Increase Blog Traffic with These 12 Ideas
AUGUST 4, 2015
Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. The people in that group are people I really respect and I decided it was time to get affiliate marketing a fair shake. If you’re still on the fence about it, read Chris Kramer’s affiliate marketing article he wrote here a week ago. By Gini Dietrich.
Nine PR Blogs to Read
DECEMBER 16, 2014
By Gini Dietrich On the ninth day of Christmas, Spin Sucks gave to you… nine PR blogs to read, eight PR up-and-comers , seven must-listen podcasts , six communicator gifts , five communications trends , four free webinars , three strategy games , two Crazies secrets , and the PR win of 2014. So, while there are only nine PR blogs mentioned here, the list is actually much larger.
Content Marketing Lessons Learned From Our Best Performing Blog Posts
JANUARY 2, 2015
Hopefully we learn a few content marketing lessons by reviewing the past year, then use that information to develop even more effective editorial calendars in 2015. Here are some of Polaris’ most popular blog posts from 2014, along with the lessons they taught us. Content Marketing Lesson #1: Make it useful and timely. Content Marketing Lesson #2: Showcase stellar examples.
Business Blogging: Five Reasons You Have No Readers
FEBRUARY 11, 2015
By Eleanor Pierce It’s a common complaint: You have a business blog , but no one’s reading. Maybe your blog’s boring, hard to find, or poorly written. But maybe the reasons no one reads your blog are a little harder to suss out. Business Blogging: You’re Too Clever for Your Own Good Look, I love clever wordplay as much as the next nerd. You read other blogs.
The Spin Sucks Blogging Process
APRIL 16, 2012
Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. And, let’s be real, it’s a pretty easy blog post for me to write. Blogging Philosophy.
Responding (Or Not) to Blog Comments
JUNE 19, 2012
During our stay there, we ended up having a conversation about blog comments and replying to them. Valeria, who is one of the smartest people I know, rarely gets any comments, but her blog is one of the go-tos for nearly everyone in marketing. It’s one of a handful of blogs I have come into my email (instead of my RSS feed) so I don’t miss it every day.
How to Write Blog Posts that Get Read and Shared
FEBRUARY 5, 2015
Therefore, next Thursday, I am going to host How to Write Blog Posts that Get Read and Shared. Andy and I have a friendly competition and, let’s be real, this is my blog, so I’m hoping to beat him in number of attendees and in the super positive feedback. How to Write Blog Posts that Get Read and Shared. How to generate blog post ideas. By Gini Dietrich.
Blogging trends for content marketers
JANUARY 10, 2016
Blogging for business has gone from perceived trend to a valuable business tool that helps achieve real marketing objectives. How are bloggers approaching their work in this age of content marketing—and how do marketers’ efforts compare? More than half (54 percent) of the 1,000 bloggers surveyed said that they can knock out a blog post in an hour or two.
Five Reasons People Aren’t Reading Your Blog
AUGUST 24, 2015
By now, most companies understand they need to harness the power of social media and content marketing. You’ve talked to enough marketing gurus and experts to know blogging can be a powerful way to expand your online presence and communicate thought leadership. Five Reasons People Aren’t Reading Your Blog. Here are five reasons people aren’t reading your blog.
Binge Blogging: 30 Blog Posts in 30 Days
NOVEMBER 16, 2014
What is binge blogging? Similar to binge watching, binge blogging is the practice of blogging more frequently than usual for a period of time. When I explained I was going to heavy up my blogging to a new acquaintance I met at a networking event, he asked if I was planning to post 3 or 4 times daily. My binge is a blog post a day for the next 30 days. Uh, no.
Drive Blog Traffic With These 4 Content Marketing Tools
MAY 7, 2015
When it comes to content marketing, there’s a lot of “been there, done that” out there. After all, everyone’s blogging, so how can you stand out? I am admittedly not a designer, and I don’t have the budget to hire a graphic artist for all my blog posts. You can use them on your blog, social media, email…anywhere. LinkedIn Blog Posts. Ebooks and Whitepapers.
50 Tips to Make Your Company’s Blog Rock
AUGUST 20, 2012
I’m taking a few days of vacation time (before Patti Knight kills me) so we went through the 2010 most popular blog posts and updated a couple to run here again. It’s interesting to go back and look at both what I was reading two years ago and where I was getting blogging ideas. 50 Tips to Make Your Company’s Blog Rock. Run polls and surveys on your blog.
Blogging Mistakes Equal Lessons Learned
AUGUST 6, 2012
A couple of weeks ago, I made a blogging mistake. That week, a handful of people sent me the Chick-fil-A Mashable story about fake Facebook accounts and, because I needed a blog topic, I was in a hurry, and it seemed like an open and closed case, I blogged about it. But, because they hadn’t done it, it became a moot point for this blog. A ton.
