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A Deep Dive into Our Social Listening Methodology – How Onclusive Analyzes the 2024 US Election

Onclusive

This blog post provides an in-depth exploration of our social listening insights, focusing on the methodology and key segments. Our Social Listening Methodology: Our approach to social listening is grounded in precision, employing Boolean queries to sift through the vast expanse of social media conversations.

Analysis 150
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5 Ways Trend Tracking Helps PR & Marketing Pros

Onclusive

In this blog, we’ll dive into how a social listening tool tracks industry and consumer trends. Social listening tools track trends by systematically monitoring and analysing mainstream and social media conversations across platforms in real-time. Find out where can you lead the conversation and build brand trust and authority, 5.

Trends 195
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Trending Sources

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3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]

Sword and the Script

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. If you are looking for ideas, I have many years’ worth of useful ideas organized under the content marketing tag on this blog. 2) Blogging benchmarks. 2-4 posts per month.

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What is Shoppable Content and How Can Your Brand Take Advantage?

5W PR

Social media shoppable posts Platforms like Instagram , Facebook, and Pinterest allow brands to tag products in their posts, enabling users to explore and purchase items without leaving the app. Increased conversion rates Shoppable content often leads to higher conversion rates.

Brand 78
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Does Facebook Work For B2B PR?

ImPRessions - Crenshaw Communications

Facebook’s advanced machine learning algorithms, user data, and web tracking and analytics enable greater conversion optimization for ads. . LinkedIn offers a similar tool; its Insights Tag can be used for retargeting but is more expensive than Pixel. Video summaries of current blog posts are another way to ramp up video content.

B2B 344
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How Cision® Impact Measures Earned Media

Cision

Leveraging everything we know about how the paid media advertising world works, the dedicated team of engineers, developers, and product managers have developed proprietary tracking technology that tags earned media content. Conversion — Measure downstream activity and business impact. Views, Unique Visitors, Repeat Visitors.

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Do You Work in Comms? Please Take the 5th Annual JOTW Comms Survey for 2022

Sword and the Script

The survey results would provide industry benchmarks and ignite a constructive professional conversation. In subsequent years, we’ve invited readers of this blog (and newsletter) to the survey and so I’m writing to ask for your help: If you work in comms, please consider taking the survey here. Image credit: Unsplash.

Survey 85