Newsfile

OCTOBER 24, 2023

4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits. PR professionals and investors agree the most significant benefit that accrues to companies with a positive corporate reputation is corporate brand loyalty.

Communications 52

Communications How To Corporate Training 52

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

Shift Communications

JUNE 28, 2022

Are there steps you could take internally before speaking publicly? For example, offer training, volunteer time or funds to local organizations, raise awareness by sharing resources, create space and amplify voices from underrepresented communities. What can you do that is meaningful? Consider also : Who are your audiences?

Employee 124

Employee Local Community Policies 124

Contently - Strategy

JANUARY 26, 2023

An article discussing FedEx’s plans to work towards a more sustainable future , for example, speaks to the investor audience on an owned blog. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder. Depending on who you pick, be prepared to train your thought leaders.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Deirdre Breakenridge

NOVEMBER 21, 2018

Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. store and interned for EcoPeace Middle East. A Guest Post By Sarah D. Know when it’s time to move on.

Communications 171

Communications Nonprofit Training Study 171

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. The other unexpected surprise along the way was being asked to guest blog.

Interviews 105

Interviews Ethics Government Internal 105

Melissa Agnes

SEPTEMBER 7, 2014

Within this unit, they’re in the process of developing a customer service strategy for the Toronto Police Service, with a heavy focus on internal customer service to start. Their thinking is that if they improve customer service internally, it will have a positive effect on their external customer service. Fan them on Facebook.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

Solo PR Pro

SEPTEMBER 22, 2015

A continually important topic, it has been updated from the original version, which ran on this blog in 2010. The topic of interns versus assistants is the topic of discussion. At the same time, as small business owners, we know the amount of time we have to devote to helping those less experienced get their on the job training.

Internal 40

Internal International Telecommunications Tourism 40

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. What’s important for CEOs, their boards, and CMOs to know is that there’s a clear difference between corporate mission and brand purpose.

Brand 88

Brand Branding Survey Study 88

Deirdre Breakenridge

FEBRUARY 13, 2015

Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT. Susan is CEO of Get in Front Communications , a 15-year-old communications consulting and training company. Our panelists include: Dana Lewis ( @DanaMLewis ).

Healthcare 150

Healthcare Community Twitter Communications 150

Communications Conversations

APRIL 30, 2018

I believe a big reason employees are using words like this to describe corporate communications is simple: There’s simply much technology. Corporate intranet. Corporate collaboration tools. Internal social media tools (Yammer). Corporate blogs. Corporate podcasts. Internal screens.

Employee 94

Employee Technology Communications Corporate 94

Mindful Marketing

JULY 16, 2022

fined EY $100 million , “the largest ever imposed by the Securities and Exchange Commission against a firm in the auditing business” and “twice the sum that KPMG, another big auditing firm, paid in 2019 to resolve an investigation into similar allegations of cheating by auditors on internal training exams.”

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Presspage

JUNE 29, 2022

And yes, even your corporate comms and PR. There’s a solution prebuilt by people who understand corporate comms, as customizable as you want , for your unique situation. After all, if you wanted an operating system for your phones, you wouldn’t develop a “YouOS” internally. The average corporate website is a good example.

Software 78

Software Corporate System Data 78

Presspage

JUNE 29, 2022

And yes, even your corporate comms and PR. There’s a solution prebuilt by people who understand corporate comms, as customizable as you want , for your unique situation. After all, if you wanted an operating system for your phones, you wouldn’t develop a “YouOS” internally. The average corporate website is a good example.

Software 78

Software Corporate System Data 78

Reputation Us

DECEMBER 14, 2022

As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade. See our blog for more details.). Highlight your leaders internally before promoting them outside the organization. See our blog for more details.).

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

AUGUST 20, 2019

There is always a learning curve at a new place, but an agency trains you to on-board to new clients quickly, so I was able to listen and learn from the SHRM team while simultaneously hitting the ground running. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind.

Employee 90

Employee Internal International Training 90

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Training existing resources to handle content development requires significantly less ramp-up time than it would for an agency or solo. Quick access to internal subject matter experts.

Agency 133

Agency Resources Employee Internal 133

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. How do internal communications specialists do this? By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

PRSay

NOVEMBER 12, 2019

Intrado Digital Media was a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. We’ve been issuing press releases for well over a hundred years — since a train accident in 1906 , to be precise. Content : No more boring, text-only content on the latest corporate announcements.

Writing 98

Writing How To Print Corporate 98

Mindful Marketing

NOVEMBER 21, 2021

Those of us who have served on search committees, conducted job interviews, and participated in training, know the significant time, effort, and expense it takes to make successful hires. ” ​ Subscribe to Mindful Matters blog. Learn more about the Mindful Matrix. Check out Mindful Marketing Ads and Vote your Mind!

