Journalism Media Training Pitching Writing 
PRSay
NOVEMBER 12, 2020
Journalists want to do a great job and they want to write great stories. The pandemic has] been all-consuming, particularly for me as someone who focuses on writing about consumer health,” he said. “I The remote nature of O’Connor’s job means that he and others are approaching journalism in different ways. What do you think?’
Onclusive
NOVEMBER 8, 2023
Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. PR professionals are now responsible for training a growing number of executives.
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Onclusive
AUGUST 9, 2021
Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Media Training.
Onclusive
AUGUST 22, 2017
Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Owned Media/Content Strategy. Media Monitoring & Analysis. Media Training. Crisis Communications.
PRSay
AUGUST 17, 2020
How open journalists are to receiving pitches from communicators about topics unrelated to COVID-19. Pitch a story and not your spokesperson. Regardless of the topic you’re pitching, O’Connor says it’s important to pitch a journalist an actual story and not simply a person such as your spokesperson or expert.
Bianchi Biz Blog
APRIL 3, 2023
I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My editor often reminds me to ask myself when sorting through so many pitches: what problem does this solve? How long have you been in journalism and how did you get started? General Motors’ mayfly mayhem.
PRSay
FEBRUARY 20, 2020
A few days or a week of advanced warning may be the sweet spot to giving journalists enough space to write a better and more informed story without rushing, while also not providing too much time so that your story is forgotten or accidentally published before the embargo lifts. You don’t want to play favorites.
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