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Monday Roundup: Trust

Waxing UnLyrical

Happy Monday! If it isn’t “everything,” trust pretty important when it comes to building and maintaining relationships (both business and personal). This week’s roundup focuses on trust. Why Brands Must Choose Influencers Wisely. How do you build trust within your business community?

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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

Happy Monday! We discussed location-based social data, the accuracy of impression counts from social media, building relationships with influencers, determining influencers, and the challenges of social listening. Monday Roundup: A Goodie Bag of #measurePR is a post from: Waxing UnLyrical.

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Monday Roundup: Influencer Relationships

Waxing UnLyrical

It’s all the rage these days: influencer relationships are becoming more and more intertwined with PR endeavors. And that’s because influencer-led content can often reach your desired audience in a more meaningful way than traditional media efforts. Love It Or Hate It: Influencer Marketing Works. ” 3.

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Monday Roundup: Making Your Business a Valentine

Waxing UnLyrical

Why: “Start by trying to think about how someone might use your product or service in the context of a relationship,” writes Milly Hopkins for BeeLiked , as she explains why it’s “never too late to think up a great campaign for Valentine’s Day.” How to Build a Social Community: 4 Tips. Squatty Potty.

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Monday Roundup: Building Influencer Relationships

Waxing UnLyrical

And building influencer relationships is one of the best ways to spread the word about your business or campaign. There are many ways to form these relationships, such as through direct or indirect interaction, or through content … or through analytics. 7 Pillars of Solid Influencer Marketing Programs.

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Monday Roundup: Influencer Marketing

Waxing UnLyrical

If you’re not already leveraging the power of influencer marketing for your campaigns, you’re missing out. Next week will see the monthly #measurePR Twitter chat (April 14, 12-1 pm ET), where we’ll welcome four heavy-hitting influencers to talk about measuring influencer marketing and more. ” 3.

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Monday Roundup: Personality, PR, and Influence

Waxing UnLyrical

Why: “People come to your blog looking for solutions to their external needs, so solving these is important … but if that’s all you do you’ll only ever go so far with building your blog.” Why influencer marketing works, and the new direction its taking. How to Build a Strategic Narrative. ” 7. ‘PR

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