Onclusive

MARCH 18, 2021

In the third post of this 4-part series on Growth PR, we examine who you should formulate your analysis for. Whether you work for an agency or on an in-house team, it’s important to be aware of who your reports will be shared with so that you can address their interests and concerns within. The Targeted Follow Up.

Measurement 195

Measurement Report Reputation Analysis 195

Onclusive

AUGUST 24, 2020

In the world of PR and Communications, our heroes are typically Chief Communications Officers, PR agency chiefs, masterful account executives who continually craft the right stories, and media relations experts who consistently garner great coverage. Rarely is that distinction conferred upon a technologist.

Analytics 347

Analytics Engineering System Software 347

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The other reason is that for many PR agencies, Cannes simply hasn’t been on the radar, except when a client is a sponsor or honoree. In 2015, PRs were heartened that three winning Lions were entered by PR agencies, and the Procter & Gamble’s “Like A Girl” campaign won the PR Grand Prix.

Agency 120

Agency Creativity Advertising Advertising 120

5W PR

JANUARY 15, 2024

Building a positive reputation One of the primary impacts of strategic communications is the ability to shape and maintain a positive reputation. The ability to respond swiftly, transparently, and with empathy can mitigate reputational damage and build resilience.

Communications 78

Communications Policies Product Launch Reputation 78

Rock the Status Quo

SEPTEMBER 16, 2014

Earlier this month, I introduced four truisms that many digital agencies aren’t telling their clients and prospects. While they want to be a full service digital agency, they tend to excel at one thing, not everything. It’s time to be more nimble as agencies and talk about our gaps so we can more easily FIX them.

Agency 164

Agency SEO Training Analysis 164

NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Onclusive

AUGUST 22, 2017

Media Monitoring & Analysis. Once PR-driven content hits or publishes, media monitoring and analysis of that work kicks in. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Internal Communications. Executive Thought Leadership.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JUNE 2, 2020

New York, NY, June 2, 2020 — Crenshaw Communications , a New York-based public relations agency specializing in technology, today announced the analysis of dozens of B2C brand email marketing communications sent during the COVID-19 pandemic between mid-March and mid-May. To learn more, visit [link]. . About Crenshaw Communications.

Study 170

Study Brand Branding B2C 170

The Hoyt Organization

APRIL 17, 2024

With this tool, media monitoring and reputation management become more accessible for businesses of all sizes. Media Monitoring Media monitoring helps you analyze how your brand is perceived in the media so that you can better manage your reputation. This is exactly what Google Alerts does. What Can You Use Google Alerts For?

Google 96

Google Publicity Customer Service Web 96

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on PR Daily Landing coverage in reputable news outlets is essential in this era of dwindling public trust. What is more valuable than a brand (or personal) reputation? Many PR deliverables are powerful in building reputation over time, and social media accelerates and amplifies their impact. Goodwill has value.

Mobile 100

Mobile SEO Reputation Web 100

Reputation Us

MAY 1, 2019

But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

NewsWhip

MAY 1, 2024

During the 2021 Texas Ice Storm, Ford seized on a cultural moment, achieving a reputation and sales victory. A crisis agency enabled their client with rapid and precise advice on where to respond to an emerging issue. AI Digests: Saving time, money, and resources on media analysis Today’s information flow is relentless.

Viral 78

Viral Analysis Crisis Data 78

Stephen Waddington

JUNE 6, 2022

It’s like reporting that numeracy is the most important skill for an accountant, or that analysis is a critical skill for a lawyer. More than half of organisations are struggling to recruit, including 78% of those working to recruit in agencies and consultancies. The figure is slightly less for agency and consultancy clients (46%).

Report 97

Report Reputation Data Analysis 97

ImPRessions - Crenshaw Communications

JULY 22, 2019

PR practitioners understand that a brand or personal reputation built through bylined content, executive speeches, legitimate user reviews, and media profiles will earn the credibility that comes from implied endorsement by recognized third parties. What is more valuable than a brand (or personal) reputation? Good will has value.

Mobile 244

Mobile SEO Web Journalism 244

Wadds Inc.

JANUARY 26, 2023

It remains an important means of building external reputation. The response rate to media pitches is less than three percent according to the latest Propel Media Barometer analysis of 500,000 pitches. Many public relations practitioners start their career working with the media. Editorial teams run hot and lean.

Pitching 124

Pitching Media Print Social Media 124

Landis PR

FEBRUARY 5, 2024

Additionally, AI can assist in locating the perfect influencers, crafting captivating content, and maintaining a stellar online reputation. Reputation Management: AI tools monitor online mentions and sentiments, enabling timely responses to feedback. Hootsuite Insights: For social listening and sentiment analysis.

Publicity 59

Publicity Privacy YouTube Analysis 59

Wadds Inc.

FEBRUARY 15, 2023

But as no communicator can be on red alert all the time – as Hartley, founder of crisis training agency Polpeo, points out – being able to tell a short-lived social media controversy from a major real-world business risk is essential. No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022.

Crisis 98

Crisis Communications Crisis Management Analysis 98

PRSay

SEPTEMBER 25, 2020

Along with other agencies, we were asked to submit our pitch. By then, our PR consultancy was serving top multinational companies and had built a good reputation in client services. We finalized our plan, strategy, analysis and calculations, and sent along the proposal accordingly.

