Weekly Roundup of Awesome Links: Week of August 25, 2014
Melissa Agnes
AUGUST 29, 2014
From The Crisis Intelligence Blog. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. kfreberg examines this massively successful viral fundraising campaign, and discusses the lessons that PR professionals, marketers and PR professors should be taking away from this ALS campaign.
Let's personalize your content