can be challenging to stay on top of it all. Many in PR are familiar with looking at a publication’s calendar to know what to pitch them in a timely manner. You Can Leverage Holidays. Welcome to the content calendar.

How To 75

How To Content Marketing Conference Analytics 75

ImPRessions - Crenshaw Communications

DECEMBER 13, 2016

In public relations agency offices around the country, the time has come for a few annual rites of passage. Planning a holiday soiree, check! We will grow our media relationships. Maintaining a great understanding of media wants and needs is a big part of securing meaningful coverage for a client. What remains?

B2C 120

B2C Measurement Video B2B 120

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. “I see a few things.

Marketing 187

Marketing Content Marketing Data Social Media 187

Beyond PR

AUGUST 23, 2016

What do you think about when you think of holiday planning? It depends on whether you’re answering as a consumer, a marketer or a media outlet. The good news is that a well-executed satellite media tour (SMT) can deliver a happy holiday season for everyone.

Marketing 40

Marketing Media Radio Local 40

Stephen Waddington

MAY 12, 2019

Social media posts on Facebook and Twitter travelled around the world and back on Bank Holiday Monday. PRCA Census: £15 billion UK industry on the march The PRCA Census is a must-readbench marking exercise of the public relations industry in the UK. There’s a full write up on my blog. ?? But growth has come at cost.

Local 60

Local Storytelling Exercises Banking 60

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 98

Interviews Publicity Technology Social Media 98

Sword and the Script

APRIL 22, 2017

Social media rewarded brevity while arguably sacrificing clarity. So wrote Josh Bernoff , a former Forrester analyst, and co-author of Groundswell , a book early to spot the rise of social media. See these related posts: Corporate Reputation: Buying from Brands We Know, Like and Trust [UML] . Email has made our writing lazy.

Writing 62

Writing B2B Analytics Reputation 62

Mora Communications

SEPTEMBER 22, 2016

Let’s start with a more basic question, should you launch a public relations campaign? But, seriously, we live in a 24/7 media world where either we define our image and our brand, or it is defined for us by default. Yes, you can advertise and post on social media. Keep in mind the various media timelines.

Newspapers 40

Newspapers Advertising Advertising Pitching 40

Waxing UnLyrical

DECEMBER 6, 2018

Hi, I’m Shonali and I’m the owner of this blog. And that’s because my husband passed away very unexpectedly on March 4; shortly after I wrote my last “real” blog post this year, on why vulnerability is so essential in building community. I did continue with, and complete, the work-related projects I had.

Banking 45

Banking Travel Community Twitter 45

Shift Communications

DECEMBER 15, 2016

As SHIFT and the entire industry continues to evolve there is always the question… Is traditional media relations dead? So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

PR Conversations

JULY 5, 2017

My friends know that I work in public relations. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. He/she is behind organization’s press releases, feature articles, blog posts, success stories, official statements and speeches. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

Waxing UnLyrical

FEBRUARY 7, 2013

Things lull into a sleepy haze with the onset of the holidays. I found myself covered with social media calendars, PR pitches, blog posts, website projects, advertisement assignments, and what felt like a million clients to call. 3 was less active due to the holidays. On one hand, the year is ending. I loved it.

Writing 88

Writing Google Pitching Small Business 88

Waxing UnLyrical

DECEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: Paywalls, Pitches And Prognoses December 23rd, 2010 Tweet On Wednesday, we held this year’s last #measurePR Twitterchat. Happy holidays! Regardless, thanks for visiting!

Pitching 60

Pitching Measurement Writing Twitter 60

Bad Pitch Blog

DECEMBER 21, 2008

We’d be remiss if we let the holidays pass without wishing everyone in the Bad Pitch blog universe a Happy Holidays. With a sirens a-flashin'' and bright red headlined (Holiday ink -- the very worst kind.) With Kris Kringle spotted we made our big pitch: Santa: Don''t be a Christmastime b!tch!

Pitching 43

Pitching Internal International Web 43

Bad Pitch Blog

DECEMBER 22, 2006

On behalf of the Bad Pitch Blog, I want to wish you and yours all the best during this holiday season. So until next time, keep those bad pitches coming. tags public relations PR media relations media good pitch bad pitch bad pitch blog' Slick’s gotta eat.

Pitching 40

Pitching Blogging Media Relations Publicity 40

Bad Pitch Blog

APRIL 11, 2006

This pitch from Jackie Zima of Gregory FCA Communications stinks so bad it was singled out by five media outlets including the Philadelphia Inquirer, PR Week and the New York Daily News. Rather than riff on the obvious, let’s focus on why this is a bad pitch. The Bad Pitch blog can’t wait to see their Arbor Day angle.

Communications 40

Communications Pitching System Viral 40

Bad Pitch Blog

AUGUST 28, 2006

Nonplussed is pitching for a couple of clients to trade, business and consumer media and experiencing a dramatic dip in August coverage. The same goes for the end of year/holiday season when most trade magazines simply publish free directories in lieu of an engaged readership. Do not waste the postage. The news must go on.

Media Relations 40

Media Relations Media Pitching Consumer 40

Bad Pitch Blog

DECEMBER 2, 2006

It’s the holiday season, get used to it. As we sift through the backlog of media relations atrocities sent to us, we submit this true story. At a recent PRSA awards dinner, Cincinnati Enquirer managing editor Hollis Towns brought a curious prop to show the crowd—a box crammed with media kits. Yeah, we’ve been quiet.

Pitching 40

Pitching Newspapers Media Relations Creativity 40

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. She combines her Public Relations major and Psychology major well, working campus jobs that tap into both areas of expertise. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60

Bad Pitch Blog

DECEMBER 18, 2006

If you’re hoping for a gift from your employer this holiday season, cross your fingers it’s ProfNet. Anyone getting this service can tell you it’s equal parts entertaining and educational--all while bringing solid media leads to you via email. This will get pickup on PR blogs and the trades.

Creativity 40

Creativity Pitching Fashion Education 40