Sword and the Script

JULY 7, 2015

There’s a certain danger, or responsibility perhaps, that goes along with storytelling. ” So imagine Davis’ joy when Shark Week producers called him two years ago to make a documentary, which they said would be about his research on bull sharks in Louisiana’s Lake Pontchartrain. Two Ways to be Taken out of Context.

Storytelling 60

Storytelling Film Interviews Policies 60

Beyond PR

MARCH 4, 2016

However, while mobile devices make video storytelling easier, executing a high-quality video is not as simple as whipping out your smartphone, pointing it in a direction, and shooting. Think about the way you naturally view the world with your eyes. Set the Stage for Interviews. So, get close to your interview subject.

Mobile 73

Mobile Video Interviews Film 73

Cision

APRIL 6, 2015

The average podcast lasts about 30 minutes. Users listen to about 22 minutes per podcast. Co-hosted by Lulu Miller and Alix Spiegel, Invisibilia interweaves narrative storytelling with scientific research that will ultimately make you see your own life differently.” 32 million people listen to podcasts monthly.

Engineering 120

Engineering Tools Examples YouTube 120

PR 20/20

APRIL 12, 2016

Last month, a group of the PR 20/20 crew headed to Austin for SXSW ’s 30th annual conference. One of this year’s panel sessions, Humans, Not Machines: Content Is About Connecting , is a perfect share for our own PR 20/20 blog audience. What do you think they’d read or deserve to know about?

Pinterest 40

Pinterest Community Data Mobile 40

Mark My Words

SEPTEMBER 4, 2015

Take a step back and consider a subtler point about negative perceptions and bad PR. Nobody’s idea of a hermit, Beyoncé shares Lee’s wariness about exposing herself to the media glare – she hasn’t given an interview since 2013. It’s not just about planting the story, it’s important to grow and develop it with the client.

Newspapers 60

Newspapers Print Instagram Twitter 60

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Our list of the PR losers of the past 12 months is out, but what about the good news stories of the year? The teens used their social media skills and journalistic savvy to quickly raise funds for future events, plan out media-oriented appearances and demonstrations, and offer an updated story for journalists and news crews.

Fashion 255

Fashion Reputation Social Media Brand 255

Sword and the Script

DECEMBER 10, 2019

Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media.

Marketing 100

Marketing Content Marketing Advertising Advertising 100