5W PR

AUGUST 19, 2021

Although it may seem difficult in the beginning, PR writing has some essential elements that make it effective and that should always be included. The first step before creating any piece of PR writing is to determine the goal of that piece of content. Goals and Objectives. Measurements. Content Calendar.

Writing 88

Writing Publicity How To Measurement 88

Polaris

APRIL 14, 2015

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Yet business blogging is an important part of marketing today. Regular blogging can have a big impact on your business. Here at Polaris our blog targets marketers and business owners. Before You Begin.

Writing 100

Writing Blogging eBook Google 100

Polaris

NOVEMBER 16, 2014

What is binge blogging? Similar to binge watching, binge blogging is the practice of blogging more frequently than usual for a period of time. When I explained I was going to heavy up my blogging to a new acquaintance I met at a networking event, he asked if I was planning to post 3 or 4 times daily. I love blogging.

Blogging 166

Blogging Writing Content Marketing Marketing 166

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Follow these blogs to increase your PR acumen.

Blogging 159

Blogging Pitching Fashion Sports 159

PRSay

APRIL 29, 2019

Call out to readers, especially if you’re writing to a subset to your audience. Numerals in headlines sell, because they quantity the value of the information, however, odd numbers are more effective than even numbers according to Folio: So “5 ways” is better than “10 tips.”. Call out to targeted readers. “If

Writing 156

Writing Retail Training Customer Service 156

Konnect Agency

AUGUST 2, 2019

You read the headline correctly: this is a blog post about blog posts. Take, for instance, our very own humble blog. We use Konnect Daily to share relevant information about our industry and to connect with you, dear reader. If the subject is a controversial one, consult your PR professional before writing or posting.

Writing 40

Writing Blogging Industry Groups 40

Marketwired

DECEMBER 21, 2015

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out.

Writing 100

Writing Blogging Newspapers Travel 100

Stern + Associates

DECEMBER 8, 2022

In this blog post that’s mostly written by ChatGPT, we’ll explain everything you need to know about this disruptive technology and how writers can leverage the tool to connect with audiences in new and innovative ways. Drafting content: In addition to its ability to help with research, ChatGPT can also assist with the writing process.

Blogging 62

Blogging Technology Writing Customer Service 62

PR Fuel

APRIL 28, 2022

Why write press releases, though? Why write press releases? One of the top benefits of press release writing is the exposure you’ll generate. You can also share your press releases on social media or your blog. Over time, consumers will begin to rely on you for information. Why Write Press Releases?:

Writing 95

Writing SEO Consumer Crisis 95

PR Fuel

SEPTEMBER 9, 2021

There’s an art to headline writing — but it’s not rocket science. It’s possible to write a headline that always captures attention, you just have to remember the fundamentals. This blog is here to remind you. There’s no harm in playing on this sentiment when writing headlines.

Writing 102

Writing Education Tools Resources 102

Cision

JULY 6, 2017

Blogging can (and should) do more than just update readers on the latest news and events of the day. But, you don’t want to put all of your coveted information and expertise on the web for just anyone to find. But, you don’t want to put all of your coveted information and expertise on the web for just anyone to find.

Blogging 168

Blogging How To Privacy Mobile 168

Solo PR Pro

APRIL 25, 2023

It is vital to get it in writing to avoid misunderstandings about the scope and expected outcomes and, in severe cases, non-payment. Whether you have a project or longer-term engagement, you and the client must agree to terms in writing before starting work. On this blog, we have addressed contracts often.

Writing 86

Writing eBook Small Business Agency 86

Polaris

DECEMBER 2, 2014

Marketers around the world are embracing this concept, planning and writing content at an unprecedented pace. In much the same way, you need a business blogging editorial calendar to stay organized and reach your particular business goals. What is a business blogging editorial calendar? and then I’d write it.

Blogging 186

Blogging eBook How To Writing 186

Onclusive

OCTOBER 19, 2021

Welcome back to our blog series about building a PR business case and securing the investment! Your proposed solution will emerge from collecting and reviewing this information. Step 5: Write the business case. Put all of the information you’ve gathered so far into a written business case document. What are the benefits?

How To 396

How To Measurement Data Writing 396

PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

Blogging 52

Blogging Marketing Pinterest SEO 52

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 1) How long should a blog post be? Today the average blog post is 1151 words. hours to write.”.

Blogging 106

Blogging Survey B2B Analysis 106

Solo PR Pro

JANUARY 3, 2023

Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. Here's a five-step process to gather information to craft stories that stand out in internal communications and media pitches. How To Handle — and Avoid — Late Payments as a Solo PR Pro.

Blogging 91

Blogging Small Business Tools Journalism 91

Onclusive

JANUARY 26, 2022

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Understanding what to pitch, to whom and what’s working / not working requires access to relevant information.

Pitching 370

Pitching Data Privacy Writing 370

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

I’ve played around with ChatGPT; in fact, I asked it to write this blog post to see how useful it is for first-draft content. It can’t access information beyond the end of 2021. I’ve run into many of the same limitations I found with that experimental blog post with that kind of content.

