wiredPRworks
JANUARY 3, 2018
Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.
PR for Anyone
SEPTEMBER 8, 2021
See what kinds of things they’re posting on social media. Don’t stalk them on Facebook, but Twitter, things like that, LinkedIn. Connect on a human level. Relate to them. See how you might be connected with them. Remember, these are people doing their job.
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PR for Anyone
MARCH 16, 2022
Whether you are sharing a customer journey, a customer experience, writing your about section on your website or LinkedIn, etc., Instead of just posting on social media , incorporate a story, give your insight, your feedback, an example. Every aspect of your content should have some story woven into it. Everything has a story.
PR for Anyone
MAY 18, 2022
You need to check out when the media checks you out so all your assets need to be in place – your website, your LinkedIn profile, your social media, because we don’t know exactly where they’re going to land. And it’s just not like that. PR is one piece of a bigger picture.
wiredPRworks
SEPTEMBER 21, 2017
The founder of CoryWest Media and Chicago’s Social Media Club, Barbara is the creator of the 3D Marketing Transformations System. at Social Media Week Berlin. Her insurance industry experience includes creating sales training programs for a Dun & Bradstreet subsidiary and many Blue Cross Blue Shield plans.
Communications Conversations
NOVEMBER 20, 2017
I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.
PR for Anyone
APRIL 6, 2022
One thing that every single person reading this post can be sure of, is that they have something to pitch the media relating to upcoming college graduates. I can talk to college grads (and I do) about personal brand and how to build a strong LinkedIn profile so they stand out in the job market search.
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