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What people think vs. What people think about

Onclusive

The key to public perception, public affairs, and public relations. A lot of effort in public relations and marketing communications goes into influencing what people think, but influencing what people think about is equally, if not more important.

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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. For example, within the business, we have a media unit staffed with former national news journalists. Darika: Definitely.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Digital marketing- and social media agencies. Digital marketing- and social media agencies. Public affairs firms. Marketing agencies.

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Behind the Headlines With Matt Sutton

Cision

If you’re not providing the media with anything of value, they won’t give your story a second glance. In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. You’ve worked with a number of public affairs organizations.

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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

Bernays gets top billing as PR’s “father” A nephew of Freud, Edward Bernays (1891-1995) “invented” modern PR and coined the term “public relations.” ” He used a blend of psychology and media savvy to influence public opinion. Lee was a leader in media relations. The rest is history.

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Behind the Headlines With Kathy Jeavons

Cision

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. Want to learn the new rules of media pitching? Bush’s policy agenda. How did you get your start in PR?

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and Kivvit. Infrastructure is a pillar of today’s society but it is also a major topic at the center of policy and public debate. Watch webinar. Read transcript. Zach Silber, Chief Innovation Officer, Kivvit. Brett Lofgren.

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