5 Ways to Get More Blog Reads With Social Media
JULY 21, 2015
Marketing is more than the sum of its parts. While each component of your marketing strategy (email, PR, social media, blogs) should bring you results, it’s often better when two or more components work together. Take blogging and social media. You can write knock-’em-dead content, but without a push from other places, your blog may see little to no traffic on its own.
Are Blog Subscribers the Only Success Metric?
OCTOBER 4, 2012
If your blog was ranked (how does that even happen?) and suddenly had a ton of subscribers, would that change your outlook on blogging? Let’s back up… when you launched your blog , was it your goal to earn 500 or 1,000 subscribers in 12 months? Applying for ranking with the Ad Age Power 150 to get that awesome badge in the sidebar of your blog.
The 12 PR Blogs You Must Subscribe to (and Read) in 2017
DECEMBER 22, 2016
On the twelfth day of Christmas, Spin Sucks gave to you 12 PR blogs you must subscribe to—and read—in 2017. The post The 12 PR Blogs You Must Subscribe to (and Read) in 2017 appeared first on Spin Sucks. I'm always looking for new blogs to sign up to and if. Gini Dietrich has the recommendations. Comments Merry Christmas to you, Laura! xoxo by Gini Dietrich Yes!!
Lessons (and Stats) from Six Years of Blogging
AUGUST 30, 2012
A few weeks ago, you may have seen a very sly mention of the very first blog post written for Spin Sucks (which was published at 11:35 p.m. But I do so because, as of September 11 (yes, the anniversary), we have been blogging for six years and I thought it’d be interesting to take a look back. In 2007, we all took turns blogging. It’s a blog. Mistakes Made.
Blogging vs. Press Releases vs. Coverage; Unscripted Marketing Links
Sword and the Script
JUNE 11, 2016
Earlier this month, the Content Marketing Institute (CMI) was acquired by events company UBM for a reported $17.6 Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . Benchmarks: Blogs Press Releases and Coverage.
How Long Should a Blog Post Be? [A Data-Driven Answer for B2B]
Sword and the Script
FEBRUARY 7, 2017
If you’re looking for a short and easy answer to blogging questions, here you go: How long should a blog post be? How long should it take to write a blog post? How often should I publish blog posts? In corporate blogging and more broadly, in B2B content marketing , it’s not so simple. Two Comprehensive Studies about Blogging. Answer: Weekly.
Five Examples of Blogging Voices
MARCH 20, 2012
Attaining voice is part of that 12-month blogging journey. Five Examples of Blogging Voices . These examples of styles, tone, personality, and delivery contribute to blogging voice. She says, “ When a smart blogger dares to challenge a ‘social media guru’ or marketing legend, hell hath no fury like fandoms irked when the wisdom of their ‘rock star’ is questioned.
40+ Blogs Inbound Marketers Should Be Following
APRIL 16, 2015
My daily mantra as an inbound marketer: stay focused, be passionate. News Content Inbound Marketing
Add Tweetable Quotes in WordPress Blog Posts
FEBRUARY 10, 2015
Here’s a great example of a “sound bite” from an article by Gregory Ciotti : Even though he didn’t use an obvious call-to-action like asking people to tweet his sound bite, the tweets kept pouring in: Here’s an example from a recent article on Michael Hyatt’s blog. Get out there and try this fun new content sharing strategy on your own blog!
4 Ways to Establish Yourself as a Thought Leader Through Guest Blogging
AUGUST 5, 2015
Sometimes writing fabulous blog posts on your business blog isn’t enough to drive the traffic you really want. One of my favorite content marketing strategies is guest blogging. When you write a guest blog post, you get it published on another well-established blog that caters to your target market. Choose Blogs That Get More Traffic than Yours.
Two Blogging Camps: Which is Better?
JUNE 11, 2012
They blog about social media, online marketing, and best practices. When it comes to social and content marketing, they are the A-Team. Members of each group sell plenty of books, know how to attract fans, and have mastered the fine art of blogging. What about your humble little blog? Today’s guest post is written by Craig McBreen. Your personality?
10 Ways to Get Comments On Your Blog
SEPTEMBER 14, 2016
We live in an attention-deficit world where comments and shares on blog posts are at a premium. The post 10 Ways to Get Comments On Your Blog appeared first on Spin Sucks. Here are 10 ways to be sure you'll get both every time. Related Stories Spin Sucks Celebrates 10 Years!