Ethics 157

Ethics Banking Pitching Analysis 157

Stephen Waddington

JULY 6, 2022

There’s little to distinguish it from the career path into hairdressing or estate agency. This analysis is based on survey data supplied by practitioners. This data in each case has been collected by a third-party research agency. To build and enhance organisational reputation. Organisational Capabilities.

Publicity 167

Publicity Ethics Training Education 167

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

What’s more, a brand or personal reputation that is built through executive speeches, user reviews, bylined content, and earned media coverage will enjoy the credibility that comes from implied endorsement from authoritative sources, not just self-promotion. PR is about reputation.

Journalism 185

Journalism Advertising Advertising SEO 185

5W PR

MAY 26, 2022

Trust and transparency with the audience are essential in the operations of any business, and one of the best ways for companies in the cannabis industry to do that is by getting a Certificate of Analysis (COA). Establishing a business as reputable in the market and laying the groundwork for a business go hand in hand.

Strategy 88

Strategy Publicity Crisis Analysis 88

Communications Conversations

SEPTEMBER 17, 2020

Now, this coaching role is one I’ve played in the past, but rarely (if ever) with a local agency owner. After all, in some cases I compete with agencies like Pivot. Senior-level agency-side folks looking to use social to drive business/reputation for the firm. I took the gig–and I’m so glad I did.

Social Media 88

Social Media Media LinkedIn Analysis 88

Sword and the Script

JUNE 6, 2023

Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in PR is using generative AI – it’s simply not true. Video Analysis. And now onward with this month’s PR tech sum 1.

Survey 149

Survey Software B2B Pitching 149

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

There's no time to really think it through- you are riding a bicycle, the bicycle is on fire, you are on fire, everything is on fire, and you are in hell… Thanks for reading Reputation Antistress by Sergii Bidenko! Online monitoring services provided by specialized agencies will help you do that. Be proactive.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. To put it another way, predictions are equal parts analysis and aspiration. This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. PR as arbiters of ESG.

Marketing 215

Marketing Content Marketing Social Media Employee 215

The Hoffman Agency

MARCH 21, 2024

While opportunities abound, tech companies looking to enter Indonesia would do well to perform careful analysis of the policies as they change regularly. This commitment builds trust and a positive reputation with both the public and policymakers. and other players while staying clear of geopolitical sensitivities.

Leadership 69

Leadership Biotechnology Policies Local 69

Stephen Waddington

JANUARY 31, 2019

Individual blogs are in decline but blogging remains an important form of social media for reputation and awareness. It’s an assertion supported by recent analysis from both OrbitMedia and eMarketer. My own agency Metia uses a blog to share the expertise of practitioners and our work.

SEO 113

SEO Community Blogging LinkedIn 113

5W PR

MAY 6, 2022

An analysis of competitors can help understand what works and what does not, including the language/tone used in communication, how the competitors manage their various media channels, and how they approach potential clients. PR can help the company get covered in reputed publications.

How To 88

How To SEO B2C Content Marketing 88

Shift Communications

JUNE 14, 2023

Companies that do not have authentic insight or observations are risking their brand reputation among these audiences by “dogpiling” on the topic. Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same.

Company 78

Company Strategy Marketing Technology 78

Shift Communications

JUNE 14, 2023

Companies that do not have authentic insight or observations are risking their brand reputation among these audiences by “dogpiling” on the topic. Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same.

Company 78

Company Strategy Marketing Technology 78

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR can be used to create positive brand awareness, enhance online reputation, and boost business profits.

Strategy 62

Strategy Brand Branding Technology 62

Sword and the Script

APRIL 14, 2020

And it should be – because thought leadership builds a company’s reputation, drives sales, and could well improve profitability. That’s my analysis of the 2020 B2B Thought Leader Impact Study by Edelman and LinkedIn. >>> Can your agency bring big ideas and execute? Give our services a try.

Leadership 193

Leadership B2B Marketing Study 193

Wadds Inc.

NOVEMBER 11, 2023

As part of our work we help creative agencies to set company direction and provide support with strategic growth plans. Good NEDs bring useful contacts, expertise and knowledge, reduce the threat of group think and act as powerful ambassadors for the company because of their reputation and standing.

Government 52

Government Policies Corporate Analysis 52

Wadds Inc.

JUNE 6, 2022

It’s like reporting that numeracy is the most important skill for an accountant, or that analysis is a critical skill for a lawyer. More than half of organisations are struggling to recruit, including 78% of those working to recruit in agencies and consultancies. The figure is slightly less for agency and consultancy clients (46%).

Report 52

Report Reputation Data Analysis 52

Sword and the Script

APRIL 6, 2021

The company’s fees range “from $350 to $600 depending on the size and reputation of the media outlet in which experts are quoted.”. The company said it provides “product classification, sentiment analysis, misinformation and toxicity identification, and trends representation. million in AI services in 2021.

Media 106

Media SEO Analytics Analysis 106

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 101

Interviews Publicity Technology Social Media 101

Reputation Us

NOVEMBER 28, 2022

Since taking over Twitter, Musk has put the world on notice that he’s in charge and more changes are coming,” Casey Boggs, president of the reputation and crisis management company ReputationUs, tells The Financial Brand. But the potential for noncompliance and reputational risk seems higher than the potential for increased revenue.

Twitter 78

Twitter Banking Financial Employee 78