Communications Conversations

MARCH 29, 2019

Now, she’s crushing it at Best Buy in social media marketing. Of course, I couldn’t write a post like this without nominating a couple people myself! Ashley Gustafson, Marketing Specialist – Affinity Plus Federal Credit Union (nominated by Arik Hanson). Thomas classroom many years ago.

Social Media 128

Social Media Agriculture Marketing Media 128

Solo PR Pro

MAY 17, 2022

Daria suggested to one of the people she’d been temping for that his company engage her to write a newsletter covering agriculture, trade, and energy issues on Capitol Hill. Daria did that for about two to three years — a marketing tactic that helped her secure new clients while also getting her name out in the world. Solo PR Pro No.

Meeting 98

Meeting Agriculture Energy Travel 98

PR 20/20

SEPTEMBER 8, 2021

Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 98

Financial Conference Agency Resources 98

NewsWhip

SEPTEMBER 11, 2020

It’s also an indication for us of whether the articles that they write in the future will be either a threat or have a positive benefit for us.”. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. Email via marketing@newswhip.com. Natalie Calvo | BCW Global. Related articles.

Data 120

Data Media Instagram Crisis 120

Doctor Spin

APRIL 17, 2023

Although growth eventually slows down, startups can transition from manual to less manual methods once they gain traction in the market. In 2011, a Twitter user jokingly tweeted to Morton’s Steakhouse asking if they could meet him at the airport with a steak when he landed. 2011, August 19). Ritz-Carlton.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. Describe the craziest or most fun story you have worked on. Maybe something that would surprise people?)

Transportation 101

Transportation Meeting Newspapers Media 101

Polaris

NOVEMBER 16, 2014

Since starting my blog in 2011, I’ve experienced a lot of ups and downs. Although I enjoy writing, it’s definitely tough for me to do it consistently, and consistently well. It’s my hope that binge blogging will improve my writing and add some discipline to my schedule. The inspiration for binge blogging. The biggest question?

Blogging 166

Blogging Writing Content Marketing Marketing 166

Sword and the Script

FEBRUARY 1, 2020

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. That’s the theme for this week’s Unscripted Marketing Links (UML). Those sound-like solid considerations for everything marketing does. Try a boutique PR and marketing consultancy dedicated to B2B tech.

Sports 114

Sports Advertising Advertising Survey 114

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. 2011 Update. Each year, I write a brief reflection on the year’s main events. The writing is brilliant. For more ideas and resources, visit Barbara’s top 50 marketing and PR blog, wiredPRworks. In 2001, the theme was “No Place Like Home.”.

Communications 105

Communications Community Crisis Film 105

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Writing recently in Public Relations Tactics, John J. Monitoring. React fast.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Sword and the Script

APRIL 2, 2019

It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. For example, there have been numerous surveys and a pile of anecdotal evidence that CMOs are bringing more marketing work in-house. By the way, the WSJ reporter on that byline used to write for PRWeek). Then the economy changed.

Agency 100

Agency Trends Marketing Survey 100

Communications Conversations

NOVEMBER 21, 2014

I’m writing to you today from lovely New Ulm, Minn., where I spoke to a group of 40-or-so marketers and PR folks about Facebook ads. Chris Bevolo , principal at Interval –a marketing health care agency–for the last 19 years, recently merged his firm with Nashville-based ReviveHealth. Congats, Aaron!

Agency 121

Agency LinkedIn Groups Community 121

Sword and the Script

SEPTEMBER 5, 2017

The story stems from a 2011 commercial for the Volkswagen Passat – the “Darth Vader Super Bowl commercial.” Whether your job is to writing advertisements, pitching reporters, or creating good content, make your customer the hero. Admiral Motti’s larynx. Many years later the commercial is still making news and conversation. Talk to Us!

Brand 72

Brand Branding B2B Exercises 72

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own.

Pitching 83

Pitching Writing Film How To 83

Deirdre Breakenridge

SEPTEMBER 6, 2016

In 2011, I was hired at the University of Louisville as an assistant professor in strategic communications and one of the main tasks I was asked to do was to create a new social media class to offer not only to our students in our department but for the university as well. How did I get started teaching social media?

Social Media 150

Social Media Exercises Media Resources 150

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. 2011 Update. Each year, I write a brief reflection on the year’s main events. The writing is brilliant. For more ideas and resources, visit Barbara’s top 50 marketing and PR blog, wiredPRworks. In 2001, the theme was “No Place Like Home.”.

Communications 81

Communications Community Crisis Film 81

PR 20/20

SEPTEMBER 8, 2021

Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 52

Financial Conference Agency Resources 52

Cision

APRIL 24, 2015

The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. However, blogging is one of the leading tools in any brand’s content marketing strategy. Our biggest growth spurt was 150 percent between 2010 and 2011. How can you add value to them?

Community 120

Community Mobile Blogging Publicity 120

NewsWhip

OCTOBER 21, 2020

Our tools won’t tell communicators precisely how to respond, or journalists precisely what to write about. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. Email via marketing@newswhip.com. What we can offer is a step change in how you navigate it. Related articles.

