ImPRessions - Crenshaw Communications
MAY 22, 2017
Some say the goal of a great PR program should be to build brand reputation, while sales and marketing actually drive sales. The reality is that the lines between PR and marketing are getting blurrier all the time. The post 6 Ways To Use PR To Build Brand Marketing appeared first on Crenshaw Communications.
PR in High Definition
SEPTEMBER 28, 2023
To put it simply, the US Justice Department has accused Google of abusing its power as the most popular search engine – this was done by making deals with wireless carriers to ensure its search engine is the exclusive or dominant option on the devices of millions of consumers. This could be in written blogs, headers, internal links and URLS.
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Deirdre Breakenridge
FEBRUARY 25, 2016
The following article originally appeared on the AirPR blog. . Be afraid that what you offer as a professional isn’t as important as other aspects of the marketing function (did someone say advertising, digital, social?). Just ask Qualcomm Wireless Reach. Ahhh, the new year. Not wanting to be left out (FOMO alert. I promise.
Prohibition
JULY 21, 2023
Really, how could we not be with all of the weird and wonderful marketing campaigns that have come out of the film’s promotion? Xbox’s Barbie-themed console You heard us correctly – Xbox has teamed up with Mattel to launch not only a themed console but a wireless controller and Barbie cars in the Xbox-exclusive Forza Horizon 5 too.
The Hoffman Agency
FEBRUARY 21, 2023
By Ming Gao, Intern Entering college, I always knew I wanted to major in something that could combine my interest in business and marketing with my creative side. Industry terms such as SaaS, wireless, etc., The post Stumbling into Tech PR appeared first on "What's HAppening" Blog.
Sword and the Script
MARCH 20, 2018
And that’s how G2Planet got started in creating technology platforms to manage marketing events. I had a chance to ask him to answer some questions about what he’s learned in event marketing over the years. 1) In the grand scheme of marketing priorities, where do you think event marketing should rank? Startup Marketing?
Cision
JULY 26, 2017
What I want to do in this post is look at the social targeting tools available to PR pros and marketers on the major social platforms answering two questions: How effectively can I target the followers/fans that I currently have on the platform? How effectively can I target new customers/prospects on the platform?
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