Remove 2014 Remove Blogging Remove Viral Remove Writing
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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Writing recently in Public Relations Tactics, John J. Identifying a PR crisis.

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How Stone Temple Kills it with B2B Marketing Videos

Flack's Revenge

I had to learn more, and asked Mark if he’d entertain some questions for the blog. By 2014 it was obvious that video was the rising star of content marketing. Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion. He agreed; see the Q and A below.

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5 Places to Listen to Ensure Your Content Marketing is Spot-On

Cision

Also, comments on industry-related blogs can also provide ideas for your content. And we’re at an all-time high with those complaints: in the UK, complaints about businesses on social media went up 800% between January 2014 and May 2015. Or, you want to borrow the concept of sharing each blog post with an engaging image on Instagram.

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Remakes & Remixes: Replicating Successful Digital PR Campaigns

Buzzstream

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. Actually, they don’t spend a lot of time writing up studies at all.

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Is PR to Blame When Apathy Reigns?

ReimaginePR

That’s why I decided to write about it, to see what a difference a year makes. Yes, they achieved big wins: Dr Liu brought the MSF message of dire need for intervention directly to the United Nations, first to a member state briefing (video) , followed by an address to the General Assembly , in September 2014.

Video 120
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5 Places to Listen to Ensure Your Content Marketing is Spot-On

Beyond PR

Also, comments on industry-related blogs can also provide ideas for your content. And we’re at an all-time high with those complaints: in the UK, complaints about businesses on social media went up 800% between January 2014 and May 2015. Or, you want to borrow the concept of sharing each blog post with an engaging image on Instagram.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.