5W PR
JULY 5, 2020
Being confident when stepping in front of the microphone and cameras with all the lights shining is something that can be achieved with decent media training. Media Training in 2020. Media training doesn’t only involve knowing what the messages are and the best way to convey them. Key Message.
PRSay
APRIL 24, 2020
When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.
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ImPRessions - Crenshaw Communications
NOVEMBER 22, 2019
The Thanksgiving holiday always requires advance preparation, but this year, we’re adding expert PR and media training advice to the list. That’s right, with wall-to-wall press coverage of impeachment and the 2020 election, 2019 poses some challenges for families who disagree about political issues and candidates.
Barokas
DECEMBER 5, 2019
It doesn’t feel that long ago that I was a teenager of the 90s, imagining 2020 as a far-off futuristic existence. But media expectations and budget reality are no joke. Any company looking to mark 2020 as a milestone year must be ready to bolster its goals with adequate resources. A new decade is upon us. And now, here we are.
PRSay
NOVEMBER 12, 2020
This should be easy to understand, but it’s important to remember: The people on the other side of those emails are going through just as many complicated times in 2020 as you are. A combination of understanding, relationship-building and sensitivity to the challenges of a journalist’s life can go a long way, especially in 2020.
PR in High Definition
OCTOBER 27, 2022
This focus on video content may lead to firms attempting to utilise it at every opportunity, constantly looking for ways to get spokespeople on film, whether it be informal interviews, or formal pieces to camera. An interview is no different. However, it is crucial to always take a step back and ask, is a video appropriate here?
PR for Anyone
AUGUST 17, 2021
Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” I want you to look at TikTok because that is one of the fastest growing social media platforms. It grew 800% from January 2018 to January 2020. ” Newsjacking.
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