Crisis 158

Crisis Reddit Reputation Tools 158

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Don explains why (and how to do this right).

Measurement 49

Measurement Tourism Social Media Blogging 49

Cision

JUNE 29, 2015

Balakrishnan writes that the key to this technique is to be genuine, to maintain a safe environment, and to use open-ended questions. A study published in 2011 concluded that LKM increases overall happiness and perception of compassion. Barker writes that the most important aspect of demonstrating compassion is “doing.”

Study 120

Study Writing Facebook Groups 120

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Ann Wylie gives you some funny formulas to spice up your writing Thanks so much for stopping by WUL! D’oh, you say. Pull out the bag of tricks.

Blogging 86

Blogging Writing Facebook Twitter 86

Sword and the Script

AUGUST 27, 2016

Google influences online marketing. Three recent projects stood out for me given the relevancy to marketing. And so Google is the theme for this week’s Unscripted Marketing links. And so Google is the theme for this week’s Unscripted Marketing links. It shapes publishers. It’s a zeitgeist’s zeitgeist. Live by Google.

Google 60

Google Mobile Transportation Content Marketing 60

Waxing UnLyrical

AUGUST 17, 2015

Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Q&A with Google’s Avinash Kaushik: Marketing without shouting. Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Analytics 40

Analytics Interviews Google YouTube 40

Waxing UnLyrical

JANUARY 4, 2011

As the social web penetrates virgin markets, improvising on what is exclusively perceived as an urban commodity, the next big thing could well be the semi-urban populace. says: January 4, 2011 at 10:01 am [.] How Pink Panties Heralded India's Social Media Movement | Waxing … | Dr-Net says: January 4, 2011 at 1:20 pm [.]

Social Media 78

Social Media Web Media Measurement 78

Journalistics

JANUARY 24, 2016

In this age of content marketing we’re living in, it seems like every organization is blogging in hopes of capturing some inbound marketing magic (you can thank HubSpot for that). In survey after survey about content marketing, it’s pretty consistent that 40-60% of organizations don’t have a written content strategy.

Blogging 69

Blogging Strategy How To Writing 69

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Wanna Subscribe?

Pitching 60

Pitching Measurement Writing Twitter 60

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Tourism 64

Tourism Measurement Twitter Blogging 64

wiredPRworks

SEPTEMBER 11, 2018

Here's what I wrote back in 2011 on the tenth anniversary. Producing a letter took time to write, print or copy and mail. 2011 Update. Each year, I write a brief reflection on the year's main events. The writing is brilliant. As time goes on, the memories fade. In 2001, the theme was "No Place Like Home.".

Communications 40

Communications Community Crisis Film 40

Waxing UnLyrical

DECEMBER 31, 2010

In 2011, I wish you health, happiness and wonderful, wonderful people. Here is to an even more amazing 2011!!!! Mark as read Approve comment Raj, ditto, and Im hoping this will be the year KikScore really KIKS. :) Heres to 2011 indeed! I can only imagine what we can do in 2011. It’s always about people. Bring it on!

Facebook 62

Facebook Twitter Skype Measurement 62

Waxing UnLyrical

JANUARY 14, 2011

But the reason it takes its name from perhaps the greatest marketing genius of our time , is that you can customize it for new and returning visitors. Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 11:26 am [.] That’s what the WWSGD plugin does. Sexy Bookmarks.

Blogging 93

Blogging Facebook Twitter Measurement 93

Karen Freberg

JANUARY 14, 2021

Now, it’s more specific to focusing on insights, influencer marketing, creative executions, and more. Now, as we enter 2021, we have lots of books covering social media, management, and key areas in the field like measurement, influencer marketing, and more! Props to Marketing Twitter and Twitter for this! Think about it.

Social Media 88

Social Media Media Resources Creativity 88

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Wanna Subscribe? Shall We Tweet?

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

DECEMBER 28, 2010

In 2011, let’s make our stories terrific. Anyway, thats my 2 cents :) Thanks so much for all your support in 2010 and the best to everyone in 2011. Looking forward to seeing where you take SGJ in 2011. In Public Relations, The Customer Is Your Media | Waxing UnLyrical says: February 16, 2011 at 7:47 am [.]

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

JANUARY 18, 2011

Being a non-geek, I had no idea that WordPress’ WSYWIG editor has a lot more options than show up in your “kitchen sink&# when you’re writing posts. Mark as read Approve comment No hard feelings for leaving Livefyre off of this post :) Looking forward to reading the one you write about comment systems!

Blogging 81

Blogging Facebook Twitter Measurement 81

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. Comment as Show More Trackbacks Tweets that mention Measuring Public Relations Outcomes | Waxing UnLyrical -- Topsy.com says: February 1, 2011 at 6:43 pm [.] says: February 2, 2011 at 10:50 am [.]

Measurement 77

Measurement Publicity Web Analytics 77