Tools 353

Tools Trends Creativity B2B 353

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights.

Blogging 136

Blogging B2B Technology Pitching 136

Practical Law Construction

DECEMBER 7, 2021

Many years ago I wrote a blog on how an adjudicator should avoid using idiosyncratic language in their decision. Fast forward 12 years, and once again an adjudicator’s decision-writing is in the spotlight. When you see what follows, you’ll see why I could not resist blogging about it. My takeaways from this.

Writing 100

Writing Construction Guidelines Enterprise 100

Newsfile

MAY 11, 2023

It’s no wonder then that many businesses choose to write a press release about ESG news. Write a Press Release About 11 Newsworthy ESG Topics Forbes reports that businesses that invest in ESG outperform others and have higher market values. ESG Investment is expected to more than double over the next three years.

Writing 52

Writing Energy Training Education 52

Engage PR

AUGUST 13, 2020

I was already confident in my ability to write, having done my degree in English and Linguistics, and masters courses in PR and Corporate Communication. However, I had to unlearn much of what I knew about academic writing, and take on board new methods for constructing impactful and informative media-ready copy.

Writing 78

Writing Construction Course Strategy 78

Ishmael's Corner

AUGUST 24, 2014

For the type of content that grades out as shareable, it’s typically not product information or a personnel announcement or an industry award — information we characterize as company-centric. Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs.

Leadership 164

Leadership Blogging Storytelling SEO 164

PR 20/20

FEBRUARY 3, 2020

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. One of the top challenges marketers ask us about at Marketing AI institute is how to use artificial intelligence (AI) for blogging. Done right, blogging attracts and converts prospects for less money than traditional methods.

Blogging 73

Blogging How To Engineering Tools 73

Sword and the Script

FEBRUARY 18, 2020

Should you put dates on your blog posts and content? In fact, the top result is more than six years old at the time of this writing ( see this screenshot with the markup ). Here are the survey results: Should you or shouldn’t you put a date blog posts when you publish them? No need to date them in the WP/blog title.

Blogging 119

Blogging Survey Google Engineering 119

Cision

AUGUST 5, 2015

Sometimes writing fabulous blog posts on your business blog isn’t enough to drive the traffic you really want. One of my favorite content marketing strategies is guest blogging. When you write a guest blog post, you get it published on another well-established blog that caters to your target market.

Blogging 120

Blogging Pitching Writing Content Marketing 120

Polaris

NOVEMBER 30, 2014

If you’re dropping in for the first time, I encourage you to read about why I decided to embark on a blogging binge and the lessons I learned in the first week. If you’re considering your own 30-day binge blogging challenge , or are curious about the benefits of intensive blogging, here are 3 more lessons learned.

Blogging 128

Blogging eBook Writing Web 128

Communications Conversations

DECEMBER 13, 2019

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

Blogging 78

Blogging Agency Community Local 78

Onclusive

NOVEMBER 8, 2023

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195

Training Media Training Reputation Crisis Communications 195

PRSay

NOVEMBER 12, 2019

Without changing how we write, publish or use press releases, expecting ever-increasing returns borders on insanity. Provide better information — not just more. Rather than just extending the length of your press release, remember it’s about providing better information, not just more of it.

Writing 100

Writing How To Print Corporate 100

PR Fuel

NOVEMBER 16, 2020

Without enough information, consumers could turn away. Learning how to write a news release is an essential part of your marketing plan. Writing a press release is easier than you might think. Instead of creating a lengthy blog post, you’ll want to write content that’s concise, clear, and attention-grabbing.

Writing 60

Writing How To Examples Consumer 60

Cision

APRIL 6, 2015

In all the articles we’ve read and written on content marketing , write good content may be both the worst and most important advice we’ve seen. In other words, there will be six more Internets of information competing for our attention, but we won’t increase the amount of time we devote to it.

Writing 120

Writing Content Marketing Education Energy 120

Deirdre Breakenridge

OCTOBER 14, 2019

Every year, I hold one or two writing contests for students and I announce the winners on my blog, PR Expanded. This semester, I’ve teamed up with Professor Priya Doshi, who is teaching a Writing for Strategic Communication course.

Course 30

Course Writing Blogging Communications 30

Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Writing & Editing of Miscellaneous PR Assets.

Training 370

Training Media Training Reputation Crisis Communications 370

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. Use a friendly, informal tone of voice. Never use it straight from AI.

Trends 182

Trends Marketing Wikipedia Reddit 182

Flack's Revenge

FEBRUARY 1, 2023

If tools like ChatGPT can write pitches, articles and press releases, where does that leave us? In other words, it can generate inaccurate information at scale. Even when used by legitimate news outlets to write articles, errors can creep in. Hmmm… ChatGPT, writing PR content …. This is already happening.

Pitching 168

Pitching Writing Creativity Tools 168