Presspage

AUGUST 5, 2020

Combining the powers of email marketing with an attention-grabbing PR pitch is a winning approach when it comes to major campaigns. A targeted email pitch allows you to reach a wide audience of journalists in an instant, whilst making sure it’s relevant to their ‘beat’ List segmentation done right. Final thoughts.

Pitching 78

Pitching Local Newspapers Policies 78

Presspage

AUGUST 5, 2020

Combining the powers of email marketing with an attention-grabbing PR pitch is a winning approach when it comes to major campaigns. A targeted email pitch allows you to reach a wide audience of journalists in an instant, whilst making sure it’s relevant to their ‘beat’ List segmentation done right. Final thoughts.

Pitching 78

Pitching Local Newspapers Policies 78

Beyond PR

JULY 14, 2017

But, if you want your pitch to be noticed in a flood of product releases, do your homework and know journalists’ and influencers’ inclinations. To help us sort through all that, we talked to Erinn Sluka , the blogger and influencer behind Parenting Healthy , who gave us a few tips on a successful holiday gift guide pitching effort.

Pitching 66

Pitching Real Estate How To Twitter 66

Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Product reviews on platforms like YouTube, social media platforms, or blogs. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out.

Media 97

Media Nonprofit Pitching Analytics 97

Beyond PR

MAY 9, 2017

You know that guest blogging on other authority websites is one way to establish your thought leadership and expertise. But did you also know that accepting guest bloggers on your business blog is a way to get great content that they’ll help you promote? Bloggers who did nothing to promote the content they published on my blog.

Blogging 61

Blogging How To Small Business Guidelines 61

Buzzstream

FEBRUARY 1, 2024

Survey Pitch Outreach Template When pitching a survey, highlighting the key takeaways is the most effective way to inspire your target to cover your post. When pitching the data, be sure to call out why it is relevant to them and their audience. For example, here are the guest post guidelines from the Hubspot blog.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

FEBRUARY 2, 2024

If you set out to build relevant links , for instance, there should be a clear connection between your pitch and your target. For example, if I write about travel and receive an email pitch, it must be immediately apparent why you are contacting me. Call out specific stats the journalist should know if you pitch a survey or data piece.

Pitching 62

Pitching Mobile Examples Study 62

Cision

APRIL 14, 2017

Consider a women’s beauty brand launching a teen skincare line and as part of its communications campaign and pitching strategy, are building a targeted list of influencers. Influencer outreach should begin well before a pitch leaves your outbox. Discover more about the influencer before you pitch them.

Media 231

Media Pitching Social Media Instagram 231

Remote PR Jobs

SEPTEMBER 25, 2023

The most successful pitching involves pulling out unique angles that will resonate with specific outlets so that journalists feel that the story is tailor-made for their audience.) Finally, writing your own blog post to be posted on your company site, LinkedIn, and Medium, allows you more opportunity to frame the news.

How To 100

How To Report Pitching LinkedIn 100

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. One AI tools surfaces relevant media contacts based on your pitch or press release – and strives to predict how it will be received.

Survey 144

Survey Software B2B Pitching 144

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . The last 10 or 15 years have brought a vast array of tools for publishing blogs.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Cision

FEBRUARY 22, 2017

You’ve submitted your pitch, completed an interview with the reporter, and they’ve just sent you a link to the completed story. Pro tip: Tag the media outlet or writer (or both!) Pro tip: If your placement is on a blog, you can kindly ask the writer to include a link back to your website or landing page of choice.

How To 245

How To Media Report Interviews 245

Onclusive

JANUARY 5, 2021

Onclusive allows me to easily organize a robust PR program using tags and other filters, so that I can drill down and really measure impact of media coverage based on a number of parameters. It allows you to not only develop compelling outreach strategies, but also create more impactful pitch lists and target media lists.

Real Estate 195

Real Estate Media Analytics Enterprise 195

Sword and the Script

NOVEMBER 20, 2018

In that case, if you send out one email promoting your content – a new blog post for example – 70% of your subscribers didn’t open it. You can tag them on social media or even better send them a private and personal message or email and let them know. Read more: How To Promote Your Blog With 107 Content Promotion Tactics.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

PR for Anyone

MARCH 31, 2020

So, instead of us trying to pitch reporters on our time, which is normally what happens, what's happening now is we are getting in front of them on their time. You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter.

Real Estate 214

Real Estate Video Report Twitter 214

Cision

JANUARY 18, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. Anyone who clicked on the link would see a major media brand talking about Cision. And that works.

Strategy 276

Strategy How To Media Infographics 276

Bad Pitch Blog

AUGUST 3, 2008

Keith O''Brien just announced a PR Week best blog competition. In doing so he pits 32 industry blogs against each other -- tournament style. Vote for the Bad Pitch blog. We''re up against Voce Communications'' Voce Nation blog. Click here, then click on our name to vote before end of day, Tuesday, August 5th.

Blogging 40

Blogging Pitching Video Media Relations 40

Sword and the Script

FEBRUARY 29, 2020

Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. There was one aspect of my success that was different: I wrote long pitches. Search experts assert H2 and H3 tags are critical to search marketing.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Beyond PR

APRIL 11, 2018

And by “story” she means not only the articles and blog posts that might get written but the highly personal juxtaposition of multimedia content that’s now easy to create from a smartphone. I want to tag you — I want to help promote you. There’s a lot of opportunity to shape that story.”. What Are Instagram Stories?

Instagram 74

Instagram Pitching Media Tourism 74

Sword and the Script

MARCH 30, 2021

This runs counter to current trends among the general public – but that’s a different blog post. Most reporters are not receptive to pitches on Twitter. The vast majority of journalists (94%) responding to this survey prefer pitches by old-fashioned email. click image for higher resolution). click image for higher resolution).

