The Stalwart Blog

JANUARY 8, 2016

Each year, the constant flow of new platforms, features and trends, leaves many social marketers scrambling to stay ahead of the game. If this history and a handful of recently emerging trends are any indication, 2016 will be the host of yet another boom of social innovation. . Coming To You Live. Buy-Buy-Buy.

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Social Media Trends Apparel Media 60

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. Can you tell us what types of stories, trends or issues are on your radar now? I love stories on business trends. Before that, I was a reporter for the Detroit Free Press. We are primarily focused on stories that affect the consumer.

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Report Meeting Automotive Media 84

PR in High Definition

DECEMBER 13, 2017

So, what are the crazy trends predicted to become lifestyle norms by 2027? So, what are the crazy trends predicted to become lifestyle norms by 2027? Forget googling for your holiday, we will all have an ‘e-agent’ inside a watch or piece of jewellery that will book our flights and accommodation. (Yes Yes please.

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Trends How To Retail Google 59

Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. Creating and distributing consistent and relevant content is considered a proven strategic marketing approach that attracts and retains an audience and drives customers to action. Here is my Q&A with Lisa Davis, Director, Marketing, at Marketwired.

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Survey Marketing Content Marketing Measurement 90

The Resolution Blog

NOVEMBER 25, 2015

Watch our video to find out how to make your PR coverage more visible on Google. This trends tool will help build out your campaign content & influencer insight in seconds. Watch this 2 min "gangsta rap inspired” video on the subject. Secure coverage on the biggest publisher. We love [link]. Very cool.

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eBook Google Tools Analytics 120

PR 20/20

MARCH 17, 2016

Who doesn’t love a good round up of predicted trends every New Year ? Marketers are especially into emerging mediums, as it’s imperative we build our activities and tactics around the latest and greatest innovations. 65% of executives visit a marketer’s website after viewing a video online. Explore mobile video.

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Video Marketing Mobile YouTube 40

PR 20/20

AUGUST 17, 2017

The marketing team is consistently blogging, distributing content across their social networks, and producing high-quality premium content pieces monthly. I t’s the universal marketing performance struggle. In fall 2015 we introduced Marketing Growth Hackathons as a planning model to do just that. Sound familiar?

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Marketing eBook Case Study Comparison 49

Solo PR Pro

AUGUST 16, 2016

Jessica stepped out of her comfort zone in December 2015 to create the career and business she has today. Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. As independent pros, professional development is vital to keeping our skill sets fresh. Conference highlights.

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Conference Crisis Community Crisis Communications 40

PR Conversations

JULY 24, 2014

The global art market going East and West bipolar introduces an opportunity to establish and reinforce a dialogue related to a contemporary paradigm of public relations. A hybrid model of communication and new field of PR practice related to the global art market. Two factors drove the art market’s resurgence: 1. By Jiamin Ren.

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Marketing Communications Video Reputation 87

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

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Marketing Content Marketing Data Social Media 187

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. David Armano (@armano) August 14, 2015. Jay Baer (@jaybaer) August 19, 2015. Jeff Barrett (@BarrettAll) August 12, 2015.

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Social Media Twitter Media Nonprofit 120

Cision

FEBRUARY 3, 2016

Emily Ann Hodges, marketing & PR lead at Kiip, knows the importance of innovation, and believes that her company, which helps brands provide in-app rewards to spread awareness, is on the cutting edge. Currently I live in San Francisco and work at Kiip as their marketing & PR lead. How did you get your start in PR?

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Pinterest Mobile Pitching Social Media 120

Presspage

AUGUST 15, 2017

In a previous article we discussed five trends that will affect public relations professionals in the coming decade. These trends included: the importance of influencers. Staying on top of the latest trends is one part of the equation. Staying on top of the latest trends is one part of the equation. thought leadership.

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Technology Big Data Video Data 115

Waxing UnLyrical

NOVEMBER 18, 2015

Online video marketing stats abound! Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5 hours watching videos every day on average ( eMarketer ). According to Hotwire PR’s seventh annual Communications Trends Report , online video will continue to be a major trend in 2016.

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Video YouTube Web Case Study 40

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Sign Up Now. #1: And this book came up.

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Writing Google Meeting Airlines 84

Journalistics

MARCH 18, 2016

Brian Rudolph, Global Digital Marketing Lead, Verifone ( @brianrudolph ) – Brian formerly worked in digital marketing and social media management roles for AT&T and The Coca-Cola Company. Crisis Communications – how to prepare for or manage crisis communications via social media.

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Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Brian Rudolph, Global Digital Marketing Lead, Verifone ( @brianrudolph ) – Brian formerly worked in digital marketing and social media management roles for AT&T and The Coca-Cola Company. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Shift Communications

DECEMBER 27, 2016

Want to see how to do this for your blog? TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS. It’s no secret that improved access to data is changing the way marketers and communicators work. Generic business terms like ‘company’ and ‘market,’ as well as ‘more’ and ‘new.’ Here’s how.

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Infographics Analytics Data-Driven PR Data 68

Sword and the Script

DECEMBER 12, 2017

It is a window into their assessment of current trends and their aspirations. Fittingly, I asked a whole bunch of folks for predictions to include in a blog post here (if you want to be invited next year, you can sign up here ). Here we go…20 insightful PR and marketing predictions for 2018 follows below.

Marketing 101

Marketing Content Marketing Crisis Management Data 101

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. The result? Better work, happier clients, and more time left to sell to other clients.

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How To Software System Employee 60

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. Marketing predictions. Marketing predictions. Marketing be nimble.

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Marketing Employee Content Marketing Training 167

Communications Conversations

MAY 13, 2015

So, without more rambling from me, I give you our next generation of PR Rock Stars–the class of 2015. Last summer she sought and earned a social media/editorial internship with New York Girl Style, a leading lifestyle media company where she wrote and published weekly articles, blog posts and social media content.

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Groups Internal International Conference 60

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses. Many things are said to make the world go around.

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Ethics Communications Print Television 52