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7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

Building a positive public image now also means understanding how to increase online engagement and identify opportunities for content. Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. Post-ChatGPT, our jobs may get easier.

Analytics 170
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The Pressure for Clicks; Off Script #14: Erik Sherman, Freelance Journalist

Sword and the Script

Freelance journalism is harder today than it was years ago. Yet, Erik’s perspective isn’t only limited to journalism. That doesn’t mean there is no good creative, but too many people claim expertise based on some technology when they don’t really know what they’re doing. Erik Sherman, freelance journalist and writer.

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The Benefits of Being a Good PR Agency Client; Off Script #18: Rich Young

Sword and the Script

How would you characterize the difference in roles? Cutting my teeth in the B2B high technology agency environment was so beneficial on many fronts. That function within the overall Marcom group is typically best at telling stories and how to frame them so that the company benefits in the all-important earned media area.

Agency 60
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The Top Ten Weight Lifting Blogs

Norton's Notes

With the end of the year quickly approaching I know we are all out wining and dining in the PR industry but come January everyone will be hitting the gym again and what better way to get ready for the new year than learning how to train with weights properly. indulges readers in his own personal life, his daily routine, and exercise morals.

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Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides and tutorials. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? Search Engine Journal publishes articles for every level of search expert.

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#18: The future of storytelling in healthcare communications

NewsWhip

I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall. You’re advising industry on how to stay relevant, how to ensure that relevance stays and that attention stays.