Social Media 108

Social Media Report Survey Media 108

MaccaPR

JUNE 8, 2017

In this interview, Roshini dishes on how PR people can pitch their clients to be in front of her microphone, why radio is still vital in the age of Twitter, Snapchat and Pinterest; and how former Secretary of State Madeleine Albright is one of her girl crushes. My biggest tip for PR people is: generic pitches never work for me.

Radio 89

Radio Instagram Pitching Interviews 89

Flack's Revenge

DECEMBER 14, 2016

It occurred to me that the PR measurement crowd might have some answers – and that an easy way to get their attention would be to use the hash tag #MeasurePR, one that I’d seen in the Twitter chats on the topic. So I repeated my Quora question, this time with that hash tag – and hit pay dirt. Content developed.

Measurement 120

Measurement Exercises Interviews Tools 120

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

Bad Pitch Blog

MARCH 14, 2009

I’ll be bringing the Bad Pitch to Pittsburgh on March 27. PRSA Pittsburgh is hosting my presentation “Pitch Smart: New Media Relations Rules for Web 2.0 tags | public relations | PR | media relations | social media | good pitch | bad pitch | bad pitch blog | SXSW'

Pitching 40

Pitching Blogging Film Web 40

Cision

AUGUST 30, 2017

Let’s say you blog about cute handbags and you want to attract the attention of a celebrity known for her fashion sense. You could write a blog post about the top 10 best purses the celebrity has ever carried. Then, go ahead and tag the celebrity on social media. Go ahead and pitch a few article ideas to that site.

Strategy 243

Strategy Writing Social Media Guidelines 243

Bad Pitch Blog

JULY 24, 2007

It’s summer, I have that other blog, Richard has a new book. We never call, we never write,” but we still love The Bad Pitch Blog. If you’re interested in writing a quick post for the blog, drop us a line at badpitchblog AT gmail DOT com. What bugs you about bad pitches? What makes a good pitch?

Writing 40

Writing Pitching Blogging Creativity 40

Prakkypedia

OCTOBER 4, 2016

Announce your speaking engagement on your social media channels: LinkedIn, Twitter, your blog and so on. Devise a hashtag for your presentation and ask your audience to share their thoughts using that tag. If the presentation was newsworthy, recap its content in a media pitch to a journalist, or draft and pitch an opinion piece.

Publicity 99

Publicity Film LinkedIn Pitching 99

Bad Pitch Blog

SEPTEMBER 10, 2008

A flood of new folks are reading Bad Pitch Blog as a result, so I thought I’d post our top 20 posts according to AideRSS as a helpful review. Ready to Pitch a Blog? What Does The Bad Pitch Blog Look Like? The posts are from 2007 and 2008 so it looks like the content here is getting better.

Pitching 40

Pitching Blogging Report Media Relations 40

Sword and the Script

MAY 4, 2021

The price tag was $17.8 This new feature lets PR pros view, compile and share key data and produce customized executive reports,” the company wrote in a blog post. In other words, we’ll be set-up to track team activities, pitch performance and more in one place.”. Give our services a try. times Klear’s revenue in 2020.

Tools 99

Tools Survey Pitching Analytics 99

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Solo PR Pro

OCTOBER 4, 2022

As a solo PR professional, you are an expert juggler — you keep all of your clients, projects, pitches, emails and processes flying through the air at top speed. There are enough project management tools out there to fill up their own blog post — and then some! Tools to find and pitch media contacts.

Tools 71

Tools Infographics Pitching Google 71

Buzzstream

APRIL 4, 2024

You’ll also receive a handy email report that breaks down the results in several ways, including anchor text, whether there’s a nofollow tag, etc. For Result Type, you can choose Twitter, Blog, News, and Discussion. If the user has a website with a blog, you can ask if it’s possible to add a link from their website.

Digital PR 62

Digital PR How To Media Google 62

Bianchi Biz Blog

FEBRUARY 20, 2023

They were reunited for a “Thelma and Louise” weekend in Las Vegas, and I tagged along to document it as they raced Corvettes at a local track, rode a mechanical bull at a bar on the Strip and went sand boarding at Dumont Dunes outside Vegas. What advice do you have for PR people that want to pitch you? Fun assignment!

Automotive 85

Automotive Meeting Media Mobile 85

Sword and the Script

AUGUST 4, 2020

The Nielsen brand was omitted from the Talkwalker acquisition announcement, which suggests to me the price tag was immaterial or disclosure would have been required. c) What makes a great pitch? The company added “Essentials” and “Pro” versions to its traditional model it’s now calling “Enterprise.”

Media Relations 147

Media Relations Media Print Software 147

Bad Pitch Blog

MARCH 7, 2006

This represents an elegant yet simple solution to submitting your pitch to blogs. We suspect you’ll be seeing this type of push-button solution used across more and more blogs each day. tags | public relations | PR | good pitch | bad pitch | bad pitch blog | media relations'

Pitching 40

Pitching Blogging Media Relations Publicity 40

Bad Pitch Blog

DECEMBER 19, 2007

As of this post, Ragan Communications is advertising on the Bad Pitch blog. What might seem like a small ad is a huge opportunity for the Bad Pitch Blog to go places we haven’t been before. The pitches are, slowly but surely, really starting to get better. See that ad in the upper left column of our blog?

Pitching 40

Pitching Blogging Conference Social Media 40

Bad Pitch Blog

SEPTEMBER 15, 2007

Everyone wants to know the secret formula to pitching blogs. The secret is it takes more than pitching. You need to get immersed in the topic you’re pitching and be able to expand the conversation. The team in the trenches is focused on pitching -- not the bigger picture that includes the story. Here are four tips.

Pitching 41

Pitching Blogging YouTube Media Relations 41