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Ad Tech PR Predictions For 2020

ImPRessions - Crenshaw Communications

But what can we expect in 2020? The California Consumer Privacy Act or “CCPA,” finally takes effect on January 1, 2020. My recommendation: rather than conduct phone interviews around a topic this sensitive, develop prepared content in the form of a whitepaper or blog to share with media contacts. DOOH is hot. What am I missing?

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Should you be affiliate marketing in 2020?

The Resolution Blog

That was until I interviewed Rich Leigh and Will Roberts at Radioactve Talent in December 2019. The post Should you be affiliate marketing in 2020? However, one area of digital marketing I didn’t expect to hear in PR merging was affiliate marketing. After that meeting, the marketing mix completely made sense! I went […].

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Start 2020 with an Action Plan: Begin with FEEL for Real Relationships

Deirdre Breakenridge

Happy 2020, friends! Today, as a result of this reflection and realizing my research had uncovered a new Mode of Operation or communication model, I’m focusing on a FEEL roadmap in 2020; adding FEEL to all of my communications. In 2020, I’m on my way to FEEL Mastery, which is the highest range of scores you can achieve.

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The Media Blackout: Why PR Declines Media Interviews

Doctor Spin

What compels organisations to decline media interview requests, and what implications does this have for the future of investigative journalism ? Learn more: The Media Blackout: Why PR Declines Media Interviews Subscribe and get a free ebook on how to get better PR ideas. 2020, June 4). 2020, June 4). 4 Silfwer, J.

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Make Zoom interviews a breeze with these tips

Axia PR

When the pandemic hit in 2020, a majority of TV interviews shifted to Zoom. The pandemic allowed TV stations and news producers to look at interviews in a new light. While you aren’t sitting face-to-face or knee-to-knee with an anchor, there are still tips and tricks you should utilize to make your Zoom interview a breeze.

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Pitching Reporters Amid COVID-19 Informs 2020 ‘State of the Media’ Report

PRSay

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

And now on with the marketing and PR predictions for 2020. In 2020 I think we will see analytics playing a bigger role in helping teams become more proactive in their approach with customers and less reactive. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No.

Marketing 101