Employee 90

Employee Training Leadership Video 90

Stephen Waddington

AUGUST 27, 2019

In this blog I’ve set out each candidate’s statements and blogs to understand their proposed policies. Qualifications and training will focus on both strategic and tactical skills for future leaders and practitioners at all levels. Here’s what you need to know about the candidates’ manifestos in the forthcoming CIPR Election.

Government 113

Government Education Community Big Data 113

Sword and the Script

JANUARY 29, 2019

This isn’t uncommon in the corporate world. I began to realize there are many good reasons for PR and HR to work together beyond internal communications. It’s worth putting a little paid spend to boost links to announcements, invitations and blog posts with targeted social media advertisements.

Resources 78

Resources Creativity Publicity Local 78

Solo PR Pro

MAY 8, 2018

Corporate communications. Internal communications. Some have local practices and others are international. We have changed too, expanding from a blog to a popular twitter chat to an international membership organization. In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Event planning.

Public Affairs 40

Public Affairs Internal International Community 40

PR Job Coach

SEPTEMBER 10, 2013

Senate pay their interns. The White House also was recently chided about not paying interns. Even the foundation of the COO of Facebook has finally and reluctantly relented and has announced that the foundation will begin paying interns. Just last week we learned from an article in the Atlantic that barely one third of the U.S.

Pinterest 120

Pinterest Case Study Internal International 120

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. She was hired full time shortly before graduating from the University of St.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

MARCH 15, 2018

Everyone wants to work for an ethical company and takes it personally when corporate actions are misinterpreted or mislabeled. Volunteer opportunities and corporate philanthropy should be baked into the DNA of the organization. It is critical to partner with non-profits whose goals align with the corporate mission.

Employee 70

Employee Crisis Corporate Social Media 70

wiredPRworks

FEBRUARY 11, 2019

Barbara leads CoryWest Media and publishes www.wiredPRworks.com , a top 50 PR blog, with over 1200 free marketing and PR articles that turns 13 in 2019. “Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.”

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Barokas

FEBRUARY 5, 2019

Moreover, content can be a significant burden when the internal team does not have access to someone with journalistic training. Further, juggling projects across a broad range of freelancers (getting them up to speed, connecting them with internal experts, shuffling invoices, etc.) There’s a hero. We know what they are.

How To 60

How To Marketing Resources Journalism 60

Sword and the Script

AUGUST 22, 2017

PR professionals are beginning to recognize how the training provided via MBA programs can benefit them in the long run and this is why we are seeing an uptick in MBA enrollments from the PR sector. What do you think is the role of internal communications in this polarizing environment? . 5) You seem to do a lot of international work.

Internal 70

Internal International Interviews Trends 70

wiredPRworks

FEBRUARY 23, 2018

Let's talk about keynote or training speaker programs ! Attendees of the event will be association/non-profit and corporate and special event planners, third party meeting professionals and various industry suppliers. Meeting Professionals International (MPI) is the largest meeting and event industry association worldwide.

Education 51

Education System Meeting Nonprofit 51

PR in High Definition

JULY 21, 2020

Perfect timing, a clear message of a united front, and meeting such a corporate reputation crisis head on is exactly the advice we would recommend. Also, on hearing of suspicious action in August 2019, eBay conducted its own internal investigation, with assistance from an independent and external legal counsel.

Reputation 77

Reputation Employee Film Internal 77

PR in High Definition

JULY 31, 2020

Perfect timing, a clear message of a united front, and meeting such a corporate reputation crisis head on is exactly the advice we would recommend. Also, on hearing of suspicious action in August 2019, eBay conducted its own internal investigation, with assistance from an independent and external legal counsel.

Reputation 62

Reputation Employee Film Internal 62

Waxing UnLyrical

JANUARY 8, 2013

Of course, this is why organizations often use platforms such as Yammer for employee engagement, creating internal or private social networks, as it were. With a keen interest in social media, she blogs regularly at In My Humble Opinion. other passions include singing (professionally trained for over a decade!),

Employee 104

Employee Facebook Communications Travel 104

Prohibition

DECEMBER 9, 2021

Your business probably has multiple communications channels that you use regularly – website, blog, social media platforms, Make sure you use each of them to push out your statements and updates to your crisis until the issue has settled. For huge brands and corporations, a crisis isn’t fun, but it can be managed.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. Or the crisis plan is siloed in some hidden corporate corner completely out of date.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

OCTOBER 24, 2019

Because I’m about to fill up an entire blog post–and then some–talking about just that! It wouldn’t have been impossible to do this if I had a job at an agency or a corporation, but it would have been much more difficult. Far too many people to list in a blog post–and I apologize for that.

Social Media 79

Social Media Media Groups Blogging 79

Waxing UnLyrical

DECEMBER 21, 2012

I was cutting my teeth as a Public Affairs Intern for the U.S. Army’s Training and Doctrine Command when a whizbang new piece of equipment came along that enabled us to transmit documents through telephone lines from one geographic location to another… the fax machine. He blogs at A Professor’s Thoughts. But that’s not true.

Public Affairs 90

Public Affairs Nonprofit Banking Government 90