15 Non-Obvious Business Trends Shaping 2017 (Retail, Consumer, Tech, Marketing, and Media)
The Influential Marketing Blog
DECEMBER 9, 2016
Join my email list to receive a curated collection of the most under appreciated marketing stories of the week and useful insights every Thursday! . 2017 Marketing & Social Media Trends. Blogs, Podcasts & Vlogs. Content Marketing & Curation. Email Marketing. Facebook Marketing. Integrated Marketing. Mobile Marketing. Book Reviews.
Is the corporate blog still content marketing’s “home base”?
SEPTEMBER 18, 2015
Drive all social traffic back to our corporate blog and/or web site. Drive all social traffic back to our corporate blog and/or web site. ” Dave’s business is social media and digital marketing consulting. His company has a corporate blog. Dave blogs using LinkedIn’s publisher feature on a regular basis. Blogging Corporate Blogging Trends
A Blog Post About Nothing
JUNE 1, 2011
How lame is this blog post (very)?? A Blog Post About Nothing originally appeared on Spin Sucks on June 1, 2011. entrepreneur Leadership blogworld Danny Brown ethics in data location-based marketing twitter followI’m looking at a blank screen this morning, wondering what I’m going to write about today. It’s 6:06 am and inspiration hasn’t hit yet.
Top Three Spin Sucks PR Blog Posts of 2015
DECEMBER 28, 2015
Dig into analytics to see what the most popular PR blog posts on Spin Sucks were for 2015, and then write a post on it for the end of the year.”. But alas, I’m just going to share the most popular PR blog posts that analytics was able to record. Top Three Spin Sucks PR Blog Posts (that aren’t mine). Oddly it was: Four Secrets to Successful Hashtag Marketing.
Highlights from the State of Blogging in 2017 Survey
Sword and the Script
JANUARY 10, 2017
It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey. A Simple Measure of Marketing Many Businesses Miss.
Content Marketing isn’t Just for Marketers Anymore
MARCH 2, 2016
Content marketing isn’t just for marketers anymore. Salespeople, customer service reps, call center agents, on-boarding staff—anyone who directly connects with customers—should be part of the content marketing process. The post Content Marketing isn’t Just for Marketers Anymore appeared first on Spin Sucks. Daniel Glickman shows you why it is important.
5 Must-Have Types of Content Marketing
NOVEMBER 25, 2015
When you think of content marketing, you probably think of blog posts. Let’s look at the types you absolutely need in your content marketing strategy. Blog Posts (All Lengths & Types). Yes, you know you need blog content on your business site. You’ll attract more people if you vary the lengths and types of blog posts. Guest Blog Posts. Lists.
The 11 Most Read Blog Posts of 2014 (and a Bonus!)
DECEMBER 22, 2014
On the eleventh day of Christmas, Spin Sucks gave to you… 11 most read blog posts, 10 top communicators , nine great PR blogs , eight up and comers , seven must-listen podcasts , six communicator gifts , five communications trends , four free webinars , three strategy games , two Crazies’ secrets , and the PR win of 2014. The 11 Most Read Blog Posts of 2014. Check it out.
8 Tips to Attract Your Readers with Engaging Blog Posts
PR in Your Pajamas
JANUARY 13, 2016
Everyone seems to be blogging nowadays! How do you make your blog posts stand out? There are few technical parts in blogging: decent grammar, good vocabulary, great idea, and awesome written expression. Are you wondering how you can get more people to read your blog posts?” When I started blogging, I was happy to get a single comment under my posts. Tell a story.
Making Your Blog More PR-Friendly
ImPRessions - Crenshaw Communications
MARCH 10, 2017
This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared. Harness the power of guest blogging. Invite popular influencers and other subject-matter experts to guest blog.
How the New York Public Library’s Blog Mobilizes Communities
APRIL 24, 2015
The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Featured Influencers Content Marketing
JUNE 13, 2012
Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. The world doesn’t need another fashion blog, yoga site, or recipe roundup.
8 common blog missteps
APRIL 18, 2016
The most common question for PR pros and content marketers creating a blog is a simple one: How do I get started? Under each mistake, Wallagher outlines how you can rectify your misstep to boost your blog’s traffic and increase your content’s reach. Take, for example, the mistake of not adding online sharing buttons to your blog. You’re going to make mistakes.
How PR pros and marketers can crack ‘the blogging cycle’
JULY 21, 2015
If blogger campaigns aren’t part of your marketing strategy, you’d better fix that. Blogger campaigns are a relatively new arena for marketing and PR professionals, and with the market so saturated (there are more than 100 million blogs on the net), it can be difficult for marketers to explain the value of investing in it. over celebrities. How does this happen?
Study: Big Companies Lag at Blogging, Social Media
Sword and the Script
OCTOBER 21, 2014
I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. Blogs as a tool of corporate influence is flat to declining. . The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded. 500 Social Media Study.