article thumbnail

How to Improve Your Social Media Targeting

Cision

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Danny Sullivan, writing for Search Engine Land, detailed the effective engagement (relative to all of his Twitter followers) of a specific Tweet as.1 Snap Lifestyle Categories.

article thumbnail

How to Write Concise and Compelling Press Release Headlines

Beyond PR

Writing a short press release headline that packs an informative punch isn’t easy. Our SlideShare How to Write Press Releases notes two rules of thumb for headline length: . The next time you’re writing a press release, consider these five tips and examples to help keep your headline short, sweet and to the point.

Writing 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Spotlight on a Solo PR Pro: Meet Ebony Vaz

Solo PR Pro

Ebony realized people could use some assistance in how to present themselves well and put together dynamic press kits. Above Promotions has also created website and social media content for big-ticket clients such as AOL, AT&T, Coldstone Creamery and Verizon Wireless. Taking clients above and beyond.

Meeting 52
article thumbnail

My Internship Mantra: There is No Growth in Comfort

The Hoffman Agency

As I sit here writing this, I truly cannot believe how quickly the time has flown by during my three-month internship at The Hoffman Agency. Prior to my internship, my tech knowledge was limited to how to install the latest IOS update. By Megan Ryan, Account Coordinator. If I can do it, then anyone can.

article thumbnail

Dear PR People: Calm Down

Cision

Quite the opposite really: I was feverishly working on a set of talking points that were due in 90 minutes when my wireless connection crashed. “I Or maybe one about the time a manager insisted that you return to the office at midnight to add footnotes that no one ever mentioned to a memo that you didn’t write. We’ve all been there.

Wireless 120
article thumbnail

Five Productivity Tools for PR Pros

Waxing UnLyrical

Evernote I still like and use Delicious to bookmark stuff I come across on the Interwebs, but I find myself increasingly using Evernote because of the little notes I can write to myself. It allows wireless syncing of a variety of calendars so I can organize client and personal calendars all in one, or separately. Wanna Subscribe?

Tools 100
article thumbnail

How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

Vest-less Now, I am not, and have not been, an AT&T customer (I’m quite happy with Verizon Wireless). You’ve been using Twitter quite delightfully to poke fun at AT&T’s wireless service. I was just pissed off and decided to write about it. From there the tweets pretty much write themselves.